Some of the biggest names in marketing, advertising, publishing, traditional and social media, and the creative worlds gathered yesterday at Chelsea Factory in New York City to help usher in the next stage of Spotify Advertising.
During our inaugural Spotify Advance event, we showcased our commitment to modernizing our ad tech, strengthening our partnerships, and deepening our human expertise to make it easier for advertisers to buy, create, measure, and achieve clear results on Spotify's ad platform.
Lee Brown (Bryan Bedder/Getty Images for Spotify)
Chloe Wix (Bryan Bedder/Getty Images for Spotify)
Chloe Wix, Lee Brown, Emma Vaughn, Xavier X Jernigan, Bridget Evans, and Keyana Kashfi (Bryan Bedder/Getty Images for Spotify)
Emma Vaughn (Bryan Bedder/Getty Images for Spotify)
Bridget Evans (Bryan Bedder/Getty Images for Spotify)
Keyana Kashfi (Bryan Bedder/Getty Images for Spotify)
Emma Vaughn, Will Doherty and Rachel Eckerling (Bryan Bedder/Getty Images for Spotify)
Spotify Advance in New York at Chelsea Factory (Bryan Bedder/Getty Images for Spotify)
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Spotify leaders including Global Head of Advertising Lee Brown, Global Head of Product & Commercial Growth Chloe Wix, Global Head of Ads Business Marketing Bridget Evans, and Head of Global Experiential & Content Production Keyana Kashfi provided updates on the state of Spotify's ads business, new program offerings and tools, and innovative opportunities for brands to grow with us.
Emma Vaughn, Spotify's Global Head of Advertising & Content Business Development, then moderated a panel discussion that included Will Doherty, VP of Inventory Development at The Trade Desk, and Rachel Eckerling, SVP of Publicis-owned Precision US.
Lainey Wilson (Bryan Bedder/Getty Images for Spotify)
Lainey Wilson (Bryan Bedder/Getty Images for Spotify)
Spotify Advance in New York (Bryan Bedder/Getty Images for Spotify)
Spotify Advance in New York (Bryan Bedder/Getty Images for Spotify)
Lee Brown and Dustee Jenkins (Bryan Bedder/Getty Images for Spotify)
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Following the presentations, guests including Dave Penski, Global CEO of Publicis Media Exchange, Ashley Rutstein, Freelance Creative Director & Founder of Stuff About Advertising, and Ari Paparo, Founder/CEO of Marketecture, enjoyed a cocktail hour with interactive elements that spotlighted key new features from Spotify Advertising. And it wouldn't be a Spotify event without a little music. Award-winning country sensation Lainey Wilson closed out the evening with a rollicking performance that featured songs from her latest album, Whirlwind.
Check out more coverage from Spotify Advance and visit Spotify Advertising for more about our advertising program and tools.
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Some of the biggest names in marketing, advertising, publishing, traditional and social media, and the creative worlds gathered yesterday at Chelsea Factory in New York City to help usher in the next stage of Spotify Advertising.
