Sony Pixel Power calrec Sony

Sony Gs Beyond Definition at NAB 05

13/04/2015

At NAB 2015, Sony is expanding its theme of Beyond Definition, showcasing its latest developments in 4K, including new technologies that address professionals needs for diverse 4K content creation and production applications. Sony will also demonstrate present numerous practical solutions that illustrate the emerging era of 4K broadcasting.

4K was initially used for movie production and digital cinema projection and, it is now advancing into TV shows, documentary films, sports, live concerts, and more, said Olivier Bovis, Head of Sales, Sony Professional, Sony Europe. Many countries are successfully conducting trial 4K broadcasts and 4K transmission tests, and 4K in the home is expanding exponentially.

At NAB, Sony will introduce its newest 4K/HD camera systems and IP-network-based transfer technologies, pointing the way to the practical broadcasting of killer 4K content such as live sports and events.

Sony is also showcasing its full range of professional 4K cameras, from the F65, F55 and F5, to the PXW-FS7, NEX-FS700, PXW-Z100 4K camcorders, and newly added 4K option for PXW-X70 as well as variety of consumer 4K cameras. Sonys 4K professional line-up also includes 4K-ready production switchers, 4K/HD servers and the new PMW-PZ1 4K memory player and BVM-X300, 4K OLED master monitor.

4K Live Production Solutions

HDC-4300: Worlds First 4K System Camera with Three Authentic 4K Image Sensors

The new HDC-4300 system camera uses the worlds first 2/3-type three authentic 4K image sensor. This camera accepts direct attachment of B4-mount HD lenses, and supports the use of large, high-magnification lenses.

The HDC-4300 shoots with wider color gamut, thanks to a new 4K image sensor and prism that is ITU-R BT.2020 ready, the next generation broadcast standard. The HDC-4300 also fully adapts to current live production environments as it is capable of output in both ITU-R BT.709 -- the existing broadcast standard.

With the SZC-4002 optional software package, the HDC-4300 is capable of high frame rate shooting of up to 8x in HD. The HDC-4300 will provide thrills to audiences by delivering the true excitement of live sports and concerts. By connecting the BPU-4000 baseband processor unit and the HDCU-2000 or 2500 camera control unit, the HDC-4300 can be built as 4K live production system that moves a giant step forward into the 4K broadcasting.

IP Live Production Systems

Sony is demonstrating how a live production switcher incorporating Sonys new Networked Media Interface (still under development) can serve as the core of IP Live Production System, IP-based 4K/HD transmission systemconstructed in cooperation with supporting manufacturerscapable of delivering low-latency IP transmissions of video signals from cameras such as the HDC-4300. While todays 4K transmissions typically require large quantities of SDI cabling, the Networked Media Interface will leverage IP technologies to enable 4K transmission via a single Ethernet cable. 30 manufacturers as of today have joined this initiative.

Moving forward, Sony will expand the range of software and hardware supporting this new interface, while working with supporting manufacturers to make these technologies widely available.

Solutions for Documentary Movie Production

Sonys efficient 4K production workflows deliver high-quality content from shooting to editing to replay. Different shooting styles are supported by a variety of large-format cameras: the top-of-the-line F65, the versatile PMW-F55 and PMW-F5, and the easy-to-handle PXW-FS7.

The PMW-F55 and PMW-F5 cinema cameras, first released in 2013, continue to evolvewith firmware upgrades that extend their functionality and new accessories that enable one-person operation. These improvements open up many new possibilities for shooting with large 4K sensors. Over 5,500 units have been sold worldwide in the two years since these models launched.

Sonys compact and portable PMW-PZ1 4K memory player is equipped with four 3G-SDI outputs and one HDMI output, enabling stable connection to a wide variety of 4K display devices. It can be easily used on location as a confidence monitor, playing back HD and 4K content immediately; and at events and other venues to replay 4K video in 50/60p.

Sonys XAVC formatoffering efficient compression of 4K/HD high-resolution videois now fully supported by 73 companies, and is fast becoming an industry standard. Sony will continue to improve XAVC workflows and to expand its lineup of supporting products.

High Dynamic Range

High dynamic range opens the way to a level of creative expression through video never before possible, delivering higher contrast, and higher brightness.

