ProSiebenSat.1 merges its online games business into Gamigo AG
Hamburg / Munich, May 30, 2016: Gamigo AG and Aeria Games Europe GmbH, two of the leading European games publishers, have agreed a strategic merger of their companies and are jointly taking the next step toward creating a leading platform on the consolidation of the European games market. The merger is a logical move for both firms, which have successfully acquired, integrated, and consolidated several games companies and assets in recent years. The agreement is subject to approval by the relevant antitrust authorities.
As part of the transaction, ProSiebenSat.1 group is merging its 100% holding in Aeria Games Europe into Gamigo AG and will become a minority shareholder in the merged publisher with a 33 percent stake. ProSiebenSat.1 acquired Aeria Games Europe in February 2014, since when it has pushed ahead with a strong focus on the mobile side of the publisher's business.
Combining the two complementary online and mobile games portfolios will make it possible to tap substantial synergy potential. The joint company has a wide reach with over 100 million gamers, marketing its games in over 40 countries, with a focus on Europe and North America. The new publisher has offices in Berlin, Hamburg, M nster, Seoul, Chicago, and San Francisco. The company boasts numerous strong and popular games titles in the online segment (including Echo of Soul, Fiesta Online, Aura Kingdom, and Desert Operations) as well as the fast-growing mobile segment (including Goal 1 and Dawn of Gods) and already has various new games in the pipeline (including Diddl and Bless) for the coming years.
The two publishers also complement each other well on the B2B side with portals like browsergames.de and deutschland-spielt.de. The focus in this activity will remain on offering multichannel advertising and platform services.
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ProSiebenSat.1 merges its online games business into Gamigo AG
