Cinevideo selects Sony Professional Solutions for its first 4K HDR OB Van posted: 22/09/2017
Thanks to the innovative video mixer XVS-8000 and the HDRC-4000 conversion unit, Cinevideo is able to offer media companies HD, HDR and 4K HDR simulcast productions
Cinevideo, an Italian production company specialising in content creation and television productions, has selected Sony Professional Solutions as a strategic partner for the development of its first 4K HDR OB Van, capable of handling the most demanding audio-visual productions. The OB Van is present at IBC in the demonstration area dedicated to mobile productions. The OB Van, equipped with Sonys XVS-8000 video mixer and Sony HDRC-4000 conversion unit, will allow Cinevideo to offer major broadcasters - such as RAI, Mediaset and Sky - simulcast single production workflow of major Italian and international events for HDR, SDR, UHD, HD signals. The HDRC-4000 is crucial to SR Live - the efficient HDR Live Production workflow developed by Sony. Equally, the powerful new XVS-8000 video mixer both works within the SDI infrastructure and is IP ready.
The 12m long 4K HDR OB van has been designed by Cinevideo in collaboration with Broadcast Solutions, Sony's business unit specialising in the engineering and development of state-of-the-art mobile vans. The van features a three-axis configuration that provides an internal operating surface of approximately 60m2. By adopting specific dynamic setting solutions the production team is able to set up two distinct video and audio production areas which share the same technology, but are capable of operating independently of each other. Both its size and technological features give the OB considerable flexibility in reaching productions sites where traditional trailer configurations operate with difficulty.
Sony works very closely with its service providers and broadcasters , said Norbert Paquet, Head of Product Management at Sony Professional Solutions Europe. Our customers need to add value to productions by offering HDR, whilst still broadcasting in SDR for those viewers unable to receive HDR content. The SR Live workflow enables a single production truck or studio to output the full range of deliverables without the need for massive costs or a dedicated HD workflow , continued Paquet.
Our XVS-8000 video mixer specialists have worked very closely with Cinevideo to thoroughly explore the technical aspects relating to configuration and flexibility, pushing the limits of the technology to achieve the maximum possible performance. Cinevideo's decision once again demonstrates Sony's commitment to identifying technological solutions that meet the challenges posed by advanced productions , said Benito Mari, Sales Manager Italy of Sony Professional Solutions Europe.
Our decision was made after a thorough evaluation of the technology that is at the heart of an OB Van: the video mixer. Our team looked at the various technological, operating and infrastructural aspects trying to identify a solution that could meet the future challenges of innovative OB Van video productions. We came to the conclusion that Sonys XVS Series represents the most convincing solution available today in the market. This choice further strengthens our ten-year old relationship with Sony, which continues to be a valuable partner in developing innovative long-term solutions for our production needs, said Andrea Buonomo, Cinevideos Executive Sales Manager.
Thanks to our founder Luca Scotti's commitment to finding the broadest, and most innovative technologies and broadcast systems, coupled with his profound knowledge of Broadcast Solutions in TV production workflows, we have been able to work alongside Cinevideo throughout the design and construction phases of the OB Van. We recommended adopting a Sony-centric solution that would allow Cinevideo to meet current market demands while anticipating future requests for the new 4K and HDR production formats , said Nicola di Fabio, Sales Director at Broadcast Solutions.
Technological features HDRC-4000, is an essential piece for Sony's proposed HDR Live Production workflow - SR Live . This workflow enable single production workflow for HDR, SDR, UHD, HD signals, merging all signal types in the production truck over mezzanine production format S-Log3 EOTF & BT2020 color space. The HDRC-4000 can perform conversion of Resolution (HD <->4K), Frame Rate (50i <->50p), Color Space (BT709 <->BT2020), EOTF (PQ/HLG/S-Log3/2.4 <-> PQ/HLG/S-Log3/2.4). In UHD, 2x channels of conversion are available while in HD 8x Channels are available (new firmware update required).
The unique Artistic Intent Rendering (AIR Matching) feature allows conversion to any desired distribution format, Such as HLG (Hybrid Log-Gamma), PQ (Perceptual Quantization), or SDR based on as-seen. With this feature enabled, the HDRC-4000 faithfully maintains the creative / artistic intent of the produced contents, never relying on automatic Tone Mapping Algorithm or Look up Table and as such ensuring the approved artistic intent is maintained throughout the distribution chain down to the living room for an unprecedented viewing experience.
