Sony Pixel Power calrec Sony

Ratings Roundup: 100th Edition of the PGA Championship Captivates Fans With Final Round Fireworks; The Ocho Returns to ESPN With Success

16/08/2018

Ratings Roundup: 100th Edition of the PGA Championship Captivates Fans With Final Round Fireworks; The Ocho Returns to ESPN With Success By Kristian Hernandez, Assistant Editor

Wednesday, August 15, 2018 - 8:00 am

Print This Story

Story Highlights

Ratings roundup is a rundown of rating news from the past week and is derived from press releases and reports around the industry. In this week's edition, the 100th edition of the PGA Championship aired on CBS Sports and digitally on TNT, ESPN The Ocho racks in huge success in its second appearance, NBC Sports almost hit double digits in the millions for the Rugby World Cup Sevens, MLB Network enjoys a seven day stretch of coverage, and Sunday Night Baseball on ESPN presents their highest-rated game in four years.

CBS Sports and TNT Digital Service Benefit from Koepka's Win at the PGA Championship

The Final Round of the 2018 PGA Championship was the most-watched in nine years on CBS (10.1 million in 2009). An average of 8.5 million viewers (Persons 2+) tuned in - an increase of 73% compared to last year's 4.9 million.

The final-round viewership peaked with an average of 12.3 million viewers from 6:30-7:00 PM, ET.

Turner Sports' extensive coverage of this year's historic 100th PGA Championship delivered all-time records across PGA Digital assets - PGA.com, PGAChampionship.com, PGA Championship App - and significant gains for live video consumption across all platforms.

The Turner-managed PGA suite of digital products established new all-time records - and triple-digit year-over-year gains - in live video starts (up 119% vs. 2017), time spent viewing (up 105%), and total audience (up 107%, based on unique visitors) for a PGA Championship. This year's live event coverage produced PGA.com's best Thursday, Saturday, and Sunday performance ever for the PGA Championship based on live video consumption; Friday's action was suspended because of weather.

TNT garnered its most-watched PGA Championship coverage since 2015, averaging 1.3 million viewers for an 11% increase when compared to last year. Additionally, the event produced its most-viewed third and fourth rounds since 2010 (up 40% and 39%, respectively, vs. 2017). Sunday's final round telecast - which peaked with 2.5 million viewers from 1:30-45 p.m. ET - averaged 1.9 million viewers.

Additional highlights include:

TNT's coverage of the PGA Championship delivered double-digit gains across all key demos vs. last year, including a 20% increase in People 18-49, 19% growth in People/Men 25-54 and an 18% boost in People 18-34.

Live streaming across Watch TNT, Turner's TV Everywhere platform, established a new high for PGA Championship coverage and delivered a 25% lift in video consumption vs. 2017.

PGA accounts managed by Turner Sports generated more than 10 million video views across Twitter and Instagram, up 58% when compared to the 2017 PGA Championship.

ESPN The Ocho Shines in Year 2

ESPN's second annual ESPN8 The Ocho presented by KFC Battle of the Buckets event returned with a vengeance, this time on ESPN2, with a jump in average total audience of 150% over last year's showing on ESPNU.

The most viewed sporting event on the slate of alternative sports programming was the 2018 Dodgeball World Cup with 247,000 average viewers - up 226% over last year's most viewed event, the 2017 Championship of Bags. Moxie Games and Kabaddi came in at second and third respectively. Both events saw significant increases in average viewership over last year with Kabaddi seeing a 351% increase and Moxie Games seeing a 106% increase.

Targeted as a cross-platform initiative, overall social media sentiment for The Ocho skewed positive at 89%. There were nearly 15,000 social mentions over the 24-hour period with a peak traffic time between 11 a.m. - 2 p.m.

Rugby World Cup Sevens Sees 9 Million Viewers

NBC Sports' comprehensive coverage of the 2018 Rugby World Cup Sevens from AT&T Park in San Francisco, Calif., from July 20-22, featured numerous viewership milestones, highlighted by what is believed to be the most-watched live rugby telecast on record.

NBC Sports' coverage of the Rugby World Cup Sevens reached nearly 9 million viewers across five telecasts on NBC and NBCSN. NBC Sports presented a pair of telecasts on NBC, punctuated by coverage on Sunday, July 22 (2:30-5 p.m. ET), which averaged a Total Audience Delivery (TAD) of 1.365 million viewers, ranking as what is believed to be the most-watched live rugby telecast on record in the U.S.

July 22's telecast on NBCSN (7:33-9:37 p.m. ET), which was highlighted by live coverage of the championship final in which New Zealand defeated England, 33-12, averaged a TAD of 370,000 viewers to rank as NBCSN's most-watched rugby telecast on record. Streaming coverage across NBC Sports' digital platforms delivered 1.7 million live minutes and 36,000 uniques.

Overall, NBC Sports presented more than 30 hours of live Rugby World Cup Sevens coverage across NBC, NBCSN, NBCSports.com and the NBC Sports app, Olympic Channel: Home of Team USA, and NBC Sports Gold - NBC Sports Group's direct-to-consumer product, representing the most robust U.S. coverage of the Rugby World Cup Sevens in the event's history.

2018 MLB Hall of Fame Induction Ceremony Highlights Seven Day Stretch for MLB Network

The best seven-day stretch in three years was experienced by MLB Network during July 29 and August 4, according to Cynopsis Sports. With the Hall of Fame ceremony taking place in Cooperstown, the trade deadline, and two marquee matchups between the Red Sox and Yankees, the week-long stretch was the third best in the regular season. The HOF induction ceremony averaged 340,000 viewers - up 31%.

