
2012 protest at Foster City drug company Gilead Sciences | Noah Berger / Associated Press
Story Partners
When Californians go to the polls this November, they'll likely weigh-in on a contentious health care topic amplified by presidential campaigns: prescription drug prices.
A state ballot measure, the California Drug Price Relief Act, would restrict California health programs from paying more for a prescription drug than what's paid by the U.S. Department of Veterans Affairs, which is widely cited as paying the lowest prices in the nation.
The initiative's proponents, Los-Angeles based AIDS Healthcare Foundation, say the measure is a remedy to excessively priced drugs that make it harder for patients to get the drugs that they need.
But what looks like a straightforward framework to protect California's budget from escalating drug costs has policy experts perplexed, and potential allies on the sidelines. Critics and consumer advocates alike say the initiative's language is flawed, and may lead to higher drug prices and access problems for patients.
A small army of pharmaceutical companies have raised more than $52 million to defeat the measure, more than 12 times what the AIDS Healthcare Foundation spent to put it on the ballot. But one need not go farther than the AIDS advocacy community itself to find criticism of the proposal.
We are incredibly supportive of the intent, said Anne Donnelly, director of health care policy for Project Inform, a San Francisco-based organization that advocates for HIV and hepatitis C patients, and is part of the ad-hoc Fair Pricing Coalition to bring down prescription costs.
The details of the measure are so obscure and unclear, Donnelly said, there is a possibility for some unintended, very harmful consequences.
The initiative says it applies to any health program where the state is the ultimate payer, but Donnelly says it's not clear to her which agencies that would involve. California's AIDS Drugs Assistance Program, for instance, is funded with federal money. The proposition does list the AIDS program.
--
--
Donnelly also wonders what options state agencies have if the V.A. price could not be obtained.
Drugmakers could raise the initial sticker price, said Donnelly, or stop giving discounts to the V.A.
It's kind of like the whack-a-mole thing, right? When you try to push one thing down are you really sure that something else isn't going to pop up? Donnelly said.
Proponents say any questions about the measure, including decisions about which agencies would be subject to the law, can be ironed out by state officials carrying out the law.
We're not going to be in the business of micromanaging the administration and telling them how they need to implement this program, said Rand Martin, a lobbyist with MVM Strategy Group and a spokesman for the AIDS Healthcare Foundation.
Whatever the challenges to getting this initiative implemented are going to be because the pharmaceutical industry wants it that way, he said.
Project Inform, as well as another consumer advocacy group, San Francisco AIDS Foundation, say their concerns about the measure don't amount to opposition. Both groups accept money from drugmakers but say their advocacy priorities are independent from their funding.
Groups who don't have a stake in the drug pricing issue also say the impact of such a law is impossible to forecast.
A drug's sticker price is almost always negotiated down, and the final price paid by the state or an insurer is generally sealed by law or through private contracts.
That lack of transparency makes it hard to assess how much money, if any, the state would save from the measure, says the Legislative Analyst's Office.
We rarely are not able to complete the analysis, said Amber Didier, an LAO fiscal and policy analyst who wasn't able to perform a write-up for the signature gathering on the ballot, but is working on language for the November voter guide.
Didier said even if she knew the final drug discounts state agencies receive, it would still be hard to predict how the pharmaceutical industry might change pricing if the measure became law.
There are potentially different ways that pharmaceutical companies could react to this that would then influence the fiscal impact, Didier said.
Proponents argue the measure would create significant savings to California taxpayers. They point to a 2005 Congressional Budget Office report suggesting that, on average, the V.A. pays 42 percent of a brand name drug's sticker price, whereas state Medicaid programs pay 51 percent.
Medi-Cal officials say while they don't know what the VA ultimately pays for drugs, if you include the additional discounts the California agency secures from drugmakers, its payments may already be close to or do better than what the V.A. pays.
We negotiate hard, said Mike Wofford, chief of pharmacy policy at the California Department of Health Care Services, which oversees Medi-Cal.
The drugmaker-funded opposition campaign says patients should be concerned about the measure. Pharmaceutical manufacturers could choose not to give state-negotiated discounts because of the law. Under Medi-Cal rules, when a deeper discount is not obtained for a drug, doctors have to get approval before the medication can be dispensed. That could result in delays for patients, according to the no campaign.
