Irina Ignatiew and Henrik Pabst to Lead Red Arrow International as Co-Managing Directors
Munich, January 23, 2014. Irina Ignatiew and Henrik Pabst have each been promoted to Managing Director of Red Arrow International. Following a period of transition, the pair will replace the departing Jens Richter and jointly lead the distribution house with Ignatiew and Pabst taking individual responsibility for global scripted distribution and global format/factual distribution, respectively. The promotions take effect immediately and both will report directly to Jan Frouman, Group Managing Director of Red Arrow Entertainment Group. In December 2013, Jens Richter announced his intention to leave Red Arrow International. Until further notice, he will continue to support Red Arrow International as Managing Director.
Its never easy to say goodbye to an executive as capable and accomplished as Jens Richter. He built Red Arrow International and has been with Red Arrow Entertainment Group from the start. But, to his credit, he also assembled a stellar team and enabled us to find his successors from within. Irina and Henrik are outstanding and experienced distribution professionals. Under their future leadership, the company will continue to grow and thrive. I congratulate them both.
Finally, I would like to say that, after more than 10 years growing Red Arrow International, Jens decision to make a move and try something new is more than understandable. He is a consummate professional and first-rate colleague. All of us at Red Arrow wish him nothing but the best in London and at Fremantle. He will forever be a member of the Red Arrow family, says Jan Frouman, Group Managing Director of Red Arrow Entertainment Group.
Before joining Red Arrow International in early 2012 and rising to the role of Deputy MD, Irina Ignatiew worked as Executive VP International at Telepool, as Head of International Distribution at Tandem Communications and as Sales Manager for Lionsgate. Ignatiew holds a BA in communications & marketing as well as a degree in Business of Film and Television from the University of California, Los Angeles.
Prior to joining Red Arrow in 2011 and moving up to Deputy MD, Henrik Pabst worked at IMG Media, where he was VP of Entertainment and Business Development for the German, Austrian, Swiss, and Benelux markets. His primary responsibilities included format development and distribution of entertainment programs. In addition, Pabst looked after key clients such as Red Bull or Bwin.
Red Arrow International is a leading global content distributor with an extensive catalog of scripted projects, factual entertainment titles, formats, and digital/second screen applications. The company manages distribution for Red Arrow Entertainment Group and a wide array of global third-party producers. Via offices in Munich, Los Angeles and Hong Kong, Red Arrow International sells content to more than 150 territories.
Red Arrow International has unique expertise in packaging, co-financing and co-producing international scripted projects, such as Netflix first original drama Lilyhammer and Jo, starring Jean Reno. The company also boasts a strong track record in building format franchises such as Benidorm Bastards with 25 local versions including NBC s Betty White s Off Their Rockers, and ABC s The Taste.
Red Arrow International is part of Red Arrow Entertainment Group, incorporating 14 TV production companies spanning across 9 countries. Red Arrow Entertainment Group belongs to ProSiebenSat.1 Group, one of the leading media companies in German-speaking Europe.
Red Arrow Entertainment Group
Launched in January 2010 as a ProSiebenSat.1 Group company, Red Arrow Entertainment Group has quickly established itself as a leading global content production player.
The Group includes 14 TV production companies across 9 countries, global program distribution company Red Arrow International, and powerful partnerships with some of the industrys most renown and innovative creators and producers, including second-screen specialist Screenz, leading UK content-house STV Productions, and Mark Burnetts One Three Media.
Boasting a broad and diverse content portfolio covering, among others, entertainment, reality, factual, scripted series, TV movies and magazines, Red Arrow has created and produced more than 50 formats and sold programs into more than 150 territories, including The Taste (ABC, Channel 4, Sat.1, M6), Off Their Rockers (NBC, ITV), My Man Can (Sat.1, ITV, Jiangsu Satellite), The Escape Artist (BBC), A League of Their Own (Sky, Ten Australia) and Married At First Sight (DR3).
With offices in Munich, Los Angeles and Hong Kong, Red Arrows catalogue offers more than 500 titles, including star-studded drama and entertainment shows with Jean Reno, Betty White, Nigella Lawson, Anthony Bourdain, Steven Van Zandt, Titus Welliver, Michelle Dockery and Charlotte Rampling.
For more information about Red Arrow Entertainment Group, please visit: www.redarrow.tv
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Irina Ignatiew and Henrik Pabst to Lead Red Arrow International as Co-Managing Directors 
