Sony Pixel Power calrec Sony

New Markets, Trade Shows, Technology and Customers Make for an Active 2021 at FOR-A

22/12/2021

2021 was a year of dramatic ups and downs in both current events and in the business climate. FOR-A Corporation was fortunate throughout the year to be able to continue supporting its existing customers while bringing new customers and partners into the fold, as well as entering new markets and introducing new technology.

We've been extremely grateful that despite the pandemic, we've stayed busy throughout the past year, said Hiroaki Tanoue, Director, Overseas Business Division, FOR-A Company Limited. Supplying our sports package to high-profile events like the Summer Games, large sales to new customers such as Lyon Video and Music Matters, and the introduction of four new products this year were some of our 2021 highlights. We hope that next year finds our customers, friends and industry at large in a far healthier economic and global climate.

During the summer of 2021 FOR-A supplied major global media organizations with its sports production package for coverage of the Summer Games in Tokyo. The package included: the FA-9600 multi-purpose signal processors, FRC-9100 12G/3G/HD motion compensation frame rate converters, and MCC-4K-A universal standards converters.

FOR-A has assisted Japanese television broadcasters with their 8K workflow for the past nine years and that continued in Tokyo during the Summer Games. 4K broadcasts from one public broadcaster utilized an extensive amount of FA-9600s as well as MFR-6100 12G-SDI routing switchers. Designed to support live HDR broadcast production, the FA-9600 signal processor supports 3D LUT for advanced color grading and Sony's SR Live workflow.

Technologies proven during the Summer Games found new customers in the U.S. this year. Among them - premier mobile production firm Lyon Video. In August, Lyon Video purchased 10 FOR-A FA-9600 multi-purpose signal processors. A few months later, the firm added another 32 FA-9600's, bringing the company's total to 42 FA-9600's. All include the processor's high dynamic range (HDR) software option. Lyon also added three FOR-A HVS-490 HD/4K-UHD video switchers to its fly pack arsenal.

As for 12G technology, FOR-A has considerable real-world experience designing and installing complete 12G workflows. The single-link 12G infrastructure at Miami's New World Symphony was part of a SMPTE Atlanta presentation conducted earlier this year. Music Matters Productions, an Atlanta-based live event production company, adopted a 12G-SDI 4K workflow anchored by its new HVS-1200 video switcher, MFR-1000 routing switcher, and FA-9600 multi-purpose signal processors. Beyond its variety of processing functions, the FA-9600 was chosen by Music Matters for its color correction, which is particularly useful when LED walls and projection displays are being utilized in close proximity of each other.

With a continued focus on the live production and event market, FOR-A exhibited at the LDI Show (Live Design International.) At LDI, FOR-A demoed a suite of new products ideal for deploying 12G-SDI 4K live production, including: the HVS-1200 video switcher, MFR-1000 routing switcher, and the FA-9600 multi-purpose signal processor, which is well supported by Music Matters and received significant inquiries during LDI.

Technology introductions this year have included: the MV-3240 multi-viewer - a 32-channel, multi-format unit that supports customized layouts with up to 25 windows for one 4K output; the FA-96DNT - an optional Dante audio networking interface for the FA-9600 multi-purpose signal processor; the MV-1640IP - a multi-viewer designed for both IP-based or hybrid production workflows; and the Envivo Ribbon, a system that offers stadiums a new way to display content on LED screens, with advanced features, including as-run logs for commercial playout and scheduling and the use of real-time graphic overlays.

Envivo Ribbon was a prominent part of FOR-A's exhibit at the SVG Summit in December. FOR-A showcased a unique approach to live sports, with its introduction of Envivo Ribbon. Also, FOR-A demonstrated the worlds first 2/3-inch platform, 4K, 1,000fps Ultra Slow Motion camera and The FT-ONE-SS4K is ideal for sports producers who need to offer simultaneous live 4K Ultra HD output and 4K Ultra HD (up to 1,000fps) super slow motion playback output -within a conventional studio camera workflow.