There's a million questions you could raise about this initiative, said Kathy Fairbanks, spokesperson for the no campaign. It's not going to work. It's a hot mess.
Meantime, there is evidence that the state is seeing a rise in drug spending despite new policies to control costs.
A CALmatters analysis found that state prisons, the California public pension system, and a subset of the Medi-Ca
Most recent headlines
04/09/2025
Monumental Sports & Entertainment (MSE), in collaboration with Dalet, has been a...
19/04/2025
SDVI, the leading platform provider for cloud-native media supply chains, today announced that the company earned multiple awards at the 2025 NAB Show, with two...
19/04/2025
Ateliere Creative Technologies, a leading GenAI media software solutions company, today announced that Dan Goman has stepped down as CEO and David Bortis, Ateli...
19/04/2025
As Director of Media and Aerial Production at Terrible Herbst Motorsports, Bryan Moore is setting new standards in off-road racing media coverage thanks to his ...
19/04/2025
A next-generation collaboration device that redefines connectivity for meeting environments
Lightware, an industry-leading manufacturer of signal management so...
19/04/2025
Calrec is today announcing that its True Control 2.0 is a Remote Production winner in the 2025 NAB Show Product of the Year Awards. This official awards program...
19/04/2025
Appear, a global leader in live production technology, proudly announces it has been recognised alongside NBCUniversal with the prestigious NAB Show Delivery Pr...
19/04/2025
Deity Microphones, a leader in innovative audio equipment, is proud to announce the expected release of our Ultra-Wide Band IFB to the market. The THEOS DIFB wi...
19/04/2025
A world renowned broadcaster and long-standing LiveU customer has successfully completed a series of live connectivity tests using LiveU's revolutionary, aw...
19/04/2025
BitFire (bitfire.tv), a longtime leader in live video transport, today announced dual NAB Show award wins at the 2025 NAB Show in Las Vegas. The company's M...
19/04/2025
BitFire (bitfire.tv), a longtime leader in live video transport, today announced three major award wins at the 2025 NAB Show, April 5-9, in Las Vegas. The compa...
19/04/2025
AI video discovery company Moments Lab and Satisfaction Group, a leading independent unscripted television production company, are proud to announce a unique st...
19/04/2025
As the media industry navigates the triple challenge of AI-driven production, distributed teams, and skyrocketing content demand, DigitalGlue s creative.space h...
19/04/2025
Network technology startup Miri Technologies Inc. capped off its tremendously successful NAB Show debut by winning two prestigious industry awards for its cutti...
19/04/2025
CINCINNATI Scripp's Nuvyyo USA has concluded a deal with Warner Bros. Discovery to bring 45 FAST channels to Nuvyyo's Tablo TV device....
19/04/2025
In a ruling that could have broader implications on the legality of regulatory agencies levying fines through administrative proceedings, the 5th U.S. Circuit C...
19/04/2025
WASHINGTON Federal Communications Commission chair Brendan Carr has blasted Comcast over MSNBC's coverage of the deportation of Kilmar Abrego Garcia in a so...
19/04/2025
Berklee NYC and NYC Media Launch Season 3 of Inside Power Station @BerkleeNYC This season features faculty member Arun Pandian as the new host and interviews ...
18/04/2025
Director Andrew Ahn, alongside actors Youn Yuh-jung and Joan Chen, takes a photo of the audience after the premiere of his film The Wedding Banquet at Eccles ...
18/04/2025
In a ruling that could have a major impact on the digital advertising market, a federal judge has ruled that Google has monopolized some types of advertising te...
18/04/2025
Broadcast and cable TV news outlets saw strong social media growth in March, according to new data from the social video analytics company Tubular Labs ....
18/04/2025
Berklee Student Yukai Yang Named 2025 Yamaha Young Performing Artist The drummer secured a spot among the elite winners in this years competition.
By
Maddie...
18/04/2025
Boston Conservatory Alums Bring Real Women Have Curves to Broadway The Latin American immigrant community takes center stage in a new musical featuring Tatian...