The XVS-8000 supports IP Live Production Technology, which enables to combine the power of this new generation of video switchers, and IP Networking to create a new type of architectures and more efficient workflows for HD, 4K, HDR, HFR.
Sony Professional Solutions exists to unleash the incredible power of images. Helping customers tell stories, springboard change, connect emotionally, stimulate learning and activate potential is at the heart of our vision. With a winning combination of technology and creativity Sony partners with businesses across a wide variety of sectors including Media and Broadcast, Theatre, Healthcare, Sports and Corporate and Edu
Most recent headlines
17/02/2025
TVBEurope talks to the team who brought a piece of broadcasting history back to life on BBC Wales last night
By Jenny Priestley
Published: February 14, 2025 ...
17/02/2025
Eligible studios will receive the relief directly from their local authorities, with no need to submit a claim
By Matthew Corrigan
Published: February 17, 20...
17/02/2025
As DEI initiatives come under pressure in the USA, supporters of Rise, which promotes diversity in the media and entertainment sector, discuss the continuing im...
17/02/2025
EIB Global loan will partially fund SES's continued O3b mPOWER medium earth orbit (MEO) fleet expansion enabling additional capacity worldwide. O3b mPOWER s...
15/02/2025
At Nielsen, Business Resource Groups (BRGs) play a critical role in nurturing a ...
15/02/2025
Innovation to empower creativity: Explore the latest in Lightroom
Rob Christensen February 15, 2025
0 Comments
Whether you want to remove distracting ...
15/02/2025
Wisycom, a worldwide leader in RF technology and provider of wireless solutions, announces a new distribution agreement with EQUAPHON. An Argentinian profession...
15/02/2025
DPA Microphones, the leading manufacturer of high-quality microphone solutions, is pleased to welcome Nicholas Nick Mariano and Vincent Vince Divine to the ...
15/02/2025
Tuxera, a leading provider of quality-assured file systems and networking solutions, will showcase how Tuxera Fusion SMB enables unprecedented performance for m...
15/02/2025
Bitmovin's latest Video Developer Report indicates an increasing role of AI, the slow adoption of next-generation codecs, and continuing challenges when it ...
15/02/2025
When Michelin Enterprises set out to promote its prestigious Hotel Guide in the new Sleepless in the Kitchen , campaign, veteran German/Slovenian gaffer Robert...
15/02/2025
Formula E, the world's first all-electric racing series, revolutionizing motorsport with cutting-edge technology and a commitment to sustainability has sele...
15/02/2025
Agile Content, a global leader in TV and video technology solutions, announces its rebranding to AgileTV.
The transition to AgileTV stems from a commitment to ...
15/02/2025
Hiltron Communications will promote the latest additions to its range of satellite communication products, systems and supporting services at GovSatCom 2025. Th...
15/02/2025
Following the success of the original Airglow Booklight, DoPchoice debuts a new addition to their inflatable line the Float. This lightweight, inflatable, round...
15/02/2025
LAS VEGAS Marshall Electronics has announced that it will debut its newest camera controller, the RCP Plus, at the 2025 NAB Show at Booth N2649 between April 5 ...
15/02/2025
ATLANTA Gray Media has named Blake Sebo as the next general manager of KTUU and KYES, Gray's NBC and CBS affiliates in Anchorage, Alaska....
15/02/2025
KOKKEDAL, Denmark DPA Microphones will feature its new CORE+ technology for distortion-free microphone sound at the 2025 NAB Show, April 5-9, in Las Vegas....
15/02/2025
SWANSEA, U.K. QuickLink will launch StudioPro-NDI and StudioPro-3, two new models of its QuickLine StudioPro video production platform, at the 2025 NAB Show, Ap...
15/02/2025
Live From 2025 NBA All-Star Game Weekend: After 25 Years, Turner Sports All-In F...
15/02/2025
NASCAR Driver Cam on Max Embraces Cloud-Based Workflow for 2025 Season Chris Brown of WBD Sports says Mobii will play key part in delivering signals from the tr...
14/02/2025
Last month, we officially launched the Spotify Partner Program, a powerful new m...
14/02/2025
From an island off the coast of Lutruwita to the global stage in France SBS & ...