Throughout the year, we kept in touch with our customers and colleagues in person as much as possible, added Tanoue. We believe that's how we really get to know our customers and their challenges - whether at a trade show or a visit to their location. We will keep direct communication as a priority as we move forward. In so doing, we are able to design and provide solutions that meet their needs.
LINK: https://www.kitplus.com/news/New_Markets__Trade_Shows__Technology_and_...
See more stories from tvbay

Most recent headlines

17/02/2025

How BBC Wales returned live to 1985

TVBEurope talks to the team who brought a piece of broadcasting history back to life on BBC Wales last night By Jenny Priestley Published: February 14, 2025 ...

17/02/2025

Film studio tax relief programme gets underway in England

Eligible studios will receive the relief directly from their local authorities, with no need to submit a claim By Matthew Corrigan Published: February 17, 20...

17/02/2025

Empowering progress from within

As DEI initiatives come under pressure in the USA, supporters of Rise, which promotes diversity in the media and entertainment sector, discuss the continuing im...

17/02/2025

EIB Global Lends 125 Million To Finance SES's Medium Earth Orbit Satellites

EIB Global loan will partially fund SES's continued O3b mPOWER medium earth orbit (MEO) fleet expansion enabling additional capacity worldwide. O3b mPOWER s...

15/02/2025

Nielsen's Business Resource Groups celebrate inclusion with BRinG It! Campaign

At Nielsen, Business Resource Groups (BRGs) play a critical role in nurturing a ...

15/02/2025

Innovation to empower creativity: Explore the latest in Lightroom

Innovation to empower creativity: Explore the latest in Lightroom Rob Christensen February 15, 2025 0 Comments Whether you want to remove distracting ...

15/02/2025

Wisycom Expands Into Argentina and Uruguay With EQUAPHON

Wisycom, a worldwide leader in RF technology and provider of wireless solutions, announces a new distribution agreement with EQUAPHON. An Argentinian profession...

15/02/2025

DPA Microphones Adds to Sales and Marketing Teams

DPA Microphones, the leading manufacturer of high-quality microphone solutions, is pleased to welcome Nicholas Nick Mariano and Vincent Vince Divine to the ...

15/02/2025

Tuxera brings media-optimized SMB technology to NAB Show...

Tuxera, a leading provider of quality-assured file systems and networking solutions, will showcase how Tuxera Fusion SMB enables unprecedented performance for m...

15/02/2025

Bitmovin Report Ad Insertion Tops Streaming Challenges a...

Bitmovin's latest Video Developer Report indicates an increasing role of AI, the slow adoption of next-generation codecs, and continuing challenges when it ...

15/02/2025

Oberc Lights Michelin-Star Hotel Guide Promo with DoPchoi...

When Michelin Enterprises set out to promote its prestigious Hotel Guide in the new Sleepless in the Kitchen , campaign, veteran German/Slovenian gaffer Robert...

15/02/2025

Formula E Supercharges Fan Experience with AI-Driven High...

Formula E, the world's first all-electric racing series, revolutionizing motorsport with cutting-edge technology and a commitment to sustainability has sele...

15/02/2025

Agile Content is Now AgileTV

Agile Content, a global leader in TV and video technology solutions, announces its rebranding to AgileTV. The transition to AgileTV stems from a commitment to ...

15/02/2025

Hiltron to Promote Latest-Generation Satellite Communicat...

Hiltron Communications will promote the latest additions to its range of satellite communication products, systems and supporting services at GovSatCom 2025. Th...

15/02/2025

DoPchoice Debuts Airglow Float - Inflatable Round Topligh...

Following the success of the original Airglow Booklight, DoPchoice debuts a new addition to their inflatable line the Float. This lightweight, inflatable, round...

