The world s second largest box-office, China is synonymous with a vibrant and growing market for the audiovisual industry. Between May 14 and 20 Filme Rio-Rio Film Commission was able to witness firsthand this giant s dynamics, while attending the China International KingBonn New Media Shorts Festival, a great shorts festival, now in its fourth edition. Plus, that Asian powerhouse is home to The Shangai International Film Festival, a traditional film event that has been organized since 1993, and the Beijing International Film Festival, that was organized for the third time in 2013.
FR-RFC representative at the event, president Steve Solot attended the festival alongside personalities from the Chinese and international film market. Steve and storytelling master David Freeman who led a productive workshop were the only American nationals in attendance.
While still in their early stages, future collaborations between China and Brazil were discussed during the president s visit, who predicts the coming of a Chinese delegation to the upcoming Festival do Rio as a strong possibility . I made a presentation to Shenzhen Media Group (one of China s 10 largest media groups, with 12 TV channels and four radio stations) about the FR-RFC and we discussed the possibility of interactions with the state of Rio de Janeiro, as well as co-productions, even without any cooperation agreement being signed yet. It was an excellent start to a good relationship , celebrates Steve Solot.
According to the FR-RFC president, strengthening ties with China, a giant, yet unexplored market, will prove to be highly fruitful. Currently there are restrictions to the number of foreign films that can distributed in that country. But there are no limits to Chinese co-productions. Both countries have giant domestic markets, with attractive possibilities of joint work, but the process must start with a good script and the comprehension of both cultures, so that we can produce a feature or a TV series that works in both places , he adds.
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