The high-dynamic-range content shot by the F65 and PMW-F55 CineAlta cameras can now be viewed to full advantage on the BVM-X300 4K OLED TRIMASTER EL master monitor, featuring Sonys proprietary high-contrast high-peak-brightness organic EL panel. Blazing fires, stars in the night sky, sunlight dancing on water high dynamic range will deliver excitement to viewers and stimulate the creative process.

Bringing high-dynamic-range content into the home is another important goal. Sony is planning to launch a household TV with high dynamic range capabilities within 2015.

Sony remains dedicated to developing innovations that will lead to new levels of video quality and viewer experience.

Sonys award winning professional HD OLED monitors have accumulated sales of more than 40,000 units worldwide since its launch in 2011.

News Production Solutions

Sony is promoting wireless news production workflows by developing wireless adapters and camcorders with built-in wireless capabilities. At NAB, Sony will demonstrate direct transmission of image and audio from a camcorder via 4G/LTE and Wi-Fi networks, and will present solutions for reliable live streaming based on unique QoS technology.

Because they do n
LINK: http://www.tv-bay.com/news/Sony_Goes_Beyond_Definition_at_NAB_2015/115...
See more stories from tvbay

Most recent headlines

04/09/2025

Monumental Sports & Entertainment and Dalet Win Prestigious 2025 NAB Show Project of the Year Award

Monumental Sports & Entertainment (MSE), in collaboration with Dalet, has been a...

19/04/2025

SDVI Earns Both Product and Project of the Year Awards at...

SDVI, the leading platform provider for cloud-native media supply chains, today announced that the company earned multiple awards at the 2025 NAB Show, with two...

19/04/2025

Ateliere Announces CEO Transition

Ateliere Creative Technologies, a leading GenAI media software solutions company, today announced that Dan Goman has stepped down as CEO and David Bortis, Ateli...

19/04/2025

Marshall CV574 Miniature 4K UHD Camera Revolutionizes Off...

As Director of Media and Aerial Production at Terrible Herbst Motorsports, Bryan Moore is setting new standards in off-road racing media coverage thanks to his ...

19/04/2025

Lightware Launches Dual Screen Extended Desktop Taurus

A next-generation collaboration device that redefines connectivity for meeting environments Lightware, an industry-leading manufacturer of signal management so...

19/04/2025

Calrec Wins 2025 NAB Show Product of the Year Award for N...

Calrec is today announcing that its True Control 2.0 is a Remote Production winner in the 2025 NAB Show Product of the Year Awards. This official awards program...

19/04/2025

Appear and NBCUniversal Win Project of the Year at NAB Sh...

Appear, a global leader in live production technology, proudly announces it has been recognised alongside NBCUniversal with the prestigious NAB Show Delivery Pr...

19/04/2025

Deity Microphones Announces The Deity THEOS DIFB at NAB 2...

Deity Microphones, a leader in innovative audio equipment, is proud to announce the expected release of our Ultra-Wide Band IFB to the market. The THEOS DIFB wi...

19/04/2025

LiveU IQ Technology Delivers Breakthrough Network Perform...

A world renowned broadcaster and long-standing LiveU customer has successfully completed a series of live connectivity tests using LiveU's revolutionary, aw...

19/04/2025

BitFire Wins 2025 NAB Show Project of the Year and Produc...

BitFire (bitfire.tv), a longtime leader in live video transport, today announced dual NAB Show award wins at the 2025 NAB Show in Las Vegas. The company's M...

19/04/2025

BitFire Wins Three Top Awards at 2025 NAB Show

BitFire (bitfire.tv), a longtime leader in live video transport, today announced three major award wins at the 2025 NAB Show, April 5-9, in Las Vegas. The compa...

19/04/2025

Moments Lab and Satisfaction Group Form Unique Strategic...

AI video discovery company Moments Lab and Satisfaction Group, a leading independent unscripted television production company, are proud to announce a unique st...

19/04/2025

The Infrastructure of Creative Flow DigitalGlues creative...

As the media industry navigates the triple challenge of AI-driven production, distributed teams, and skyrocketing content demand, DigitalGlue s creative.space h...

19/04/2025

Miri Technologies Wins Two Prestigious Awards for X510 Bo...

Network technology startup Miri Technologies Inc. capped off its tremendously successful NAB Show debut by winning two prestigious industry awards for its cutti...