15/02/2025

Marshall to Debut RCP Plus Controller at 2025 NAB Show

LAS VEGAS Marshall Electronics has announced that it will debut its newest camera controller, the RCP Plus, at the 2025 NAB Show at Booth N2649 between April 5 ...

15/02/2025

Gray Media Names Blake Sebo GM of Stations in Anchorage, Alaska

ATLANTA Gray Media has named Blake Sebo as the next general manager of KTUU and KYES, Gray's NBC and CBS affiliates in Anchorage, Alaska....

15/02/2025

DPA Microphones To Introduce CORE+ Technology at NAB Show

KOKKEDAL, Denmark DPA Microphones will feature its new CORE+ technology for distortion-free microphone sound at the 2025 NAB Show, April 5-9, in Las Vegas....

15/02/2025

QuickLink To Unveil StudioPro-NDI, StudioPro-3 at 2025 NAB Show

SWANSEA, U.K. QuickLink will launch StudioPro-NDI and StudioPro-3, two new models of its QuickLine StudioPro video production platform, at the 2025 NAB Show, Ap...

15/02/2025

Live From 2025 NBA All-Star Game Weekend: After 25 Years, Turner Sports All-In For Final Production

Live From 2025 NBA All-Star Game Weekend: After 25 Years, Turner Sports All-In F...

15/02/2025

NASCAR Driver Cam on Max Embraces Cloud-Based Workflow for 2025 Season

NASCAR Driver Cam on Max Embraces Cloud-Based Workflow for 2025 Season Chris Brown of WBD Sports says Mobii will play key part in delivering signals from the tr...

14/02/2025

Spotify's Partner Program Helps Creators Increase Revenue and Consumption of Video Podcasts

Last month, we officially launched the Spotify Partner Program, a powerful new m...

14/02/2025

Four Ways L3Harris Targeting and Sensor Systems are Defining the Future of Land Missions

The future of electro-optical/infrared (EO/IR) land systems is evolving so that ...

14/02/2025

ISE 2025: 5 Reasons to Join Calrec at ISE

Here are 5 reasons why you should attend ISE 2025 Discover more about Calrec: Learn more about Calrec's legacy of innovation in broadcast audio solutions ...

14/02/2025

World Radio Day: On the same wavelength

World Radio Day: On the same wavelength By Graham Murray, International Sales Manager at Calrec To mark World Radio Day, Calrec's International Sales Ma...

14/02/2025

Tegna Inks Deal for Dallas Wings Broadcasts

DALLAS and TYSONS, Va. Tegna has concluded a broadcast rights agreement that makes Tegna's KFAA in Dallas the exclusive local television partner of the Dall...

14/02/2025

Prime Video Makes Significant Upgrades to Its Apple TV App

Amazon's Prime Video has released a new app for Apple TV that the streamer said delivers an improved streaming experiences with faster scrolling, improved s...

14/02/2025

Telos Alliance To Showcase Quasar V3.2 AoIP Software at NAB Show

CLEVELAND Telos Alliance announced a software update for its Axia Quasar XR and SR line of audio-over-IP (AoIP) mixing consoles and will show the offering at th...

14/02/2025

Puget Systems Returns to HPA Tech Retreat 2025 with New Analysis Tools for Puget Bench for Creators

Puget Systems Returns to HPA Tech Retreat 2025 with New Analysis Tools for Puge...

14/02/2025

Glass Animals: Tour of Earth Uses Blackmagic Live Production Workflow

Glass Animals: Tour of Earth Uses Blackmagic Live Production Workflow Brie Clayton February 14, 2025 0 Comments 80six deploys Blackmagic URSA Broadcas...

14/02/2025

Paramount, Youtube TV Avoid Channel Blackout, Will Continue Negotiations

A dispute between Paramount and Youtube TV that would have pulled CBS stations and Paramount's cable channels from the streaming service has been temporaril...

14/02/2025

Stop-motion triumph

Colourist Deidre (Dee) McClelland details how she helped shape the distinct look and feel of whimsical Oscar-nominated stop-motion film, Memoir of a Snail By C...

