
By Saydeah Howard
Over the past two months all of us have seen our personal and professional lives dramatically upended by the COVID-19 pandemic. My conversations with portfolio companies confirm that as the crisis has evolved, we've all been thrust into similarly uncharted territory. First there was the transition from shock to acceptance with the realization that yes, this is real, and we need to respond. Those first few weeks in mid-March were focused on employees were they safe? Did they have the resources they needed to work remotely? Could companies find ways to maintain connections amongst a dispersed workforce? Ultimately, what we found was heartening: even those companies who initially found themselves completely in the dark managed to adapt with relative speed.
Then came the initial stimulus package, and the focus shifted to the viability of accessing those funds and evaluating the impact they could have on a given organization. Now, post-stimulus, we find ourselves assessing what it means to return to work, even if returning to normal might not yet be possible. Instead, we'll be forging a new future, which may mean fundamentally changing our lives in order to work and live in this new world. As I share my findings with you now I am thankful to do so from a stronger position than where we were in March. We now have the luxury of time and a little foresight, so let's do what we previously could not. As we prepare to chart a new path to physical offices, let us be intentional as we plan, prepare, and get ahead of this as much as possible.
First, know that there will be different reactions when local and state shelter-in-place mandates are lifted. Whether this excites or perturbs you, recognize that others may not share your feelings, whatever they may be. Some people will be excited to simply leave the house again and they will immediately want to return to life as it once was. They will want to work in a physical office, eat in restaurants, shop in stores, and generally be among others. These are the people for whom this period has been challenging in many unexpected ways, not just the social disconnection of not seeing friends and family, but also the added frustration of trying to parent and work at the same time. Add to that the mental exhaustion of all this instability, along with the anxiety of possibly contracting a life-threatening virus. This is the first in group, the first ones back in the office, wondering where everyone else is and eager to engage in as many past social norms as possible. In practice, this will likely mean in-person team gatherings, socially distanced group lunches, and in-person chats, with or without a mask.
On the other side of the spectrum is the last back group: those that still don't want to leave the house, even if the shelter-in-place mandates in their area have been lifted. They will want to continue working remotely for a variety of reasons, including continued fear of the virus or the simple fact that they enjoy working from home. During this period many people have gone beyond making the best of things they've created a home environment that is not only productive but pleasant. They feel they have everything they need and are not eager to go back to their commutes, their office lives, or generally disrupt the new work-life balance they've achieved. They want to hold onto a world where everyone has the freedom to work where they want, when they want, as long as productivity is maintained.
Lastly, as you may expect, there will be many people in the middle. This bit of both group will want to be back in a physical office occasionally, but still desire the flexibility to work from home when needed. They have seen that they can be productive outside of the office, but don't necessarily want to commit to working remotely full time.
To address these three different perspectives, companies must remain flexible and recognize that there is no single solution. When planning company meetings or gatherings, it will be necessary to adjust various policies while considering the first in, last back, and bit of both groups.
When onboarding new employees, don't assume that they fall into one group. Ask them how they prefer to work and be clear with them upfront about how the organization will address their particular situation. Not all roles can be performed remotely, and not all individuals work well in remote environments, so take the time to determine what will work for the job and the person. For day-to-day logistics, create materials that can be shared both physically and electronically. Adjust your company rituals as needed to be able to meet the needs of all three groups. If you've fully transitioned to remote in the past few months, you may have to take some time to think about what a new middle ground will look like.
Company events will have to evolve to include both in-person and remote participants. From company meetings where information is disseminated, to social gatherings designed to increase engagement and camaraderie, think of various ways to include everyone. Regardless of how they are participating in the event, on site or via technology, every member of your team should feel involved in what's happening. Innovate to find methods of making everyone at the company feel like a part of the team.
Remember, this is a new beginning. Take the opportunity to create something new, rather than just adjusting past behaviors. The silver lining of all this difficulty is the freedom to redesign your work culture from the ground up. In doing so you will discover approaches to work and life you never considered before.
