
CBS Sports Hits the Road With F&F for Superstar Racing Experience Production Short tracks are the focus of attention in the six-week series By Ken Kerschbaumer, Editorial Director
Friday, June 11, 2021 - 11:32 am
Print This Story | Subscribe
Story Highlights
The roots of auto racing invariably filter down from massive multimillion-dollar speedways to asphalt and dirt short tracks across America. For the next six weeks, some of those tracks will be front and center as the Camping World Superstar Racing Experience (SRX) brings 12 racing legends to small-town USA, bringing world-class drivers to world-class short tracks.
CBS coverage of SRX races will bring dirt tracks to primetime network TV this summer.
Grassroots tracks on a Saturday night is something I think people will enjoy seeing because that is a really fun time, with tailgating and an electricity at the night races, says Pam Miller, SRX producer, CBS Sports. And each track has its little traditions. So having all of these guys who are icons and legends on the track with the families is pretty cool and a really great thing.
An interesting aspect of the production is that the entire production team (about 70) will be onsite because many of the tracks simply don't have the fiber and other connectivity required to transport signals to remote production teams, according to Jim Cornell, SRX director, CBS Sports. F&F Productions will provide production facilities, with GTX 20 A and B and GTX 12A onsite to provide ample space for the team. BSI will also be on hand with its truck for in-car-camera support.
For the two hours we're on the air, says Cornell, everything will be onsite. When people complain about not having internet service in certain places, it's a reality that needs to be addressed and something we've experienced first-hand.
SRX drivers include legends Tony Stewart, Bill Elliott, Tony Kanaan, Paul Tracy, Bobby Labonte, and 2021 Indy 500 champion Helio Castroneves. Seeing well-established superstars with well-established rivalries racing in identical cars is something both Miller and Cornell are looking forward to. Local stars on each track will also be in the race, giving it a dimension unique to the event.
The 12 guys are true characters, says Miller, and they will get into equal cars to try to see who's the better driver and who has the most courage on that night. They may come across as friends, but, once they put that helmet on, they want to beat each other.
F&F's FTX20 will be on site for all six SRX races.
Cornell is looking forward to the level of access to the drivers the production team will have. Not only are there only 12 of them, but they are not part of larger racing teams or league.
We're used having to deal with organizations that like to say no, he says, but everything so far has been yes, yes, yes. I think the guys at SRX realized that there's also an entertainment part. Access, he notes, ranges from being able to listen in to in-car communications live during the race to the different camera angles of the in-car cameras and the use of drones.
We're going to have access with the drones that is going to open up some eyes as to what other sports can do with them, he says. There's a heavy drone and a lighter, high-speed drone, which I believe can go 50-70 mph. We're not going to be able to keep up with the cars, but I don't think we're going to be blimp-distance away.
Beverly Hills Aerials will provide the drone coverage, and Cornell hopes to get some unique angles on the action given how small the tracks are. The drivers won't be afraid to bump each other well, and I'll be able to get a drone over the top and close enough to see the cars bumping each other, which will be interesting.
Along with the personalities of the drivers are the features and differences of the tracks, beginning with that some are dirt tracks. The opening race will be held at Stafford Motor Speedway in Stafford Springs, CT, and SRX co-founder Ray Evernham says the open-wheel-modified division there has been a breeding ground for racing families.
What we wanted to do was find historic tracks that have not just a difficulty factor but a great following, a great DNA in motorsports, he explains. [Stafford Motor Speedway] has sent many people up the ladder to stock-car racing, like the Bodines, the Bouchards, Richie Evans, and people like the Andrettis and Gordon Johncock, who have gone off to Indy.
Miller says dirt tracks will also give viewers something brand new, especially since the races are in primetime. All six Camping World SRX Series races will be broadcast live on CBS, with broadcast coverage streaming live on Paramount+ Premium.
There is a different feeling at a race on a dirt track, says Miller, and I don't recall every having seen a dirt track in primetime on a network. That is going to be unique for people. The way these guys race on dirt is fascinating because it's different. They have to go into the corners different, they have to have a cushion as they get closer to the wall, and they have to find grip and the places they can find an advantage.
Each race will begin with two 15-minute heats that set up the main event, which will be 100 laps (Slinger Speedway in Wisconsin, because it is so short, will have 150 laps).
