Endemol Shine North America has appointed award-winning licensing agency Tycoon Enterprises to be its exclusive licensing agent for the MasterChef' television property in Latin America. The company will use its expertise to expand the MasterChef' franchise in key categories including food & beverage, cookware and live experiences. Endemol Shine Brazil will continue to represent the brand in its market independently.
The hit culinary competition series MasterChef' has numerous local versions throughout Latin America including MasterChef Mexico' (Azteca), MasterChef Chile' (Canal 13), MasterChef Colombia(RCN) and MasterChef Uruguay' Canal 10). In the U.S., Endemol Shine North America produces MasterChef' (FOX) led by award-winning chef and host Gordon Ramsay.
We are thrilled to be working with Tycoon to bring the MasterChef' brand to life off-screen across Latin America, says Amber Sheppo, Senior Vice President, Licensing, Endemol Shine North America. MasterChef is the most successful food format in the world with over 60 localized versions across the globe including 10 in Latin America alone and there is no stronger agency in the region to bring this brand to life for consumers than Tycoon.
It is a great time to partner with MasterChef', says Elias Fasja, Tycoon's President. Latin American viewers are big supporters of the show and the brand has truly taken a life of its own beyond screens.There is a strong crave for innovative differentiated experiences among our retail and manufacture sectors, and MasterChef' offers a powerful alternative for those seeking to make a mark by liaising with the world's top competitive cuisine brand. We are delighted to be working with Endemol Shine in expanding MasterChef's' impact across our region and look forward to the launch of the first lines of branded merchandise.
Originally created by Franc Roddam, MasterChef' is the most successful cookery television format in the world having been adapted locally in 60+ countries, it is seen in over 200 countries and watched globally by over 300 million viewers. The MasterChef' brand extends into a huge range of successful commercial activities across multiple platforms including extensive publishing, consumer products, experiential and live events, travel, digital and B2B activities.
In addition to MasterChef', the partnership will also look to explore opportunities in all categories for Endemol Shine series Qui n es la m scara ( The Masked Singer ), Te la Juego ( Deal or No Deal ), Fear Factor and Wipeout in Mexico.
More from Endemol
01/07/2020
Network Programming Director Angus Ross said: Big Brother is a television super...
18/05/2020
Endemol Shine Group today announced that new titles from Big Brother and Simon&#...
15/05/2020
Sky original Code 404, a comedy based on a crime fighting duo and an experimenta...
13/05/2020
Endemol Shine Group today announces the latest deal for global cookery hit MasterChef. The deal was agreed by Endemol Shine International Sales Director Robin P...
12/05/2020
Global content creator, producer and distributor Endemol Shine Group today announced a multi-territory content partnership with Plex, the global streaming media...
06/05/2020
Global content creator, producer and distributor Endemol Shine Group today announced a collaboration with the award-winning game development studio 9th Impact f...
01/05/2020
After a dramatic 20th season, Big Brother Brasil' (BBB) has officially over...
01/05/2020
YouTube Originals has announced a star-studded lineup of the UK's most loved YouTube creators and celebrities who will come together in a spectacular four-h...
01/05/2020
The Israeli Academy of Film and Television has awarded Fifty,' the latest comedy series produced by Endemol Shine Israel with two TV awards this week.
Fi...
01/05/2020
The multiplatform event #ElGranSecuestro (The Great Kidnapping), produced by Shine Iberia in collaboration with the Spanish pubcaster RTVE for the digital chann...
27/04/2020
Netflix today announced the feature film Vinterviken 2021, a modern adaptation of Mats Wahl's acclaimed novel Vinterviken, which was turned into a success f...
27/04/2020
Global content creator, producer and distributor Endemol Shine Group today annou...
20/04/2020
In partnership with Mastercard, Endemol Shine Brazil has launched a web series promoting healthy and sustainable cooking with renowned chef Alex Atala.
Co-deve...
20/04/2020
Lars Blomgren recently spoke to Worldscreen News about the broad range of scripted coming out of the Scandinavian markets.
Worldscreen reports that the local m...
18/04/2020
Endemol Shine Group today announced a raft of commissions in the Nordic territories for the global culinary hit series MasterChef.
Following a successful tenth...
09/04/2020
Endemol Shine Group today announces that Caliphate, the critically acclaimed ser...
02/04/2020
BBC Three have today announced that Tiger Aspect's Lazy Susan has been commissioned for a four-part series.
Lazy Susan, from comedy duo Freya Parker and Ce...
