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Arts Alliance Media, which already has over 3,000 European screens signed up to its VPF deals, will be the Finnish scheme's exclusive integrator, and as well as installing and maintaining the equipment will also manage collection and administration of VPF payments. Finnkino sites will also be installed with AAM's Theatre Management System and Library Management Server, to control all aspects of the digital screens and content. Each site will also install a satellite system, in conjunction with AAM partners Arqiva, to receive digital feature and trailer content, as well as live alternative content events.
Liisi Jauho, CEO of Finnkino, said of the deal We are proud and excited to start this co-operation with AAM. The deal helps us to bring our cinemas to the digital era, and ensures a fast roll-out, which is positive in many ways to the whole industry. Full digitalisation creates new opportunities for developing the cinemas, operations and concepts to the benefit of our customers and our company.
Howard Kiedaisch, CEO of Arts Alliance Media, commented This agreement with Finnkino is a great example of how AAM's flexible financing options can help not only cinemas new to digital, but also those which have already begun their conversion. We've worked with Finnkino to establish a model which fits their requirements, and look forward to completing the rollout of a significant portion of the Finnish market.
Gwendal Auffret, Senior Vice-President, Digital Cinema, of Arts Alliance Media, added We are delighted that Finnkino is joining our European digital cinema rollout, and we're looking forward to working with Finnish distributors to ensure they can realise the benefits of digital cinema in making their films available to the widest possible audience.
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