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31/03/2014
Nielsen and Integral Ad Science Launch Nielsen Online Campaign Ratings Viewability Globally
Nielsen and Integral Ad Science Launch Nielsen Online Campaign Ratings Viewabili...
21/08/2013
Nielsen Signs Agreement to Acquire Bowker Busine Intelligence and Commerce Solutions Products
Nielsen Signs Agreement to Acquire Bowker Business Intelligence and Commerce Sol...
22/01/2013
UK consumers are le brand loyal when trying new products
UK consumers are less brand loyal when trying new products Friends and family have the biggest influence on buying new products Internet has the greatest influ...
16/01/2013
Advertising surge by UK supermarkets leads to strong Christmas sales
Advertising surge by UK supermarkets leads to strong Christmas sales Contact: Neil Beston, Tel: 020 3103 3959 LONDON 16 January 2013 A large increase in TV ...
19/12/2012
UK supermarkets to rely on advertising and promotions to drive Christmas trading
UK supermarkets to rely on advertising and promotions to drive Christmas trading Contact: Neil Beston, Tel: 020 3103 3959 LONDON 19 December 2012 The UK'...
13/12/2012
Nielsen rolls out solution to show how online ads are resonating with UK audiences, in real time
Nielsen rolls out solution to show how online ads are resonating with UK audienc...
22/11/2012
UK supermarkets go on marketing offensive to overturn cautious shopper spending ahead of December
UK supermarkets go on marketing offensive to overturn cautious shopper spending ...
15/11/2012
European consumer confidence remains the lowest in the world
European consumer confidence remains the lowest in the world 17 of the world's lowest 20 countries measured for consumer confidence are in Europe But Switz...
15/11/2012
Wi-Fi delivers over ree-quarters of all UK smartphone data
Wi-Fi delivers over three-quarters of all UK smartphone data Only 22% delivered through 3G Data offloading peaks around midnight Contact:Neil Beston, Tel: 020...
06/11/2012
ree-quarters of UK consumers use the internet for grocery shopping
Three-quarters of UK consumers use the internet for grocery shopping Groceries are the third most popular category bought online, after travel and books Almos...