
Robe Embraces Armin posted: 21/05/2016
DJ, music producer and international superstar Armin van Buuren launched his new Armin Only' spectacular at Amsterdam Ziggo Dome - Armin Only Embrace - once again uniting the hugely talented technical and creative team that delivered the Armin Only - Intense' world tour in 2014.
Central to the energy, excitement and emotion of the 4 hour trance extravaganza in Amsterdam were 162 Robe moving lights - a megamix of Pointes, LEDWash 600s and LEDBeam 100s - among other fixtures crafted into the visual landscape.
Embrace is another truly unique and imaginative immersive musical, visual and sonic experience from the State of Trance originator. Based on the new album and its multiplicity of sounds, he and special guests - including impresario jazz trumpeter Eric Vloeimans, rock band Kensington, singers from other musical genres and eight dancers - will stun and amaze fans worldwide. The world class production values demanded by the show will be supplied locally.
This was one of the practical starting points for the lighting department, comprising LDs Marc Heinz and Andr Beekmans (The Art of Light) who created the design, and Armin's long term lighting director on-the-road, Michael Seeverens also from The Art of Light. Marc, well known for his work in the arts and theatre world - was again asked on-board by the show concept / creative director Jos Thie and AO producers ALDA to bring a theatrical vibe to the lighting.
The impressive LED video screen upstage of Armin's DJ booth was based on the new Armin logo - a closed' version of the famous A.
Marc worked closely with Andr , who is founder and lead designer of Eindhoven based creative lighting & programming practice, The Art of Light, and as a design tour-de-force, they collaborated with video director Carlo Ruijgers, ambient / playback video content producers Eyesupply and stage / set designer Sander Reneman from 250K.
It's clear to see how the synergies of Marc's theatrical and Andre's EDM lighting experiences combine, compliment and play out during the show.
The 74 x Pointes were dotted around on the overhead trusses and on the stage floor. Twenty-four were dedicated to highlighting scenic elements around the performance space, while the other 50 were in the grid above the stage and on the stage deck - utilized for all the super-bright, funky effects at which they excel. There was also a run of Pointes above the catwalk encasing it in an A-shaped cage at certain moments.
Taking advantage of the Pointes' hybrid features the lights was used as a beam and a spot fixture, opening up another whole round of variety.
The 60 x LEDBeam 100s were rigged on six slanted vertical trusses that extended the A-shape widthways across the stage and wings.
Masking the corners of the screen in keeping with the A-shape involved a perceived reduction in space, so these trusses were partly architectural in function and also allowed the fixtures to sweep out across the arena, scanning the audience and opening out the space.
The LEDWash 600s lit the dancers, with eight on the trusses above the thrust / B-stage and the rest along the edges of the runway below.
The breath-taking results of all these collective imaginations and the innovative mixed-media approach enthralled 34,000 fans at the Ziggo Dome over two nights, and will go on to do the same internationally as Armin and AO Embrace/s the world!
Crafting the lighting design started in August 2015. As always, in addition to the creative demands, Marc and Andre considered how the show is being toured, what equipment is likely to be the most available in different territories, etc. and naturally, the budget!
It had to be big, bold and jaw-dropping, make huge statements, be able to support four hours of full-on banging trance performance without looking repetitive and also have the finesse to support and accentuate the different guest sections and ultimately still not be too complicated or over-fussy so it can work everywhere!
This is a big ask'.
Embrace is also about Armin being close-up and intimate with his audience, with a runway / B-stage thrusting into the arena and much of the performance action, dancing, etc. taking place on here, right in the heart of the fans.
So, with all that in mind fixture choices were influenced by what was likely to be the most available on different continents and what first or second substitutes were likely to be. This decision alone can be the difference between spending 35 minutes or 8 hours of cloning / fixture swapping and updating the console before any show programming and tweaking can even start!
Unlike Intense that was 95% indoors, around 50% of the Embrace shows will be staged outside, so the lighting design and specification needed to address this too. We chose only the most reliable fixtures in our experience stated Andre, and this included the Robes .
Just as the show reveals multiple layers and depths as it unfolds, with the dancers, singers and musicians each adding new dynamic twists to the action, it was important that different areas of the stage were lit as individual spaces with their own definition. The audience is connected further by being lit and drawn into the action.
