Boris FX Names Stephen Hayes Director of Busine Development

Boris FX Names Stephen Hayes Director of Business Development

Boston, MA, USA - February 24, 2014 - Boris FX, the leading developer of integrated VFX and workflow solutions for video and film, announces the appointment of Stephen Hayes to Director of Business Development, worldwide. Hayes will oversee key user markets, end user and reseller engagement, industry event presence, and help direct overall business goals.

Hayes, a visual effects and plug-in industry veteran (co-founder of 5D and SpeedSix), arrives with decades of experience in startups, research and development, marketing, and customer relations. He most recently served on staff of GenArts a VFX plug-in developer, and Flashback a Japanese plug-in marketer and re-seller.

Over the years, I have admired Steves accomplishments, dedication, and hard work in all his ventures, notes Boris Yamnitsky, Boris FX Founder and CEO. His knowledge of the plug-in market, business models, and the development process is unmatched by anyone I know.

Hayes lives and works in the United Kingdom. He can be contacted at steve.hayes@borisfx.com.

About Boris FX Founded in 1995, Boris FX is a leading developer of VFX, compositing, titling, video editing, and workflow tools for broadcast, post-production, and film professionals. Boris FX products have grown to serve over a million artists worldwide. The companys success lies in its ability to tightly integrate and leverage technologies through strong partnerships with Adobe, Apple, Autodesk, Avid, Grass Valley, Nexidia, Sony, and other leading developers of video editing software.

Media Contact Jessie Electa Petrov

Director of Marketing, Boris FX

jessiep@borisfx.com

617.451.9900

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