Sony Pixel Power calrec Sony

Beyond the Jingle: How to Get Your Music info Film Trailers and Commercials

28/04/2014

The Asbury PR Agency of Beverly Hills has teamed with the Music Business Association (formerly NARM and digitalmusic.org) to produce a special panel entitled Beyond the Jingle: How to Get Your Music into Film Trailers and Commercials. The special panel will be presented on May 6th at 5 PM at the Hyatt Regency Century Plaza Hotel, in Century City, CA, during Music Biz's three-day Music Biz 2014 conference.

Nicole Hennessey, Director of Communications for the Music Business Association, said, If you have never attended a Music Biz event, this is your chance to get to know our association, reap the benefits of three-days packed with programs and discussions that reflect the hot button issues in the industry, and rub elbows with the associations influential membership of music biz decision-makers. She adds, We are pleased to be working with Dan Harary from The Asbury PR Agency, who suggested this special panel to us, and who will also be producing the session.

The session brief for Beyond the Jingle: How to Get Your Music into Film Trailers and Commercials is as follows: Have you ever wondered how to go about getting your original music or song placed within a movie trailer or a TV commercial? Join this panel of industry experts as they lead musicians and their managers through the world of music placements for entertainment and advertising campaigns. The session will discuss how to interact with music supervisors and how to pitch your music to top film trailers houses and ad agencies, as well as how to get your music heard by music publishers and third party licensing companies.

Speakers appearing on the special panel include:

Moderator:

** Sally House:

Sally House, seen as Super Sal in Photo Above, is Executive Producer with top LA-based music production company The Hit House. The Hit House is a premier custom music and sound design company in Los Angeles that specializes in trailer and commercial music. Their recent work has been used in national and global television campaigns for clients such as Lexus, Pepsi, Porsche, and Red Bull, and in motion picture campaigns for films like Iron Man 3, Despicable Me 2, Thor: The Dark World, Pacific Rim, Frozen, Anchorman 2, Epic, Upside Down, and Bully, among others.

Sally began her career at The Jupiter Drawing Room, a world-renowned advertising agency in Johannesburg, South Africa. Next was a stint at InterBrand, a global branding and marketing services-company. After InterBrand, an opportunity at Ogilvy/Los Angeles brought her to the U.S. From there, Sally transitioned to the client side of the business at Kenwood USA, where she was the Director of Marketing. After that, Sally became Vice President of Marketing at Clarion USA. And then the music business came calling.

Today, as the Executive Producer at The Hit House, Sally brings her vast marketing and branding experience to the music business. Besides her role as executive producer, Sally also initiated the creation of the Funny Bone and RE: ACTION production music libraries. Tracks from these libraries have been used in a long list of movie trailers, television shows, and commercials.

See: http://www.thehithouse.com

** Danny Exum:

Love that latest song you heard on the radio? Chances are, Danny Exum, the recently named Director of Music Supervision and Business Development for The Hit House, placed it. Exum has been an avid music lover since he began raiding his parent's vinyl records as a kid. He started in the music industry as a DJ and live mix engineer at the esteemed 88.9 WERS in Boston, before relocating to Los Angeles to work for EMIs Film/TV department.

Six years of Music Supervision later, Exum has made a name for himself on some of the largest film advertising campaigns of the past decade. His projects include music for trailers promoting The Hangover, The Dark Knight, Watchmen, Man Of Steel, Edge Of Tomorrow, Wreck It Ralph, X-Men: Days Of Future Past, and many others while working for such noted film marketing houses as BLT & Associates, Buddha Jones, mOcean, and Wild Card.

In 2010, Exum co-launched a freelance music supervision collective named High Bias Industries. See: http://www.thehithouse.com

** Dan Silver:

Dan Silver is VP of Creative with Riptide Music Group. A sync-flavored global publishing administration powerhouse, Riptide's services include the worldwide synchronization of music for advertising, movie trailers, television, film and videogames. The company also provides services for the international collection of publishing royalties.