Lighting equipment for the two Ziggo Dome launch gigs and two sneak previews' at Brabanthallen in Den Bosch - following an intense three week production rehearsal period - was supplied by leading Dutch rental company, The Purple Group.
As a DJ/producer I want to connect people to this world full of inspiring combinations. An endless universe of possibilities is waiting to be embraced. Everything is possible * says Armin and it seems all the ingredients are in place for another crazy year of AO touring!
Most recent headlines
04/09/2025
Monumental Sports & Entertainment (MSE), in collaboration with Dalet, has been a...
19/04/2025
SDVI, the leading platform provider for cloud-native media supply chains, today announced that the company earned multiple awards at the 2025 NAB Show, with two...
19/04/2025
Ateliere Creative Technologies, a leading GenAI media software solutions company, today announced that Dan Goman has stepped down as CEO and David Bortis, Ateli...
19/04/2025
As Director of Media and Aerial Production at Terrible Herbst Motorsports, Bryan Moore is setting new standards in off-road racing media coverage thanks to his ...
19/04/2025
A next-generation collaboration device that redefines connectivity for meeting environments
Lightware, an industry-leading manufacturer of signal management so...
19/04/2025
Calrec is today announcing that its True Control 2.0 is a Remote Production winner in the 2025 NAB Show Product of the Year Awards. This official awards program...
19/04/2025
Appear, a global leader in live production technology, proudly announces it has been recognised alongside NBCUniversal with the prestigious NAB Show Delivery Pr...
19/04/2025
Deity Microphones, a leader in innovative audio equipment, is proud to announce the expected release of our Ultra-Wide Band IFB to the market. The THEOS DIFB wi...
19/04/2025
A world renowned broadcaster and long-standing LiveU customer has successfully completed a series of live connectivity tests using LiveU's revolutionary, aw...
19/04/2025
BitFire (bitfire.tv), a longtime leader in live video transport, today announced dual NAB Show award wins at the 2025 NAB Show in Las Vegas. The company's M...
19/04/2025
BitFire (bitfire.tv), a longtime leader in live video transport, today announced three major award wins at the 2025 NAB Show, April 5-9, in Las Vegas. The compa...
19/04/2025
AI video discovery company Moments Lab and Satisfaction Group, a leading independent unscripted television production company, are proud to announce a unique st...
19/04/2025
As the media industry navigates the triple challenge of AI-driven production, distributed teams, and skyrocketing content demand, DigitalGlue s creative.space h...
19/04/2025
Network technology startup Miri Technologies Inc. capped off its tremendously successful NAB Show debut by winning two prestigious industry awards for its cutti...
19/04/2025
CINCINNATI Scripp's Nuvyyo USA has concluded a deal with Warner Bros. Discovery to bring 45 FAST channels to Nuvyyo's Tablo TV device....
19/04/2025
In a ruling that could have broader implications on the legality of regulatory agencies levying fines through administrative proceedings, the 5th U.S. Circuit C...
19/04/2025
WASHINGTON Federal Communications Commission chair Brendan Carr has blasted Comcast over MSNBC's coverage of the deportation of Kilmar Abrego Garcia in a so...
19/04/2025
Berklee NYC and NYC Media Launch Season 3 of Inside Power Station @BerkleeNYC This season features faculty member Arun Pandian as the new host and interviews ...
18/04/2025
Director Andrew Ahn, alongside actors Youn Yuh-jung and Joan Chen, takes a photo of the audience after the premiere of his film The Wedding Banquet at Eccles ...
18/04/2025
In a ruling that could have a major impact on the digital advertising market, a federal judge has ruled that Google has monopolized some types of advertising te...
18/04/2025
Broadcast and cable TV news outlets saw strong social media growth in March, according to new data from the social video analytics company Tubular Labs ....
18/04/2025
Berklee Student Yukai Yang Named 2025 Yamaha Young Performing Artist The drummer secured a spot among the elite winners in this years competition.
By
Maddie...
18/04/2025
Boston Conservatory Alums Bring Real Women Have Curves to Broadway The Latin American immigrant community takes center stage in a new musical featuring Tatian...
