Alaska Public Media Unifies Multi-Platform Operation with Addition of Myers ProTrack Radio
21/11/2016
Relying on one unified platform for TV and Radio increases the broadcaster's operational efficiency and simultaneously provides enhanced cross-platform selling opportunities
Northampton, MA Myers, a leading developer of broadcast management software, announces Alaska Public Media's implementation of ProTrack Radio, providing them with a unified broadcast management platform for both KSKA-FM and KAKM-TV operations. Using a single system enables Alaska Public Media, a ProTrack TV customer since 1999, to reduce operating expenses, increase workflow efficiencies, and uncover cross-platform sales.
Deploying ProTrack Radio has produced a positive operational synergy between our television and radio stations that has already benefited us holistically, including our bottom line, commented Bob Wyatt, Chief Technology Officer, Alaska Public Media. We are pleased that we were able to expand our relationship with Myers in this capacity. It has alleviated redundancies within our operation and positioned us to be able to capitalize on more sales opportunities, which are critical to our business moving forward.
Like ProTrack TV, ProTrack Radio extends comprehensive programming, scheduling, and traffic management capabilities. The tightly integrated workflow between ProTrack TV and Radio coalesces sales functions such as the creation of contracts, invoicing, affidavits, and receivables, providing the sales team opportunities to capitalize on more revenue within one environment. KSKA-FM is also able to rely on the bi-directional integration solution from ProTrack Radio to ENCO automation to facilitate the exchange of playlist and as-run files between the two systems. Relying on one platform also streamlines training for Alaska Public Media's broadcast operations team and enables a common set of best practices to be implemented.
Alaska Public Media has been a valued long-time customer and we take pride in being able to expand the services we provide them, commented Crist Myers, CEO, Myers. We continually invest in and develop our ProTrack product, adding features and functionality that help our customers reduce cost, improve operational efficiency, and increase profitability - which is exactly what the new unified platform is delivering here.
For more information on Myers, visit www.myersinfosys.com.
About Alaska Public Media
Alaska Public Media located in Southcentral Alaska and is comprised of KSKA radio, KAKM-TV and alaskapublic.org. Alaska Public Media also operates the Alaska Public Radio Network (APRN) and a shared television service with KTOO in Juneau and KYUK in Bethel. Alaska Public Media and its affiliates deliver content that reaches 96% of the population of Alaska. Alaska Public Media was founded in 1975 as KAKM TV. In 1994, KAKM merged with KSKA public radio to form Alaska Public Telecommunications, Inc. In 2004, the company merged with APRN. Alaskapublic.org was launched in 2011. In 2012, the company agreed to share TV services with KTOO in Juneau and KYUK in Bethel. Alaska Public Media has more than 8750 members and 250 volunteers.
About Myers
Founded in 1982, Myers has been a pioneer in developing broadcast management software for the rapidly evolving media landscape. Myers' extensive domain knowledge and systems integration expertise has served as an integral part in the development of a suite of software products and services that drive distribution workflows across multiple departments and systems. Media facilities large and small utilize and benefit from the unique, scalable broadcast management solution, helping them improve operational efficiency and profitability.
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april
Las Vegas Convention Center 3150 Paradise Road, Las Vegas, NV USA 89109
sat22apr - 27All DayNAB Conference 2017 (Booth N1120)North Hall - Booth #N1120
Request an AppointmentYes
Contact us to request an appointment or to schedule a ProTrack demo
Can not make it to this event?Change my Request
Event DetailsMyers is proud to announce that they will be exhibiting at the NAB Show 2017 (Booth N1120) in Las Vegas on April 22-27, 2017. Myers will be on-hand to preview the latest technology and features that ProTrack has to offer. Please request an appointment to view a demo at our booth today.
Event Details The media and entertainment industry has become unleashed. Dynamic innovation and cutting-edge technologies are shattering the boundaries of content and opening up limitless opportunities. The NAB Show is the only place to break free from conventional thinking and open your mind.
Myers will be exhibiting in the North Hall Booth N1120 and previewing the latest technology and features that ProTrack has to offer. Please make a request for a demo or appointment so that you can experience the power of ProTrack for yourself.
Time22 (Saturday) - 27 (Thursday) PST
LocationLas Vegas Convention Center
3150 Paradise Road, Las V
LINK: | http://myersinfosys.com/alaska-public-media-unifies-multi-platform-ope... |
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