Previously, Dan had been Riptide Music's Senior Producer (prior to the formation of Riptide Music Group) for the past 12 years. In that role, he co-produced and collaborated on several epic hybrid film trailer albums with Riptide composers Cliff Lin, Daniel Lenz, John Mattox, Kathie Talbot, and others. Recent Riptide trailer music credits in which Silver was involved include music placements within the trailers for Noah. , The Wolf of Wall Street, and Iron Man 3 along with global and national commercials for TRESemm , Apple iPad and Miller Lite. Silver's own music and sound design can also be heard in numerous trailers, TV shows and commercials.

In addition, Silver is a co-founder and talent curator of the Quantum Collective, an innovative music marketing collective that brings musicians, artists, celebrities and consumer brands together through original programs and live events. Quantum and Silver presented the 3rd annual Southwest Invasion music event, which took place during the 2014 SXSW conference in Austin. Riptide Music Group was one of the corporate sponsors of that event, which featured performers including Lisa Marie Presley, A Great Big World, Mary Lambert, Suzanne Vega, Barcelona, Dirty Vegas, and many other acts. See: http://www.riptidemusi
LINK: http://news.creativecow.net/story/875567...
See more stories from creativecow

Most recent headlines

17/02/2025

How BBC Wales returned live to 1985

TVBEurope talks to the team who brought a piece of broadcasting history back to life on BBC Wales last night By Jenny Priestley Published: February 14, 2025 ...

17/02/2025

Film studio tax relief programme gets underway in England

Eligible studios will receive the relief directly from their local authorities, with no need to submit a claim By Matthew Corrigan Published: February 17, 20...

17/02/2025

Empowering progress from within

As DEI initiatives come under pressure in the USA, supporters of Rise, which promotes diversity in the media and entertainment sector, discuss the continuing im...

17/02/2025

EIB Global Lends 125 Million To Finance SES's Medium Earth Orbit Satellites

EIB Global loan will partially fund SES's continued O3b mPOWER medium earth orbit (MEO) fleet expansion enabling additional capacity worldwide. O3b mPOWER s...

15/02/2025

Nielsen's Business Resource Groups celebrate inclusion with BRinG It! Campaign

At Nielsen, Business Resource Groups (BRGs) play a critical role in nurturing a ...

15/02/2025

Innovation to empower creativity: Explore the latest in Lightroom

Innovation to empower creativity: Explore the latest in Lightroom Rob Christensen February 15, 2025 0 Comments Whether you want to remove distracting ...

15/02/2025

Wisycom Expands Into Argentina and Uruguay With EQUAPHON

Wisycom, a worldwide leader in RF technology and provider of wireless solutions, announces a new distribution agreement with EQUAPHON. An Argentinian profession...

15/02/2025

DPA Microphones Adds to Sales and Marketing Teams

DPA Microphones, the leading manufacturer of high-quality microphone solutions, is pleased to welcome Nicholas Nick Mariano and Vincent Vince Divine to the ...

15/02/2025

Tuxera brings media-optimized SMB technology to NAB Show...

Tuxera, a leading provider of quality-assured file systems and networking solutions, will showcase how Tuxera Fusion SMB enables unprecedented performance for m...

15/02/2025

Bitmovin Report Ad Insertion Tops Streaming Challenges a...

Bitmovin's latest Video Developer Report indicates an increasing role of AI, the slow adoption of next-generation codecs, and continuing challenges when it ...

15/02/2025

Oberc Lights Michelin-Star Hotel Guide Promo with DoPchoi...

When Michelin Enterprises set out to promote its prestigious Hotel Guide in the new Sleepless in the Kitchen , campaign, veteran German/Slovenian gaffer Robert...

15/02/2025

Formula E Supercharges Fan Experience with AI-Driven High...

Formula E, the world's first all-electric racing series, revolutionizing motorsport with cutting-edge technology and a commitment to sustainability has sele...

15/02/2025

Agile Content is Now AgileTV

Agile Content, a global leader in TV and video technology solutions, announces its rebranding to AgileTV. The transition to AgileTV stems from a commitment to ...

15/02/2025

Hiltron to Promote Latest-Generation Satellite Communicat...

