
MwareTV, a leading cloud-based multi-tenant TV platform provider, is set to launch a ground-breaking new toolset at NAB 2025 (booth W3457, Las Vegas Convention Center, 5 - 9 April). The MwareAI Support Assistant extends the already powerful no-code App Builder, which creates consistent and feature-rich interfaces for all platforms, with useful and practical additions that make using the service even simpler.
The MwareAI Support Assistant is a cutting-edge, AI-powered tool that seamlessly integrates with the MwareTV platform, bringing intelligent support to subscribers across 16 supported platforms, including mobile devices, tablets, and popular TV apps including AndroidTV, FireTV, Samsung, LG, Vidaa and Titan. MwareAI can be accessed either by voice or by keyboard, and in multiple languages.
It empowers subscribers and transforms the support experience by delivering faster, smarter and more intuitive solutions through:
24/7 support availability - providing subscribers with round-the-clock support, the assistant answers queries related to troubleshooting, usage and functionality without any delay
tailored content recommendations - by analyzing individual subscriber data, the assistant delivers personalized responses and solutions, ensuring an optimized and highly engaging experience
enhanced marketing campaigns - acting as a proactive agent, the assistant can interact with subscribers via personalized marketing efforts including reminders, special discounts, product announcements and other updates
improved efficiency - instant responses to enquiries drastically reduce wait times, resulting in enhanced subscriber satisfaction and operational speed
multi-input flexibility - with support for both keyboard and voice input, the subscriber is free to interact with the system the way that suits them best
subscription management - whether subscribers wish to upgrade their subscription by adding more packages, cancel extra features or resolve outstanding bills, the assistant provides intuitive support for subscription management
ticket creation - for complex issues that cannot be immediately resolved, the assistant efficiently identifies the problem and creates support tickets, streamlining the resolution process.
Our development team have created something really remarkable, a suite of AI tools that elevate both backend systems and consumer-facing applications, said Sander Kerstens, CEO of MwareTV. This is not AI vapourware: this is real, practical, valuable new functionality that can be rolled out to boost efficiency and customer satisfaction right now.
MwareAI Support Assistant empowers self-sufficiency for subscribers, giving them the confidence to resolve issues with no waiting for phone or email responses, he said. And it is more than just solving problems: it can drive growth for operators by giving subscribers direct control over their subscriptions and speeding purchases for upgrades, prompted by proactive, tailored marketing.
MwareAI will be unveiled at NAB 2025, on booth W3457. To book booth appointments and learn more about the complete MwareTV platform, see www.mwaretv.com
Europe Stories
03/04/2025
Spotify Advertising hit a new high note today as we unveiled how we're makin...
03/04/2025
The next stage of Spotify Advertising has arrived. Today, during our Spotify Advance event in New York City, we unveiled a host of updates that make it easier f...
03/04/2025
Some of the biggest names in marketing, advertising, publishing, traditional and social media, and the creative worlds gathered yesterday at Chelsea Factory in ...
03/04/2025
In our latest blog, Laura Rognoni highlights key points from the webinar on hyper-personalization held on March 20th 2025, hosted by XroadMedia and featuring in...
03/04/2025
Innovations across Premiere Pro and After Effects deliver AI-powered upgrades and workflow improvements, said the company
By Matthew Corrigan
Published: Apri...
03/04/2025
The new upgrades aim to enable smarter tracking, greater control, and faster workflows while expanding interoperability across robotic systems
By Matthew Corr...
03/04/2025
From a trip to space to the inaugural Sports Summit, and a look behind the camera of Wicked, this is whats on the TVBEurope teams radar at the 2025 NAB Show
B...
03/04/2025
Because of the nature of this sort of sliding scale of tariffs, there are opportunities that werent there before, analyst Alice Enders tells TVBEurope
By Jenny...
03/04/2025
Sky and Isle of Wight Festival have inked a multi-year deal which marks Sky's first ever major festival partnership
Sky Arts, Sky Showcase and Sky Mix wil...
03/04/2025
Sky Ireland has announced the fourth year of the Sky WNT bursary fund, which will increase this year from 25,000 to 30,000, reaffirming its commitment to supp...
03/04/2025
Mitigating emerging and future threats: Rohde & Schwarz unveils next-generation ...
03/04/2025
Arvato Systems at DMEA 2025: Innovative Technologies for Digital Healthcare
Future-oriented solutions for improved patient care
Presentation of the TeMeS pre...
03/04/2025
Facebook
Twitter
LinkedIn
Thales, a global leader in advanced technologies...
03/04/2025
Facebook
Twitter
LinkedIn
The new flight training centre features Thales...
03/04/2025
RT Supporting the Arts | April 2025
This April, RT is delighted to support C irt International Festival of Literature, Incognito Art Sale for Jack and Jill ...
03/04/2025
RT has today launched Clarity, a new strand of coverage in which its journalism will work to counter the deliberate manipulation of facts and challenge false a...
02/04/2025
With a focus on safeguarding premium content value and authenticity, NAGRA highlighted key areas of interest in the media and entertainment industry. Of note wa...
