
The video streaming industry has seen explosive growth over the past few years. Viewer expectations are evolving, and broadcasters need solutions for improving video quality of service (QoS) and quality of experience (QoE) while also minimizing video delivery costs. At the 2022 NAB Show, in the French Pavilion, EasyBroadcast will demonstrate its end-to-end streaming solutions and technologies for broadcasters, TV channels, and OTT service providers.
Improve Video Streaming Quality With Viewer-Assisted Delivery
A key highlight at the 2022 NAB Show will be EasyBroadcasts Viewer-Assisted Delivery (VAD), featuring patented peer-to-peer adaptive streaming technology that improves video QoS and QoE by reducing latency, buffering, and dependency on primary network delivery channels.
VAD is an alternative to traditional CDN-based delivery that changes the economics of video streaming, relying on a combination of CDNs and peer-to-peer adaptive streaming. With VAD, service providers can achieve instant scalability during peak viewing and monetize their video streaming services through real-time analytics.
Deliver OTT Content Over Satellite With SkyFlow
As part of the SkyFlow Consortium, EasyBroadcast will demonstrate its joint satellite OTT and education solution at the 2022 NAB Show. The consortium has successfully delivered native IP over satellite using GSE or MPE encapsulation. The solution combines the power and bandwidth of satellite with increased viewer convenience and flexibility. The ability to deliver OTT video content over satellite represents a completely new and highly significant industry landmark.
Launch TV Channels Faster With EasyBroadcasts End-to-End OTT Solution
EasyBroadcast will show its turnkey, end-to-end OTT streaming solution at the 2022 NAB Show. The OTT solution supports a whole spectrum of streaming features, empowering broadcasters and service providers to efficiently launch TV channels with blazing-fast speed. Using EasyBroadcasts solution, service providers can deliver and monetize high-quality TV and video content to computers, mobile devices, and smart TVs in a secure and scalable way while harnessing the power of their audiences through Viewer-Assisted Delivery technology.
Company Overview:
Founded in 2016, EasyBroadcast is a startup that solves the cost and quality challenges of streaming video and audio content over the internet or enterprise networks. Leveraging its patented Viewer-Assisted Delivery technology, EasyBroadcast provides broadcasters, OTT players, and enterprises with an end-to-end streaming solution. The EasyBroadcast solution includes front-end interfaces; backends; monetization through ads, payments, or subscriptions; content management systems; analytics dashboards; content distribution infrastructure; and all other necessary features to ensure successful content delivery over the internet.
EasyBroadcasts patented technology relies on individual viewers to contribute to the delivery infrastructure by streaming part of the content they are watching to other viewers. This approach improves the quality of streaming, reduces churn, encourages viewers to spend more time watching content, and reduces stress on the CDN.
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