Integrated with audience measurement data, Actus Rating Analyzer provides FOX marketing and research teams effective rating analysis tools in a way that did not exist before. Actus Multi-Channel Competitive Rating Analysis
Actus allows us to monitor our competitors, analyze our rating and our ads effectiveness, create clips for the mobile and Internet, give us real-time alerts for audio or video issues, and all from one system.
Tel-Aviv, Israel (PRWEB) January 16, 2015
Actus Digital, a developer of Cloud based broadcast monitoring for content analysis, media monitoring and cross platform content repurposing, announced today that FOX Turkey, a brand of Fox International Channels in Turkey, has implemented the Actus Platform monitoring solution. FOX Turkey is using Actus technology to record their channels and monitor competitors for competitive analysis. Integrated with the audience measurement data, Actus Rating Analyzer provides FOX marketing and research teams effective rating analysis tools in a way that did not exist before. Actus CEO Sima Levy comments: Actus provides several components in one platform, answering FOX Turkey different requirements: compliance monitoring requirements, the marketing and research requirements and the new media requirements of cross platform content creation and distribution.
We realized that Actus media platform is answering our different requirements in one platform. We have used the Actus system many years before for our compliance monitoring purposes, but realized that the Actus system can do so much more: allow us to monitor our competitors, analyze our rating and our ads effectiveness, create clips for the mobile and Internet, give us real-time alerts for audio or video issues, and all from one system. We are happy with Actus implementation, one server for a large quantity of channels. says Necip K r n, Chief Technical Officer of FIC Turkey.
Actus View is an enhanced video recording and monitoring solution that offers recording of any number of audio and video channels, content archiving, clips creation and distribution, competitive analysis, and content verification, all in a single cloud based solution accessible from any computer in the organization.
The Actus Rating Analyzer provides an interactive graphical view of all rating information along with the actual broadcast media. The clear rating and demographic data display allows you to get easy at-a-glance information from all numbers and charts received from the rating companies.
The Actus Clip Factory allows the creation of clips, manually or automatically, in any format, and the distribution of the clips to any destination: YouTube, social network, FTP, etc for the OTT service, or any other purpose. This is a fast and cost effective solution to re-purpose the content.
About Fox Turkey:
Fox Turkey is a television channel broadcasted in Turkey, and is a brand of Fox International channels in Turkey. FOX International Channels (FIC) is 21st Century FOX's international multi-media business. We develop, produce and distribute 300+ wholly- and majority-owned entertainment, sports, factual and movie channels in 45 languages across Latin America, Europe, Asia and Africa. FIC's core channel brands include FOX, FOX Sports, FOX Life and National Geographic Channel. FIC's movie channels include FOX Movies, FOX Movies Premium, Star Chinese Movies and Moviecity. Our non-linear brands include FOX Play and Nat Geo Play. These networks and their related mobile, non-linear and high- definition extensions, reach over 1.725 billion cumulative households worldwide. In addition, FIC owns and operates two production studios and produces thousands of local programming hours for its wholly owned channels and third parties. For more information, please visit http://www.fox.com.tr.
About Actus Digital
Actus Digital is a developer of web-based media monitoring, content repurposing and verification for broadcasters, cable and satellite providers, IPTV, media agencies, governments and content producers. Leveraging emerging web technologies and IT standard hardware, Actus' solutions are highly scalable systems, ideal for cross-organizational content analysis and content repurposing. Actus' next-generation solutions complement any broadcast workflow, empowering operators with purpose-built tools for acquiring, viewing, analyzing and repurposing transmissions from channels around the world. Its impressive customer list includes global media broadcasters such as BSkyB, Sky, Fox channels, Star, AMC, StarHub, Singtel, Levira, MTG, Encompass, AirTel, Airtel, Sony, and Zee Networks. For more information, please visit http://www.actusdigital.com.