02/04/2025
In our latest blog, gain insights into the media industry's challenges and how NAGRA Active Streaming Protection provides a framework for holistic content p...
02/04/2025
In our latest blog Tim Pearson considers Generative AI and the opportunities it presents as well as some of the challenges it can cause for media, entertainment...
02/04/2025
Learn valuable insights into strengthening your content protection strategy and discover how multi-DRM helped transform content security for leading post-produc...
02/04/2025
This year's IBC 2024 was an incredible opportunity to connect with industry leaders and innovators, and the conversations around consumer cybersecurity were...
02/04/2025
As a lifelong sports enthusiast from the U.S., I've always been captivated by how sports can unite people. From the roar of the crowd during major events to...
02/04/2025
In our latest blog, Tim Pearson caught up with Julian Williams at Anthropic to explore the science of conversations and how the increasing adoption of generativ...
02/04/2025
In our latest blog, Tim Pearson considers recent industry successes in dismantling large-scale pirate operations and what defensive steps video service provider...
02/04/2025
In our latest blog, Laura Rognoni explores OpenTV ENTera, the latest innovation from NAGRAVISION that's designed as a blueprint for today's streaming se...
02/04/2025
Calrec's Argo S ramps up Raycom's output for OTT, FAST and OTA channels North Carolina's Raycom Sports has upgraded its flagship RHD1 mobile product...
02/04/2025
Calrec expands ecosystem at NAB 2025 giving broadcasters access to dynamic workflows and ultimate flexibility Helping broadcasters meet the shifting needs of me...
02/04/2025
aconnic AG (ISIN: DE000A0LBKW6), Munich, is launching a new 10 Gigabit Carrier Ethernet system for industrial application. The ACCEED 4108 DR provides full MEF ...
02/04/2025
Sally Wallington, SVP of sales at Pebble, explores the mission-critical considerations broadcasters should make when choosing a playout provider
Sponsored Cont...
02/04/2025
TVBEurope meets Tim Claman, chief product officer at Avid, to discuss the compan...
02/04/2025
Submissions will be accepted up until 23:59 PST on 2nd April
By Jenny Priestley
Published: March 24, 2025 Updated: April 3, 2025
Submissions will be acc...
02/04/2025
Leclerc will work with group members to explore and champion UK digital media distribution via broadcast, IP, mobile or hybrid delivery
By Jenny Priestley
Pu...
02/04/2025
SAN JOSE, Calif. - April 2, 2025 - Harmonic (NASDAQ: HLIT) today announced indus...
02/04/2025
Leipzig Opera Relies on Riedel MediorNet, Artist, and Bolero posted: 02/04/2025
Leipzig Opera Relies on Riedel MediorNet, Artist, and Bolero for Efficient...
02/04/2025
ARRI expands its management team posted: 02/04/2025
ARRI's Managing Directors (l. to r.) David Bermbach, Walter Trauninger, and Christian Richter
ARRI ...
02/04/2025
Garrett and Rohde & Schwarz develop an integrated solution for high security scr...
02/04/2025
Wuppertal April 2, 2025
Leipzig Opera Relies on Riedel MediorNet, Artist, and ...
02/04/2025
We're excited to raise awareness of an increasingly popular bespoke audit se...
02/04/2025
Stephen Rea: The Fire in Me Now, Thursday 10 April, 10:15pm, RT One and RT Player
Over an acting career spanning decades, Stephen Rea has shown himself to be...
02/04/2025
Facebook
Twitter
LinkedIn
Strengthening Europe's critical navigation infrastructure thanks to EGNOS satellite-based augmentation system Cannes, April ...
01/04/2025
USHER's London takeover is in full swing. After kicking off his sold-out run of shows at the O2 Arena to rave reviews, the R&B icon joined forces with Spoti...
01/04/2025
Innovative program empowers partners with growth, efficiency and collaboration
Herndon, Va., April 1, 2025 ST Engineering iDirect, a global leader in satelli...
01/04/2025
Calrec Craft Interview: Aston Fearon, Sound Supervisor In this craft interview, Aston Fearon speaks to us about how his career in sound started, projects he'...
01/04/2025
Adopting open standards, the solution aims to provide workflow standardisation, allowing for automation and other innovations across a diverse range of markets
...
01/04/2025
Submissions will be accepted up until 23:59 PST on 2nd April
By Jenny Priestley
Published: March 24, 2025 Updated: April 1, 2025
Submissions will be acc...
01/04/2025
The AI issue takes a look at how AI is reshaping broadcasting, including areas such as sports commentary and archiving and storage, plus we discover how Norways...
01/04/2025
Joining the company with more than two decades of experience forging and scaling alliances in the industry, Wastcoats role will support TVUs strategic developme...
01/04/2025
LOS ANGELES - April 2025 - After a seven-year hiatus, two-time Grammy Award winners Linkin Park are back on the road. Their 50-plus-show From Zero World Tour wi...
01/04/2025
The Quantum 338's ease of use and bright screens are a welcome upgrade and perfect over the summer for outdoor concerts, Collis says. When we are travelin...
01/04/2025
VIZ Media Announces Leadership Transition: Ken Sasaki Named Chairman, Brad Woods...