Saydeah Howard is the Chief Talent Officer at IVP, a later-stage venture capital firm based in Menlo Park, CA.
Find more resources at ivp.com
Most recent headlines
04/09/2025
Monumental Sports & Entertainment (MSE), in collaboration with Dalet, has been a...
19/04/2025
SDVI, the leading platform provider for cloud-native media supply chains, today announced that the company earned multiple awards at the 2025 NAB Show, with two...
19/04/2025
Ateliere Creative Technologies, a leading GenAI media software solutions company, today announced that Dan Goman has stepped down as CEO and David Bortis, Ateli...
19/04/2025
As Director of Media and Aerial Production at Terrible Herbst Motorsports, Bryan Moore is setting new standards in off-road racing media coverage thanks to his ...
19/04/2025
A next-generation collaboration device that redefines connectivity for meeting environments
Lightware, an industry-leading manufacturer of signal management so...
19/04/2025
Calrec is today announcing that its True Control 2.0 is a Remote Production winner in the 2025 NAB Show Product of the Year Awards. This official awards program...
19/04/2025
Appear, a global leader in live production technology, proudly announces it has been recognised alongside NBCUniversal with the prestigious NAB Show Delivery Pr...
19/04/2025
Deity Microphones, a leader in innovative audio equipment, is proud to announce the expected release of our Ultra-Wide Band IFB to the market. The THEOS DIFB wi...
19/04/2025
A world renowned broadcaster and long-standing LiveU customer has successfully completed a series of live connectivity tests using LiveU's revolutionary, aw...
19/04/2025
BitFire (bitfire.tv), a longtime leader in live video transport, today announced dual NAB Show award wins at the 2025 NAB Show in Las Vegas. The company's M...
19/04/2025
BitFire (bitfire.tv), a longtime leader in live video transport, today announced three major award wins at the 2025 NAB Show, April 5-9, in Las Vegas. The compa...
19/04/2025
AI video discovery company Moments Lab and Satisfaction Group, a leading independent unscripted television production company, are proud to announce a unique st...
19/04/2025
As the media industry navigates the triple challenge of AI-driven production, distributed teams, and skyrocketing content demand, DigitalGlue s creative.space h...
19/04/2025
Network technology startup Miri Technologies Inc. capped off its tremendously successful NAB Show debut by winning two prestigious industry awards for its cutti...
19/04/2025
CINCINNATI Scripp's Nuvyyo USA has concluded a deal with Warner Bros. Discovery to bring 45 FAST channels to Nuvyyo's Tablo TV device....
19/04/2025
In a ruling that could have broader implications on the legality of regulatory agencies levying fines through administrative proceedings, the 5th U.S. Circuit C...
19/04/2025
WASHINGTON Federal Communications Commission chair Brendan Carr has blasted Comcast over MSNBC's coverage of the deportation of Kilmar Abrego Garcia in a so...
19/04/2025
Berklee NYC and NYC Media Launch Season 3 of Inside Power Station @BerkleeNYC This season features faculty member Arun Pandian as the new host and interviews ...
18/04/2025
Director Andrew Ahn, alongside actors Youn Yuh-jung and Joan Chen, takes a photo of the audience after the premiere of his film The Wedding Banquet at Eccles ...
18/04/2025
In a ruling that could have a major impact on the digital advertising market, a federal judge has ruled that Google has monopolized some types of advertising te...
18/04/2025
Broadcast and cable TV news outlets saw strong social media growth in March, according to new data from the social video analytics company Tubular Labs ....
18/04/2025
Berklee Student Yukai Yang Named 2025 Yamaha Young Performing Artist The drummer secured a spot among the elite winners in this years competition.
By
Maddie...
18/04/2025
Boston Conservatory Alums Bring Real Women Have Curves to Broadway The Latin American immigrant community takes center stage in a new musical featuring Tatian...
18/04/2025
WASHINGTON The FCC's call for public comments and suggestions on outdated regulations that it should be eliminated, has prompted a slew of fillings from bro...
18/04/2025
In a ruling that could have a major impact on the digital advertising market, a federal judge has ruled that Google has monopolized some types of advertising te...