14/02/2025

BitFire appoints Jim Akimchuk as CEO

BitFire said it intends to introduce forward-looking services that simplify the launch of live production workflows, and enhance real-time collaboration By Jen...

14/02/2025

Arena TV liquidators dismiss banks' defence as unsustainable'

The claim by the liquidators is the latest twist in the ongoing saga of the companys collapse at the end of 2021 By Matthew Corrigan Published: February 14, ...

14/02/2025

YouTube TV Likely To Drop Paramount Channels Today

A carriage dispute between YouTube TV and Paramount could come to a head today (Feb. 13), with the virtual pay TV provider threatening to pull all of the progra...

14/02/2025

LG Opens Its First Virtual Production Studio

ENGLEWOOD CLIFFS, N.J. LG Electronics USA has opened a new in-house, state-of-the-art virtual production studio at its 360,000-square-foot North American headqu...

14/02/2025

CIMM, TVB Release Local TV and Video Innovation Showcase

NEW YORK In a bid to help local broadcasters find new ways of monetizing their content, the Coalition for Innovative Media Measurement (CIMM) and TVB have relea...

14/02/2025

U.S. Senators Blast Weaponization of FCC' Against Broadcasters

WASHINGTON Three Democratic U.S. Senators have sent a stern letter blasting FCC Chair Brendan Carr for the weaponization of the agency for attacking broadcast...

14/02/2025

The Apple TV App Comes to Android

Years after launching the streaming service Apple TV+ in November of 2019, Apple has finally released a version of its steaming app for Android devices....

14/02/2025

Red Adds Nikon Z Mount To V-RAPTOR [X], KOMODO-X Camera Systems

FOOTHILL RANCH, Calif. Red Digital Cinema will make its V-RAPTOR [X] and KOMODO-X camera systems available with Nikon's premier Z Mount, providing filmmaker...

14/02/2025

Fox Sports Revs Up for Daytona 500 With New NASCAR Deal, Some New Tech

DAYTONA, Fla. The Fox Sports production of this year's Daytona 500 will see the addition of a few new tech elements and the continued unfolding of the broad...

14/02/2025

Watch Bryson Battles Blind Audition on The Voice Get a Four-Chair Turn

Watch Bryson Battles Blind Audition on The Voice Get a Four-Chair Turn Michael Bubl said the Boston Conservatory at Berklee musical theater senior might have...

14/02/2025

2025 Daytona 500: FOX Sports Looks To Ride Super Bowl LIX Momentum Into NASCAR Season

2025 Daytona 500: FOX Sports Looks To Ride Super Bowl LIX Momentum Into NASCAR S...

14/02/2025

VEON's Kyivstar and the Come Back Alive Foundation Raise USD 2.6 Million for Demining in Ukraine

14 Feb 2025 VEON's Kyivstar and the Come Back Alive Foundation Raise USD 2....

14/02/2025

Max Renews THE PITT, Starring Noah Wyle, For A Second Season

Max Renews THE PITT, Starring Noah Wyle, For A Second Season Max Warner Bros. Television Group The Pitt New Episodes Of The Medical Drama From John...

14/02/2025

110 Years of Love in Every Frame: A Technicolor Celebration of Romance

This year, Technicolor proudly celebrates 110 years of shaping the magic of cinema pioneering color, visual effects, and innovation that bring unforgettable l...

14/02/2025

NBA All-Star: More Games, More Teams, More Music, More Sound From the Court

NBA All-Star: More Games, More Teams, More Music, More Sound From the Court Turner Sports' team will deploy familiar tech to capture all the audio By Dan D...

14/02/2025

LIV Golf Continues To Innovate With Drones, Data-Driven Graphics, and All-Access Features in Year 4

LIV Golf Continues To Innovate With Drones, Data-Driven Graphics, and All-Access...