Leftchannel Creates Animated Technique for Netflixs AUDRIE & DAISY
21/03/2017
Earlier this year, leftchannel received a prestigious Annie Award nomination for Best Animated Special Production for the Sundance hit and Netflix-acquired AUDRIE & DAISY. The team at leftchannel, led by Founder/Creative Director Alberto Scirocco, created a specific animation technique for the powerful documentary, currently streaming on Netflix.
A Netflix Original Documentary, AUDRIE & DAISY is an urgent real-life drama that examines the ripple effects on families, friends, schools and communities when two underage young women find that sexual assault crimes against them have been caught on camera, with one being driven to suicide because of extreme cyber bullying. From acclaimed filmmakers Bonni Cohen and Jon Shenk ( The Island President, The Rape of Europa ), AUDRIE & DAISY - which made its world premiere at the 2016 Sundance Film Festival - takes a hard look at American's teenagers who are coming of age in this new world of social media bullying, spun wildly out of control.
The independent filmmakers approached leftchannel in 2016 before the film's Sundance premiere to create a unique, animated look for the film's series of depositions, which included testimony from underage defendants. The filmmakers wanted to include the deposition footage, but not reveal the defendants' true identities.
The leftchannel team did not simply animate to hide the identity of the individuals; they actually created avatars in animation that repeated the emotion of the individuals but with different facial features. First, we created these alternate people who behaved the same way and repeated the same emotion, details leftchannel Founder/Creative Director Alberto Scirocco. Then, we animated them. This technique is very specific to this type of application. It allowed us to maintain the actions, the emotions, the reactions to the positions, the drama, the individual's humanity while still completely masking their personality; not by merely covering it, but by completely transposing it. The people that we created intentionally had completely different facial features than the original ones - pretty drastically.
This project was an interesting project, continues Scirocco. We saw it as an opportunity to create a specialized animated technique ideal for certain legal cases where identities must be hidden. In this film, the perpetrators were minors. The technique we created enabled the filmmakers to utilize segments from the hours and hours of deposition footage, but not reveal the true identity of the defendants.
AUDRIE & DAISY is currently making a national community tour and is available for free to any campus or community organization interested in convening a school or community screening.
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About leftchannel
Founded in 2003 and headed by Creative Director Alberto Scirocco, leftchannel is a motion design studio comprised of multidisciplinary graphic design artists, specializing in motion graphics. Scirocco began his career as a celebrated artist in design and art in Italy before moving to the U.S., where he helped establish the leftchannel studio in Columbus, Ohio. Scirocco's passion for fine art is a driving force behind the firm's decisively individualistic and pioneering capabilities. He has been a high-profile speaker recently at PromaxBDA and at the motion Conference in Santa Fe, New Mexico. Leftchannel's innovative talent has been applied to a multitude of projects including film, advertising, broadcast graphics, architecture, retail planning, digital installation, projection mapping, and environmental design. To learn more about leftchannel, go to their web site: www.leftchannel.com
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