Hiltron Communications will promote the latest additions to its range of satellite communication products, systems and supporting services at GovSatCom 2025. Th...

15/02/2025

DoPchoice Debuts Airglow Float - Inflatable Round Topligh...

Following the success of the original Airglow Booklight, DoPchoice debuts a new addition to their inflatable line the Float. This lightweight, inflatable, round...

15/02/2025

Marshall to Debut RCP Plus Controller at 2025 NAB Show

LAS VEGAS Marshall Electronics has announced that it will debut its newest camera controller, the RCP Plus, at the 2025 NAB Show at Booth N2649 between April 5 ...

15/02/2025

Gray Media Names Blake Sebo GM of Stations in Anchorage, Alaska

ATLANTA Gray Media has named Blake Sebo as the next general manager of KTUU and KYES, Gray's NBC and CBS affiliates in Anchorage, Alaska....

15/02/2025

DPA Microphones To Introduce CORE+ Technology at NAB Show

KOKKEDAL, Denmark DPA Microphones will feature its new CORE+ technology for distortion-free microphone sound at the 2025 NAB Show, April 5-9, in Las Vegas....

15/02/2025

QuickLink To Unveil StudioPro-NDI, StudioPro-3 at 2025 NAB Show

SWANSEA, U.K. QuickLink will launch StudioPro-NDI and StudioPro-3, two new models of its QuickLine StudioPro video production platform, at the 2025 NAB Show, Ap...

15/02/2025

Live From 2025 NBA All-Star Game Weekend: After 25 Years, Turner Sports All-In For Final Production

Live From 2025 NBA All-Star Game Weekend: After 25 Years, Turner Sports All-In F...

15/02/2025

NASCAR Driver Cam on Max Embraces Cloud-Based Workflow for 2025 Season

NASCAR Driver Cam on Max Embraces Cloud-Based Workflow for 2025 Season Chris Brown of WBD Sports says Mobii will play key part in delivering signals from the tr...

14/02/2025

Spotify's Partner Program Helps Creators Increase Revenue and Consumption of Video Podcasts

Last month, we officially launched the Spotify Partner Program, a powerful new m...

14/02/2025

Four Ways L3Harris Targeting and Sensor Systems are Defining the Future of Land Missions

The future of electro-optical/infrared (EO/IR) land systems is evolving so that ...

14/02/2025

ISE 2025: 5 Reasons to Join Calrec at ISE

Here are 5 reasons why you should attend ISE 2025 Discover more about Calrec: Learn more about Calrec's legacy of innovation in broadcast audio solutions ...

14/02/2025

World Radio Day: On the same wavelength

World Radio Day: On the same wavelength By Graham Murray, International Sales Manager at Calrec To mark World Radio Day, Calrec's International Sales Ma...

14/02/2025

Tegna Inks Deal for Dallas Wings Broadcasts

DALLAS and TYSONS, Va. Tegna has concluded a broadcast rights agreement that makes Tegna's KFAA in Dallas the exclusive local television partner of the Dall...

14/02/2025

Prime Video Makes Significant Upgrades to Its Apple TV App

Amazon's Prime Video has released a new app for Apple TV that the streamer said delivers an improved streaming experiences with faster scrolling, improved s...

14/02/2025

Telos Alliance To Showcase Quasar V3.2 AoIP Software at NAB Show

CLEVELAND Telos Alliance announced a software update for its Axia Quasar XR and SR line of audio-over-IP (AoIP) mixing consoles and will show the offering at th...

14/02/2025

Puget Systems Returns to HPA Tech Retreat 2025 with New Analysis Tools for Puget Bench for Creators

Puget Systems Returns to HPA Tech Retreat 2025 with New Analysis Tools for Puge...

14/02/2025

Glass Animals: Tour of Earth Uses Blackmagic Live Production Workflow

Glass Animals: Tour of Earth Uses Blackmagic Live Production Workflow Brie Clayton February 14, 2025 0 Comments 80six deploys Blackmagic URSA Broadcas...

14/02/2025

Paramount, Youtube TV Avoid Channel Blackout, Will Continue Negotiations

A dispute between Paramount and Youtube TV that would have pulled CBS stations and Paramount's cable channels from the streaming service has been temporaril...