19/04/2025

Tablo Adds 45 New FAST Channels From Warner Bros. Discovery

CINCINNATI Scripp's Nuvyyo USA has concluded a deal with Warner Bros. Discovery to bring 45 FAST channels to Nuvyyo's Tablo TV device....

19/04/2025

Court Overrules FCC's $57 Million Fine Against AT&T

In a ruling that could have broader implications on the legality of regulatory agencies levying fines through administrative proceedings, the 5th U.S. Circuit C...

19/04/2025

FCC Chair Carr Blasts Comcast Over MSNBC Coverage

WASHINGTON Federal Communications Commission chair Brendan Carr has blasted Comcast over MSNBC's coverage of the deportation of Kilmar Abrego Garcia in a so...

19/04/2025

Berklee NYC and NYC Media Launch Season 3 of Inside Power Station @BerkleeNYC

Berklee NYC and NYC Media Launch Season 3 of Inside Power Station @BerkleeNYC This season features faculty member Arun Pandian as the new host and interviews ...

18/04/2025

Everyone Is Cordially Invited to Celebrate Queer Joy in The Wedding Banquet

Director Andrew Ahn, alongside actors Youn Yuh-jung and Joan Chen, takes a photo of the audience after the premiere of his film The Wedding Banquet at Eccles ...

18/04/2025

U.S. Judge Rules Google Illegally Monopolized Ad Technologies

In a ruling that could have a major impact on the digital advertising market, a federal judge has ruled that Google has monopolized some types of advertising te...

18/04/2025

TV News Outlets See March Spike in Social Media Usage

Broadcast and cable TV news outlets saw strong social media growth in March, according to new data from the social video analytics company Tubular Labs ....

18/04/2025

Berklee Student Yukai Yang Named 2025 Yamaha Young Performing Artist

Berklee Student Yukai Yang Named 2025 Yamaha Young Performing Artist The drummer secured a spot among the elite winners in this years competition. By Maddie...

18/04/2025

Boston Conservatory Alums Bring Real Women Have Curves to Broadway

Boston Conservatory Alums Bring Real Women Have Curves to Broadway The Latin American immigrant community takes center stage in a new musical featuring Tatian...

18/04/2025

UPDATED: Broadcasters Urge FCC to Hit the Delete Button on Antiquated Regs

WASHINGTON The FCC's call for public comments and suggestions on outdated regulations that it should be eliminated, has prompted a slew of fillings from bro...

18/04/2025

Federal Judge Rules Google Illegally Monopolized Ad Technologies

In a ruling that could have a major impact on the digital advertising market, a federal judge has ruled that Google has monopolized some types of advertising te...

18/04/2025

AMS, VideoAmp Collaborate on Cross-Channel Targeting and Measurement

PEARL RIVER, N.Y. Global media solutions company Active Media Services (AMS) has formed a new relationship with VideoAmp, a measurement company for linear TV, c...

18/04/2025

Netflix Reports Strong Q1 Revenue, Operating Income

Netflix reported generally positive results for first-quarter 2025, with revenue up 13% year-over-year to $10.543 billion and operating income growing by 27% to...

18/04/2025

NHL Playoffs 2025: TNT Sports Hits the Road for Onsite Productions With Mobile Units from NEP Group, Game Creek Video

NHL Playoffs 2025: TNT Sports Hits the Road for Onsite Productions With Mobile U...

18/04/2025

EVS's Sbastien Verlaine on U.S. Expansion, Next-Generation Products

EVSs S bastien Verlaine on U.S. Expansion, Next-Generation Products Beyond replay, offerings also target asset management and media infrastructure By Ken Kersc...

18/04/2025

ESPN Unleashes 4DREPLAY as NCAA Women's Gymnastics Championships Hit ABC

ESPN Unleashes 4DREPLAY as NCAA Women's Gymnastics Championships Hit ABC Men's championships to follow Saturday night on ESPN2 By Brandon Costa, Direct...

18/04/2025

Visualizing Victory: The Latest in AR, XR, and Virtual Production in Live Sports

Visualizing Victory: The Latest in AR, XR, and Virtual Production in Live Sports This panel discussion featured leaders from ESPN, CBS Sports, Warner Bros. Disc...