You can't breathe on a lap at Slinger as it's a 10- to 12-second lap, notes Miller. Stafford is just really cool and feels like you're at the old Fenway Park as you walk to the track through a neighborhood. There's a great mix of heritage, and all the asphalt tracks even have different corners, different banking, and different challenges that I think will be just as exciting as the dirt tracks.
CBS Sports Chairman Sean McManus is already looking forward to the SRX finale at th
Most recent headlines
04/09/2025
Monumental Sports & Entertainment (MSE), in collaboration with Dalet, has been a...
19/04/2025
SDVI, the leading platform provider for cloud-native media supply chains, today announced that the company earned multiple awards at the 2025 NAB Show, with two...
19/04/2025
Ateliere Creative Technologies, a leading GenAI media software solutions company, today announced that Dan Goman has stepped down as CEO and David Bortis, Ateli...
19/04/2025
As Director of Media and Aerial Production at Terrible Herbst Motorsports, Bryan Moore is setting new standards in off-road racing media coverage thanks to his ...
19/04/2025
A next-generation collaboration device that redefines connectivity for meeting environments
Lightware, an industry-leading manufacturer of signal management so...
19/04/2025
Calrec is today announcing that its True Control 2.0 is a Remote Production winner in the 2025 NAB Show Product of the Year Awards. This official awards program...
19/04/2025
Appear, a global leader in live production technology, proudly announces it has been recognised alongside NBCUniversal with the prestigious NAB Show Delivery Pr...
19/04/2025
Deity Microphones, a leader in innovative audio equipment, is proud to announce the expected release of our Ultra-Wide Band IFB to the market. The THEOS DIFB wi...
19/04/2025
A world renowned broadcaster and long-standing LiveU customer has successfully completed a series of live connectivity tests using LiveU's revolutionary, aw...
19/04/2025
BitFire (bitfire.tv), a longtime leader in live video transport, today announced dual NAB Show award wins at the 2025 NAB Show in Las Vegas. The company's M...
19/04/2025
BitFire (bitfire.tv), a longtime leader in live video transport, today announced three major award wins at the 2025 NAB Show, April 5-9, in Las Vegas. The compa...
19/04/2025
AI video discovery company Moments Lab and Satisfaction Group, a leading independent unscripted television production company, are proud to announce a unique st...
19/04/2025
As the media industry navigates the triple challenge of AI-driven production, distributed teams, and skyrocketing content demand, DigitalGlue s creative.space h...
19/04/2025
Network technology startup Miri Technologies Inc. capped off its tremendously successful NAB Show debut by winning two prestigious industry awards for its cutti...
19/04/2025
CINCINNATI Scripp's Nuvyyo USA has concluded a deal with Warner Bros. Discovery to bring 45 FAST channels to Nuvyyo's Tablo TV device....
19/04/2025
In a ruling that could have broader implications on the legality of regulatory agencies levying fines through administrative proceedings, the 5th U.S. Circuit C...
19/04/2025
WASHINGTON Federal Communications Commission chair Brendan Carr has blasted Comcast over MSNBC's coverage of the deportation of Kilmar Abrego Garcia in a so...
19/04/2025
Berklee NYC and NYC Media Launch Season 3 of Inside Power Station @BerkleeNYC This season features faculty member Arun Pandian as the new host and interviews ...
18/04/2025
Director Andrew Ahn, alongside actors Youn Yuh-jung and Joan Chen, takes a photo of the audience after the premiere of his film The Wedding Banquet at Eccles ...
18/04/2025
In a ruling that could have a major impact on the digital advertising market, a federal judge has ruled that Google has monopolized some types of advertising te...
18/04/2025
Broadcast and cable TV news outlets saw strong social media growth in March, according to new data from the social video analytics company Tubular Labs ....
18/04/2025
Berklee Student Yukai Yang Named 2025 Yamaha Young Performing Artist The drummer secured a spot among the elite winners in this years competition.
By
Maddie...
18/04/2025
Boston Conservatory Alums Bring Real Women Have Curves to Broadway The Latin American immigrant community takes center stage in a new musical featuring Tatian...