18/04/2025
WASHINGTON The FCC's call for public comments and suggestions on outdated regulations that it should be eliminated, has prompted a slew of fillings from bro...
18/04/2025
In a ruling that could have a major impact on the digital advertising market, a federal judge has ruled that Google has monopolized some types of advertising te...
18/04/2025
PEARL RIVER, N.Y. Global media solutions company Active Media Services (AMS) has formed a new relationship with VideoAmp, a measurement company for linear TV, c...
18/04/2025
Netflix reported generally positive results for first-quarter 2025, with revenue up 13% year-over-year to $10.543 billion and operating income growing by 27% to...
18/04/2025
NHL Playoffs 2025: TNT Sports Hits the Road for Onsite Productions With Mobile U...
18/04/2025
EVSs S bastien Verlaine on U.S. Expansion, Next-Generation Products Beyond replay, offerings also target asset management and media infrastructure By Ken Kersc...
18/04/2025
ESPN Unleashes 4DREPLAY as NCAA Women's Gymnastics Championships Hit ABC Men's championships to follow Saturday night on ESPN2 By Brandon Costa, Direct...
18/04/2025
Visualizing Victory: The Latest in AR, XR, and Virtual Production in Live Sports This panel discussion featured leaders from ESPN, CBS Sports, Warner Bros. Disc...
18/04/2025
NHL Playoffs 2025: With 16 Games in First Six Days, ESPN Deploys Variety of Remo...
17/04/2025
Emilie Blichfeldt attends the 2025 Sundance Film Festival premiere of The Ugly ...
17/04/2025
R-GPS gives warfighters a decisive battlefield advantage by punching through adv...
17/04/2025
This year's NAB Show in Las Vegas marked a noticeable shift in the priorities of media and broadcast organisations. Gone are the days of chasing flashy, or ...
17/04/2025
class=attachment-thumbnail size-thumbnail f-align-center alt= decoding=async data-lazy-srcset=https://www.antonbauer.com/wp-content/uploads/2024/12/Amy-Daniel-1...
17/04/2025
SAN JOSE, Calif. Roku and Adobe have announced that they are collaborating on a real time data platform made possible by a a new integration of the Roku Data C...
17/04/2025
NEW YORK Internet advertising revenues demonstrated strong growth in 2024, increasing 14.9% year-over-year to $258.6 billion, according to the IAB Internet Adv...
17/04/2025
SDVI Earns Both Product and Project of the Year Awards at 2025 NAB Show
Brie Clayton April 17, 2025
0 Comments
Left to right, Geoff Stedman, CMO, SDVI...
17/04/2025
Singapore Polytechnic Readies Aspiring AV Professionals for Live IP Productions ...
17/04/2025
Calrec Wins 2025 NAB Show Product of the Year Award for True Control 2.0
Brie Clayton April 17, 2025
0 Comments
Image: The Calrec True Control 2.o on ...
17/04/2025
In Return to Berklee, Lucius Looks Back and Moves Forward From mood boards to live demos, the alumni band gave students an exclusive look at the process behin...
17/04/2025
DirecTV's free streaming service MyFree DirecTV has just added another eight channels from NBCUniversal....
17/04/2025
LOS ANGELES The virtual production company GameChanger has announced that it is expanding its global footprint by bringing its virtual production technology to ...
17/04/2025
DENVER The International Broadcaster Coalition Against Piracy (IBCAP) has announced that it has developed a proprietary, automated software-based system to iden...
17/04/2025
Pixalate's new CTV Device Market Share report for Q1 2025 shows that Roku has the highest open programmatic CTV device market share in the United States, wi...
17/04/2025
Edward J. Lewis III Named Senior Vice President of Institutional Advancement Lewis has more than 20 years of industry experience, leading fundraising initiati...
17/04/2025
The Curling Group Puts On Inaugural Curling All-Star Game in Nashville The location in Music City is intended to broaden the sport's appeal By Dan Daley, ...
17/04/2025
April 17th, 2025 Press Materials Available Here
Tribeca Festival 2025 Announces TV & NOW Lineup
World Premieres and Exclusive Cast Panels with Apple TV '...
17/04/2025
SVG Sit-Down: Cisco's Bryan Bedford on Providing End-to-End Support for Clie...