18/04/2025
WASHINGTON The FCC's call for public comments and suggestions on outdated regulations that it should be eliminated, has prompted a slew of fillings from bro...
18/04/2025
In a ruling that could have a major impact on the digital advertising market, a federal judge has ruled that Google has monopolized some types of advertising te...
18/04/2025
PEARL RIVER, N.Y. Global media solutions company Active Media Services (AMS) has formed a new relationship with VideoAmp, a measurement company for linear TV, c...
18/04/2025
Netflix reported generally positive results for first-quarter 2025, with revenue up 13% year-over-year to $10.543 billion and operating income growing by 27% to...
18/04/2025
NHL Playoffs 2025: TNT Sports Hits the Road for Onsite Productions With Mobile U...
18/04/2025
EVSs S bastien Verlaine on U.S. Expansion, Next-Generation Products Beyond replay, offerings also target asset management and media infrastructure By Ken Kersc...
18/04/2025
ESPN Unleashes 4DREPLAY as NCAA Women's Gymnastics Championships Hit ABC Men's championships to follow Saturday night on ESPN2 By Brandon Costa, Direct...
18/04/2025
Visualizing Victory: The Latest in AR, XR, and Virtual Production in Live Sports This panel discussion featured leaders from ESPN, CBS Sports, Warner Bros. Disc...
18/04/2025
NHL Playoffs 2025: With 16 Games in First Six Days, ESPN Deploys Variety of Remo...
17/04/2025
Emilie Blichfeldt attends the 2025 Sundance Film Festival premiere of The Ugly ...
17/04/2025
R-GPS gives warfighters a decisive battlefield advantage by punching through adv...
17/04/2025
This year's NAB Show in Las Vegas marked a noticeable shift in the priorities of media and broadcast organisations. Gone are the days of chasing flashy, or ...
17/04/2025
class=attachment-thumbnail size-thumbnail f-align-center alt= decoding=async data-lazy-srcset=https://www.antonbauer.com/wp-content/uploads/2024/12/Amy-Daniel-1...
17/04/2025
SAN JOSE, Calif. Roku and Adobe have announced that they are collaborating on a real time data platform made possible by a a new integration of the Roku Data C...
17/04/2025
NEW YORK Internet advertising revenues demonstrated strong growth in 2024, increasing 14.9% year-over-year to $258.6 billion, according to the IAB Internet Adv...
17/04/2025
SDVI Earns Both Product and Project of the Year Awards at 2025 NAB Show
Brie Clayton April 17, 2025
0 Comments
Left to right, Geoff Stedman, CMO, SDVI...
17/04/2025
Singapore Polytechnic Readies Aspiring AV Professionals for Live IP Productions ...
17/04/2025
Calrec Wins 2025 NAB Show Product of the Year Award for True Control 2.0
Brie Clayton April 17, 2025
0 Comments
Image: The Calrec True Control 2.o on ...
17/04/2025
In Return to Berklee, Lucius Looks Back and Moves Forward From mood boards to live demos, the alumni band gave students an exclusive look at the process behin...
17/04/2025
DirecTV's free streaming service MyFree DirecTV has just added another eight channels from NBCUniversal....
17/04/2025
LOS ANGELES The virtual production company GameChanger has announced that it is expanding its global footprint by bringing its virtual production technology to ...
17/04/2025
DENVER The International Broadcaster Coalition Against Piracy (IBCAP) has announced that it has developed a proprietary, automated software-based system to iden...
17/04/2025
Pixalate's new CTV Device Market Share report for Q1 2025 shows that Roku has the highest open programmatic CTV device market share in the United States, wi...
17/04/2025
Edward J. Lewis III Named Senior Vice President of Institutional Advancement Lewis has more than 20 years of industry experience, leading fundraising initiati...
17/04/2025
The Curling Group Puts On Inaugural Curling All-Star Game in Nashville The location in Music City is intended to broaden the sport's appeal By Dan Daley, ...
17/04/2025
April 17th, 2025 Press Materials Available Here
Tribeca Festival 2025 Announces TV & NOW Lineup
World Premieres and Exclusive Cast Panels with Apple TV '...
17/04/2025
SVG Sit-Down: Cisco's Bryan Bedford on Providing End-to-End Support for Clie...