02/04/2020
This week, the International Academy of Television Arts & Sciences announced the winners of the eighth International Emmy Kids Awards, and picking up the golden...
31/03/2020
In a deal made by Endemol Shine International, Russia's SVOD service, Premier One has recently acquired a multi-title package to stream across the following...
31/03/2020
Endemol Shine North America has appointed award-winning licensing agency Tycoon Enterprises to be its exclusive licensing agent for the MasterChef' televis...
06/03/2020
Hanne Palmquist joins Endemol Shine Nordics in the newly created post of Head of Scripted and additional role of Managing Director of Filmlance
Anders Landst...
25/02/2020
Based in Berlin, MadeFor Film is the new company led by Joint CEOs Nanni Erben and Gunnar Juncken
Award winning Ralf Husmann joins the team as Showrunner, alon...
12/02/2020
Weit Media, part of Endemol Shine Group to debut The Masked Singer in Russia for NTV
The company has also scored a second series of travelling entertainment ...
04/02/2020
Global content creator, produce and distributor Endemol Shine Group today announces the latest dramas produced by award-winning Swedish production company Filml...
29/01/2020
Turner Latin America acquires 50 hours of British drama
Endemol Shine International today announces that it has sold six premium British dramas to Turner Latin...
27/01/2020
First ever series of global culinary hit in Maldives ordered by major broadcaster PSM
2019 was the most successful year to date with 53 productions across 35 m...
15/01/2020
Endemol Shine International today announced they have secured a deal with NHK En...
07/01/2020
Endemol Shine International today announces they have secured a deal with Medias...
04/12/2019
Screenwriter Michael Hirst ( Elizabeth', The Vikings', The Tudors'...
20/11/2019
Entertainment hit created by UK production company Tuesdays Child to launch in Netherlands and Belgium, with Endemol Shine Netherlands producing
LEGO MASTERS ...
20/11/2019
Endemol Shine Germany - together with their joint venture partners Max Wiedemann...
12/11/2019
Global producer, distributor and content creator Endemol Shine Group today announces that Endemol Shine Italy is creating a brand-new cookery format for Sky whi...
12/11/2019
Endemol Shine International today announced they have secured a programming pack...
24/10/2019
Global content creator, producer and distributor Endemol Shine Group today announce that MasterChef will make a triumphant return to India, following a three ye...
23/10/2019
Real-life stories of the Royal Flying Doctor Service fuel this action-packed and...
23/10/2019
Global producer, distributor and content creator Endemol Shine Group today announces that Big Brother is set to return to Australia with Endemol Shine Australia...
18/10/2019
Global content creator, producer and distributor Endemol Shine Group are pleased to announce the latest non-scripted format to be co-developed by Endemol Shine ...
18/10/2019
Deal marks fifth comeback for the reality hit in landmark 20th year
Global producer, distributor and content creator Endemol Shine Group today announces that B...
18/10/2019
Global content creator, producer and distributor Endemol Shine Group today annou...
10/10/2019
New scripted series Tour das Tours' will premiere October 11 on Facebook Brazil, with each episode under 5 minutes
The series will be sponsored Ambev...
09/10/2019
Exciting line-up of celebrities including Francesco Totti, Fedez and Luis Sal, C...
04/10/2019
Global content creator, producer and distributor Endemol Shine Group today announces that the operation in Finland is bolstering its senior team with a new appo...
02/10/2019
Already travelling VR property series Your Home Made Perfect leads formats line-up
Debuting are new fact-ent series The Cocaine Trails and Treasure Island wi...
02/10/2019
Virtual Reality property format sold to the Netherlands and France
Global content creator, producer and distributor Endemol Shine Group today announces the fir...
26/09/2019
Global producer and distributor Endemol Shine Group today announces that Big Bro...
19/09/2019
Global content creator, producer and distributor Endemol Shine Group today annou...
09/09/2019
RTL 4 orders second series of singing competition format from Endemol Shine Netherlands
Global content creator, producer and distributor Endemol Shine Group t...
09/09/2019
Culinary competition format now sold to nine markets with deals in Italy and Bra...
06/09/2019
Madelene Hansson to replace Bj rn Persson as Managing Director of Meter Televisi...
Endemol Shine North America has appointed award-winning licensing agency Tycoon Enterprises to be its exclusive licensing agent for the MasterChef' television property in Latin America. The company will use its expertise to expand the MasterChef' franchise in key categories including food & beverage, cookware and live experiences. Endemol Shine Brazil will continue to represent the brand in its market independently.