14/02/2025
The future of electro-optical/infrared (EO/IR) land systems is evolving so that ...
14/02/2025
Here are 5 reasons why you should attend ISE 2025
Discover more about Calrec: Learn more about Calrec's legacy of innovation in broadcast audio solutions ...
14/02/2025
World Radio Day: On the same wavelength
By Graham Murray, International Sales Manager at Calrec
To mark World Radio Day, Calrec's International Sales Ma...
14/02/2025
DALLAS and TYSONS, Va. Tegna has concluded a broadcast rights agreement that makes Tegna's KFAA in Dallas the exclusive local television partner of the Dall...
14/02/2025
Amazon's Prime Video has released a new app for Apple TV that the streamer said delivers an improved streaming experiences with faster scrolling, improved s...
14/02/2025
CLEVELAND Telos Alliance announced a software update for its Axia Quasar XR and SR line of audio-over-IP (AoIP) mixing consoles and will show the offering at th...
14/02/2025
Puget Systems Returns to HPA Tech Retreat 2025 with New Analysis Tools for Puge...
14/02/2025
Glass Animals: Tour of Earth Uses Blackmagic Live Production Workflow
Brie Clayton February 14, 2025
0 Comments
80six deploys Blackmagic URSA Broadcas...
14/02/2025
A dispute between Paramount and Youtube TV that would have pulled CBS stations and Paramount's cable channels from the streaming service has been temporaril...
14/02/2025
Colourist Deidre (Dee) McClelland details how she helped shape the distinct look and feel of whimsical Oscar-nominated stop-motion film, Memoir of a Snail
By C...
14/02/2025
BitFire said it intends to introduce forward-looking services that simplify the launch of live production workflows, and enhance real-time collaboration
By Jen...
14/02/2025
The claim by the liquidators is the latest twist in the ongoing saga of the companys collapse at the end of 2021
By Matthew Corrigan
Published: February 14, ...
14/02/2025
A carriage dispute between YouTube TV and Paramount could come to a head today (Feb. 13), with the virtual pay TV provider threatening to pull all of the progra...
14/02/2025
ENGLEWOOD CLIFFS, N.J. LG Electronics USA has opened a new in-house, state-of-the-art virtual production studio at its 360,000-square-foot North American headqu...
14/02/2025
NEW YORK In a bid to help local broadcasters find new ways of monetizing their content, the Coalition for Innovative Media Measurement (CIMM) and TVB have relea...
14/02/2025
WASHINGTON Three Democratic U.S. Senators have sent a stern letter blasting FCC Chair Brendan Carr for the weaponization of the agency for attacking broadcast...
14/02/2025
Years after launching the streaming service Apple TV+ in November of 2019, Apple has finally released a version of its steaming app for Android devices....
14/02/2025
FOOTHILL RANCH, Calif. Red Digital Cinema will make its V-RAPTOR [X] and KOMODO-X camera systems available with Nikon's premier Z Mount, providing filmmaker...
14/02/2025
DAYTONA, Fla. The Fox Sports production of this year's Daytona 500 will see the addition of a few new tech elements and the continued unfolding of the broad...
14/02/2025
Watch Bryson Battles Blind Audition on The Voice Get a Four-Chair Turn Michael Bubl said the Boston Conservatory at Berklee musical theater senior might have...
14/02/2025
2025 Daytona 500: FOX Sports Looks To Ride Super Bowl LIX Momentum Into NASCAR S...
14/02/2025
14 Feb 2025
VEON's Kyivstar and the Come Back Alive Foundation Raise USD 2....
14/02/2025
Max Renews THE PITT, Starring Noah Wyle, For A Second Season
Max
Warner Bros. Television Group
The Pitt
New Episodes Of The Medical Drama From John...
14/02/2025
This year, Technicolor proudly celebrates 110 years of shaping the magic of cinema pioneering color, visual effects, and innovation that bring unforgettable l...
14/02/2025
NBA All-Star: More Games, More Teams, More Music, More Sound From the Court Turner Sports' team will deploy familiar tech to capture all the audio By Dan D...
14/02/2025
LIV Golf Continues To Innovate With Drones, Data-Driven Graphics, and All-Access...
Cinevideo selects Sony Professional Solutions for its first 4K HDR OB Van posted: 22/09/2017 