14/02/2025

Stop-motion triumph

Colourist Deidre (Dee) McClelland details how she helped shape the distinct look and feel of whimsical Oscar-nominated stop-motion film, Memoir of a Snail By C...

14/02/2025

BitFire appoints Jim Akimchuk as CEO

BitFire said it intends to introduce forward-looking services that simplify the launch of live production workflows, and enhance real-time collaboration By Jen...

14/02/2025

Arena TV liquidators dismiss banks' defence as unsustainable'

The claim by the liquidators is the latest twist in the ongoing saga of the companys collapse at the end of 2021 By Matthew Corrigan Published: February 14, ...

14/02/2025

YouTube TV Likely To Drop Paramount Channels Today

A carriage dispute between YouTube TV and Paramount could come to a head today (Feb. 13), with the virtual pay TV provider threatening to pull all of the progra...

14/02/2025

LG Opens Its First Virtual Production Studio

ENGLEWOOD CLIFFS, N.J. LG Electronics USA has opened a new in-house, state-of-the-art virtual production studio at its 360,000-square-foot North American headqu...

14/02/2025

CIMM, TVB Release Local TV and Video Innovation Showcase

NEW YORK In a bid to help local broadcasters find new ways of monetizing their content, the Coalition for Innovative Media Measurement (CIMM) and TVB have relea...

14/02/2025

U.S. Senators Blast Weaponization of FCC' Against Broadcasters

WASHINGTON Three Democratic U.S. Senators have sent a stern letter blasting FCC Chair Brendan Carr for the weaponization of the agency for attacking broadcast...

14/02/2025

The Apple TV App Comes to Android

Years after launching the streaming service Apple TV+ in November of 2019, Apple has finally released a version of its steaming app for Android devices....

14/02/2025

Red Adds Nikon Z Mount To V-RAPTOR [X], KOMODO-X Camera Systems

FOOTHILL RANCH, Calif. Red Digital Cinema will make its V-RAPTOR [X] and KOMODO-X camera systems available with Nikon's premier Z Mount, providing filmmaker...

14/02/2025

Fox Sports Revs Up for Daytona 500 With New NASCAR Deal, Some New Tech

DAYTONA, Fla. The Fox Sports production of this year's Daytona 500 will see the addition of a few new tech elements and the continued unfolding of the broad...

14/02/2025

Watch Bryson Battles Blind Audition on The Voice Get a Four-Chair Turn

Watch Bryson Battles Blind Audition on The Voice Get a Four-Chair Turn Michael Bubl said the Boston Conservatory at Berklee musical theater senior might have...

14/02/2025

2025 Daytona 500: FOX Sports Looks To Ride Super Bowl LIX Momentum Into NASCAR Season

2025 Daytona 500: FOX Sports Looks To Ride Super Bowl LIX Momentum Into NASCAR S...

14/02/2025

VEON's Kyivstar and the Come Back Alive Foundation Raise USD 2.6 Million for Demining in Ukraine

14 Feb 2025 VEON's Kyivstar and the Come Back Alive Foundation Raise USD 2....

14/02/2025

Max Renews THE PITT, Starring Noah Wyle, For A Second Season

Max Renews THE PITT, Starring Noah Wyle, For A Second Season Max Warner Bros. Television Group The Pitt New Episodes Of The Medical Drama From John...

14/02/2025

110 Years of Love in Every Frame: A Technicolor Celebration of Romance

This year, Technicolor proudly celebrates 110 years of shaping the magic of cinema pioneering color, visual effects, and innovation that bring unforgettable l...

14/02/2025

NBA All-Star: More Games, More Teams, More Music, More Sound From the Court

NBA All-Star: More Games, More Teams, More Music, More Sound From the Court Turner Sports' team will deploy familiar tech to capture all the audio By Dan D...

14/02/2025

LIV Golf Continues To Innovate With Drones, Data-Driven Graphics, and All-Access Features in Year 4

LIV Golf Continues To Innovate With Drones, Data-Driven Graphics, and All-Access...