18/04/2025
PEARL RIVER, N.Y. Global media solutions company Active Media Services (AMS) has formed a new relationship with VideoAmp, a measurement company for linear TV, c...
18/04/2025
Netflix reported generally positive results for first-quarter 2025, with revenue up 13% year-over-year to $10.543 billion and operating income growing by 27% to...
18/04/2025
NHL Playoffs 2025: TNT Sports Hits the Road for Onsite Productions With Mobile U...
18/04/2025
EVSs S bastien Verlaine on U.S. Expansion, Next-Generation Products Beyond replay, offerings also target asset management and media infrastructure By Ken Kersc...
18/04/2025
ESPN Unleashes 4DREPLAY as NCAA Women's Gymnastics Championships Hit ABC Men's championships to follow Saturday night on ESPN2 By Brandon Costa, Direct...
18/04/2025
Visualizing Victory: The Latest in AR, XR, and Virtual Production in Live Sports This panel discussion featured leaders from ESPN, CBS Sports, Warner Bros. Disc...
18/04/2025
NHL Playoffs 2025: With 16 Games in First Six Days, ESPN Deploys Variety of Remo...
17/04/2025
Emilie Blichfeldt attends the 2025 Sundance Film Festival premiere of The Ugly ...
17/04/2025
R-GPS gives warfighters a decisive battlefield advantage by punching through adv...
17/04/2025
This year's NAB Show in Las Vegas marked a noticeable shift in the priorities of media and broadcast organisations. Gone are the days of chasing flashy, or ...
17/04/2025
class=attachment-thumbnail size-thumbnail f-align-center alt= decoding=async data-lazy-srcset=https://www.antonbauer.com/wp-content/uploads/2024/12/Amy-Daniel-1...
17/04/2025
SAN JOSE, Calif. Roku and Adobe have announced that they are collaborating on a real time data platform made possible by a a new integration of the Roku Data C...
17/04/2025
NEW YORK Internet advertising revenues demonstrated strong growth in 2024, increasing 14.9% year-over-year to $258.6 billion, according to the IAB Internet Adv...
17/04/2025
SDVI Earns Both Product and Project of the Year Awards at 2025 NAB Show
Brie Clayton April 17, 2025
0 Comments
Left to right, Geoff Stedman, CMO, SDVI...
17/04/2025
Singapore Polytechnic Readies Aspiring AV Professionals for Live IP Productions ...
17/04/2025
Calrec Wins 2025 NAB Show Product of the Year Award for True Control 2.0
Brie Clayton April 17, 2025
0 Comments
Image: The Calrec True Control 2.o on ...
17/04/2025
In Return to Berklee, Lucius Looks Back and Moves Forward From mood boards to live demos, the alumni band gave students an exclusive look at the process behin...
17/04/2025
DirecTV's free streaming service MyFree DirecTV has just added another eight channels from NBCUniversal....
17/04/2025
LOS ANGELES The virtual production company GameChanger has announced that it is expanding its global footprint by bringing its virtual production technology to ...
17/04/2025
DENVER The International Broadcaster Coalition Against Piracy (IBCAP) has announced that it has developed a proprietary, automated software-based system to iden...
17/04/2025
Pixalate's new CTV Device Market Share report for Q1 2025 shows that Roku has the highest open programmatic CTV device market share in the United States, wi...
17/04/2025
Edward J. Lewis III Named Senior Vice President of Institutional Advancement Lewis has more than 20 years of industry experience, leading fundraising initiati...
17/04/2025
The Curling Group Puts On Inaugural Curling All-Star Game in Nashville The location in Music City is intended to broaden the sport's appeal By Dan Daley, ...
17/04/2025
April 17th, 2025 Press Materials Available Here
Tribeca Festival 2025 Announces TV & NOW Lineup
World Premieres and Exclusive Cast Panels with Apple TV '...
17/04/2025
SVG Sit-Down: Cisco's Bryan Bedford on Providing End-to-End Support for Clie...