18/04/2025
WASHINGTON The FCC's call for public comments and suggestions on outdated regulations that it should be eliminated, has prompted a slew of fillings from bro...
18/04/2025
In a ruling that could have a major impact on the digital advertising market, a federal judge has ruled that Google has monopolized some types of advertising te...
18/04/2025
PEARL RIVER, N.Y. Global media solutions company Active Media Services (AMS) has formed a new relationship with VideoAmp, a measurement company for linear TV, c...
18/04/2025
Netflix reported generally positive results for first-quarter 2025, with revenue up 13% year-over-year to $10.543 billion and operating income growing by 27% to...
18/04/2025
NHL Playoffs 2025: TNT Sports Hits the Road for Onsite Productions With Mobile U...
18/04/2025
EVSs S bastien Verlaine on U.S. Expansion, Next-Generation Products Beyond replay, offerings also target asset management and media infrastructure By Ken Kersc...
18/04/2025
ESPN Unleashes 4DREPLAY as NCAA Women's Gymnastics Championships Hit ABC Men's championships to follow Saturday night on ESPN2 By Brandon Costa, Direct...
18/04/2025
Visualizing Victory: The Latest in AR, XR, and Virtual Production in Live Sports This panel discussion featured leaders from ESPN, CBS Sports, Warner Bros. Disc...
18/04/2025
NHL Playoffs 2025: With 16 Games in First Six Days, ESPN Deploys Variety of Remo...
17/04/2025
Emilie Blichfeldt attends the 2025 Sundance Film Festival premiere of The Ugly ...
17/04/2025
R-GPS gives warfighters a decisive battlefield advantage by punching through adv...
17/04/2025
This year's NAB Show in Las Vegas marked a noticeable shift in the priorities of media and broadcast organisations. Gone are the days of chasing flashy, or ...
17/04/2025
class=attachment-thumbnail size-thumbnail f-align-center alt= decoding=async data-lazy-srcset=https://www.antonbauer.com/wp-content/uploads/2024/12/Amy-Daniel-1...
17/04/2025
SAN JOSE, Calif. Roku and Adobe have announced that they are collaborating on a real time data platform made possible by a a new integration of the Roku Data C...
17/04/2025
NEW YORK Internet advertising revenues demonstrated strong growth in 2024, increasing 14.9% year-over-year to $258.6 billion, according to the IAB Internet Adv...
17/04/2025
SDVI Earns Both Product and Project of the Year Awards at 2025 NAB Show
Brie Clayton April 17, 2025
0 Comments
Left to right, Geoff Stedman, CMO, SDVI...
17/04/2025
Singapore Polytechnic Readies Aspiring AV Professionals for Live IP Productions ...
17/04/2025
Calrec Wins 2025 NAB Show Product of the Year Award for True Control 2.0
Brie Clayton April 17, 2025
0 Comments
Image: The Calrec True Control 2.o on ...
17/04/2025
In Return to Berklee, Lucius Looks Back and Moves Forward From mood boards to live demos, the alumni band gave students an exclusive look at the process behin...
17/04/2025
DirecTV's free streaming service MyFree DirecTV has just added another eight channels from NBCUniversal....
17/04/2025
LOS ANGELES The virtual production company GameChanger has announced that it is expanding its global footprint by bringing its virtual production technology to ...
17/04/2025
DENVER The International Broadcaster Coalition Against Piracy (IBCAP) has announced that it has developed a proprietary, automated software-based system to iden...
17/04/2025
Pixalate's new CTV Device Market Share report for Q1 2025 shows that Roku has the highest open programmatic CTV device market share in the United States, wi...
17/04/2025
Edward J. Lewis III Named Senior Vice President of Institutional Advancement Lewis has more than 20 years of industry experience, leading fundraising initiati...
17/04/2025
The Curling Group Puts On Inaugural Curling All-Star Game in Nashville The location in Music City is intended to broaden the sport's appeal By Dan Daley, ...
17/04/2025
April 17th, 2025 Press Materials Available Here
Tribeca Festival 2025 Announces TV & NOW Lineup
World Premieres and Exclusive Cast Panels with Apple TV '...
17/04/2025
SVG Sit-Down: Cisco's Bryan Bedford on Providing End-to-End Support for Clie...