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Brightcove To Showcase Its Award-Winning Platform And Media Solutions At IBC 2023
Located in Hall 5 at Booth 5.B90, Brightcove will be at the IBC 2023 conference to showcase its products, solutions, and services to help media companies achieve their business goalsAMSTERDAM - SEPTEMBER 15, 2023 - Brightcove (NASDAQ: BCOV), the world's most trusted streaming technology company, is exhibiting at the IBC 2023 Conference in Amsterdam (Sept. 15-18, 2023) to showcase its innovative solutions and products designed for global media companies. With a focus on delivering the highest quality and most scalable and secure streaming technology platform, the Brightcove team will be located in the Content Everywhere Hall (Booth 5.B90) and lead demos, sessions, presentations, and events throughout the conference.
Our solutions help media companies of any size expand their reach globally, deepen engagement, and monetize their content to exceed their business goals, says Marty Roberts, SVP of Product Marketing and Strategy at Brightcove. We look forward to meeting with industry professionals around the world to see the latest innovations and share more about Brightcove's newest products and features at IBC. We value the face-to-face benefits of interacting with experts from various companies as well as current and prospective customers. This fuels our commitment to continually innovate and better serve our customers' needs to enable the highest quality streaming experience for their viewers.
Attendees interested in learning more about Brightcove can book an appointment or stop by Booth 5.B90 to explore its newest products and solutions, including:
Brightcove Ad Monetization - Strengthened by integrations with Magnite and PubMatic, this recently launched service provides expert ad operations consultation, live and VOD ad fulfillment with yield optimization, and improved ad performance to help media companies better monetize their content.
Ad Insights - A new solution to help customers further monetize their content by reshaping how media companies measure ad tolerance and revenue optimization through data that analyzes the correlation between audience engagement and advertising intensity.
Quality of Experience Analytics and Insights - Two new products to help media organizations understand the streaming quality of the delivery of their content and measure its impact on the viewer experience by transforming raw data into actionable insights.
FAST Channel Capabilities - Through a strategic partnership with Frequency, Brightcove customers can now seamlessly create, launch, and manage FAST channels to expand their reach and increase revenue.
Accessibility Features - In partnership with 3Play Media, Brightcove customers can now access and order services - including closed captioning, live captions, audio description, and video localization services - directly within their existing video production workflow.
New Features and Upgrades - Brightcove has introduced a series of new product upgrades and features to its Emmy Award-winning streaming platform, including an Enhanced Metadata feature that enriches the current support for video assets to include movie, episode, series, and season information in line with industry standards, as well as a new Scheduler feature to give customers the ability to create linear channels within Video Cloud. These new features combined allow for electronic program guide (EPG) syndication and enable Brightcove customers to distribute linear channels to various destinations (including owned and operated properties and syndication partners), making Brightcove a true end-to-end streaming partner.
Those interested in attending sessions with Brightcove experts can sign up for the following events:
Panel Discussion: On the money: How to choose a monetisation model
Date: Friday, September 15 at 1:30 p.m.
Location: Hall 5 | Content Everywhere Stage 2
Brightcove Expert: Roberta Cambio, Senior Product Marketing Manager
About: Most media companies use monetization models based on their audience or content. The more narrowly defined a monetisation model is, the more revenue opportunities can be missed. A multi-pronged monetization approach can attract more viewers. This panel will discuss how a new service determines the available monetisation options and the key metrics that need to be monitored. Speakers will also look at monetisation models beyond traditional advertising.
Streaming - Improving Delivery Efficiency
Date: Saturday, September 16 at 10:30 a.m.
Location: IBC Technical Papers | Hall E102
Brightcove Expert: Yuriy Reznik, VP of Research and Technology Fellow
About: Multicast has promised to solve the scale issue of delivering very popular television over the Internet for a long time. Our first paper from BT Research presents a proof-of-concept architecture and field trial results to assist unicast delivery using multicast. The paper addresses the challenges and needs arising from the requirement to support multiple content service providers and their end client devices. Our second paper from Brightcove builds on the recent addition of content steering into HLS and MPEG DASH (which enables dynamic routing of streaming content between different CDNs). This requires content steering servers; the challenge is implementing them robustly and at scale. This paper discusses those challenges and presents a solution and an open-source validation and trial implementation project. This session also has two supporting papers; the University of Surrey has used machine learning to expedite elephant flow detection within the network, enabling re-routing of this traffic to minimise latency-induced congestion. The other is an investigation by Comcast into an emerging transport protocol, Media over QUIC, offering t
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