18/04/2025

NHL Playoffs 2025: With 16 Games in First Six Days, ESPN Deploys Variety of Remote-Production Models in U.S., Canada

NHL Playoffs 2025: With 16 Games in First Six Days, ESPN Deploys Variety of Remo...

17/04/2025

The Ugly Stepsister: A Cinderella Body Horror Story That Will Leave a Crowd in Shambles

Emilie Blichfeldt attends the 2025 Sundance Film Festival premiere of The Ugly ...

17/04/2025

Why Resilient GPS (R-GPS) Matters for US Military Superiority: We Must Address GPS Vulnerabilities

R-GPS gives warfighters a decisive battlefield advantage by punching through adv...

17/04/2025

What NAB told us about the future of media tech

This year's NAB Show in Las Vegas marked a noticeable shift in the priorities of media and broadcast organisations. Gone are the days of chasing flashy, or ...

17/04/2025

Changing Sustainable Production in Wales and Beyond

class=attachment-thumbnail size-thumbnail f-align-center alt= decoding=async data-lazy-srcset=https://www.antonbauer.com/wp-content/uploads/2024/12/Amy-Daniel-1...

17/04/2025

Roku to Collaborate with Adobe on Real-Time Customer Data

SAN JOSE, Calif. Roku and Adobe have announced that they are collaborating on a real time data platform made possible by a a new integration of the Roku Data C...

17/04/2025

IAB: Digital Ad Revenue Surges 14.9% YoY to $259 Billion in 2024

NEW YORK Internet advertising revenues demonstrated strong growth in 2024, increasing 14.9% year-over-year to $258.6 billion, according to the IAB Internet Adv...

17/04/2025

SDVI Earns Both Product and Project of the Year Awards at 2025 NAB Show

SDVI Earns Both Product and Project of the Year Awards at 2025 NAB Show Brie Clayton April 17, 2025 0 Comments Left to right, Geoff Stedman, CMO, SDVI...

17/04/2025

Singapore Polytechnic Readies Aspiring AV Professionals for Live IP Productions with AJA

Singapore Polytechnic Readies Aspiring AV Professionals for Live IP Productions ...

17/04/2025

Calrec Wins 2025 NAB Show Product of the Year Award for True Control 2.0

Calrec Wins 2025 NAB Show Product of the Year Award for True Control 2.0 Brie Clayton April 17, 2025 0 Comments Image: The Calrec True Control 2.o on ...

17/04/2025

In Return to Berklee, Lucius Looks Back and Moves Forward

In Return to Berklee, Lucius Looks Back and Moves Forward From mood boards to live demos, the alumni band gave students an exclusive look at the process behin...

17/04/2025

MyFree DirecTV Adds 8 NBCU Channels

DirecTV's free streaming service MyFree DirecTV has just added another eight channels from NBCUniversal....

17/04/2025

GameChanger Launches in the U.S.

LOS ANGELES The virtual production company GameChanger has announced that it is expanding its global footprint by bringing its virtual production technology to ...

17/04/2025

IBCAP Launches Automated VOD Monitoring and Takedown System

DENVER The International Broadcaster Coalition Against Piracy (IBCAP) has announced that it has developed a proprietary, automated software-based system to iden...

17/04/2025

Pixalate: Roku Continues to Dominate U.S. CTV Device Market

Pixalate's new CTV Device Market Share report for Q1 2025 shows that Roku has the highest open programmatic CTV device market share in the United States, wi...

17/04/2025

Edward J. Lewis III Named Senior Vice President of Institutional Advancement

Edward J. Lewis III Named Senior Vice President of Institutional Advancement Lewis has more than 20 years of industry experience, leading fundraising initiati...

17/04/2025

The Curling Group Puts On Inaugural Curling All-Star Game in Nashville

The Curling Group Puts On Inaugural Curling All-Star Game in Nashville The location in Music City is intended to broaden the sport's appeal By Dan Daley, ...

17/04/2025

Tribeca Festival 2025 Announces TV and NOW Lineup

April 17th, 2025 Press Materials Available Here Tribeca Festival 2025 Announces TV & NOW Lineup World Premieres and Exclusive Cast Panels with Apple TV '...

17/04/2025

SVG Sit-Down: Cisco's Bryan Bedford on Providing End-to-End Support for Clients, How Industry Trends Impact Workflows

SVG Sit-Down: Cisco's Bryan Bedford on Providing End-to-End Support for Clie...