Red Sox vs. Yankees Catapult Sunday Night Baseball to Best Mark in Four Years

The 10-innin
LINK: https://www.sportsvideo.org/2018/08/15/ratings-roundup-100th-edition-o...
See more stories from svg

Most recent headlines

13/03/2025

You Will Leave Opus Singing the Original Bops Performed by John Malkovich

(L-R) Stephanie Suganami, Tatanka Means, John Malkovich, Ayo Edebiri, and Juliette Lewis attend the premiere of Opus at Eccles Theatre in Park City. (Photo by...

13/03/2025

How Spotify Is Driving Growth, Discovery, and Innovation in the Audiobook Market

Spotify took center stage at the London Book Fair this week, reaffirming our commitment to the audiobook market and showcasing our impact on the publishing indu...

13/03/2025

Spotify Audiobooks Launches a New Publishing Program for Independent Authors

At Spotify, we work every day to lift up new voices, giving creators the opportunity to live off their art. Through Spotify Audiobooks, our in-house publishing ...

13/03/2025

Evolving EO/IR Technology For All-Domain Airborne Law Enforcement

Every time airborne law enforcement (ALE) teams fly, they expect their equipment to perform. Whether airborne units are conducting support for ground teams, bor...

13/03/2025

Craft Interview: Jamie McCombs, Audio Consultant / Sr. Audio

Sunday February 9 saw the annual return of the US' biggest television event, the Super Bowl LIX. Jamie McCombs, Fox Sports Audio Consultant / Sr. Audio capt...

13/03/2025

Craft Interview: Paul Sandweiss, Production Sound Mixer/Audio Director

On Sunday March 2, stars across the film industry gathered at the Dolby Theatre in Los Angeles for the 97th Academy Awards. Production Sound Mixer Paul Sandweis...

13/03/2025

Riedel To Showcase New StageLink Smart Edge Devices At 2025 NAB Show

WUPPERTAL, Germany Riedel Communications will feature its new StageLink family of smart edge devices, Smart Audio and Mixing Engine (SAME) and Virtual Smart Pan...

13/03/2025

TAG Video Systems and Harmonic Partner to Deliver Enhanced Real-Time Monitoring for VOS360 Streaming Workflows at the 2025 NAB Show

TAG Video Systems and Harmonic Partner to Deliver Enhanced Real-Time Monitoring ...

13/03/2025

DigitalGlue Invites NAB Visitors to Experience New Features in Managed Storage Platform that Empowers Video Teams to Scale Effortlessly

DigitalGlue Invites NAB Visitors to Experience New Features in Managed Storage P...

13/03/2025

FOR-A America Theme - Connecting the Present, Building the Future - Comes to Life at NAB 2025 Exhibition

FOR-A America Theme - Connecting the Present, Building the Future - Comes to Lif...

13/03/2025

Ajit Pai Appointed President of CTIA

CTIA, the wireless industry association, has named former FCC Chairman Aji Pai as its President and Chief Executive Officer, effective April 1. He replaces Mere...

13/03/2025

NAB: FCC's 60 Minutes Investigation Is Unconstitutional, Invalid

he National Association of Broadcasters is urging the FCC to end its investigation of that controversial CBS interview with Kamala Harris stating there is no ...

13/03/2025

CBS Miami to Launch AR Coverage of Weather and Sports for March Madness

MIAMI CBS News & Stations continues to expand its use of augmented and virtual reality technologies with the planned launch of an augmented reality/virtual real...

13/03/2025

Meet the co-founder and chief customer success & innovation officer

Srividhya Srinivasan, co-founder and chief customer success & innovation Officer at Amagi, tells TVBEurope how staying ahead of the latest trends is essential f...

13/03/2025

FCC Chairman Carr Launches Massive Deregulation Initiative

WASHINGTON FCC Chairman Brendan Carr announced that the agency has launched a massive, new deregulatory initiative that could potentially subject virtually all ...

13/03/2025

SDVI Integrates Rally With Spectra Vail

SUNNYVALE, Calif. SDVI has announced that it has integrated its Rally media supply chain management platform with the Spectra Vail multi-cloud data management s...

13/03/2025

FCC Approves Gray's Acquisition of KXLT

ATLANTA Gray Media has announced that the Federal Communications Commission (FCC) has granted a waiver of its local ownership rules to permit Gray Media to acqu...

13/03/2025

NAB Show 2025 Exhibitor Insight: Blackmagic Design

TV Tech: What do you anticipate will be the most significant technology trends at the 2025 NAB Show?...

13/03/2025

Watch Student Naomi Soleils Folk Pop Performance on The Voice

Watch Student Naomi Soleils Folk Pop Performance on The Voice The songwriting major sang Stars by Grace Potter and the Nocturnals during the blind auditions. ...

13/03/2025

Roku Debuts NWSL Zone' Within Roku Sports to Spotlight Live Games, Content

Roku Debuts NWSL Zone' Within Roku Sports to Spotlight Live Games, Content Feature marks Rokus first women's league-branded zone within service By Bra...

13/03/2025

Pixels, Images, Video, AI - and Us: A Perspective on AI from NDI Inventor Andrew Cross

Pixels, Images, Video, AI - and Us: A Perspective on AI from NDI Inventor Andrew...

13/03/2025

SVG New Sponsor Spotlight: Lighting Design Group's Steve Brill, Dennis Size on Completing Customizable Studios for All Clients

SVG New Sponsor Spotlight: Lighting Design Group's Steve Brill, Dennis Size ...

13/03/2025

IOC, Comcast NBCU Ink $3B Media-Rights Extension for Olympic Games Through 2036; Add Digital Projects, Initiatives

IOC, Comcast NBCU Ink $3B Media-Rights Extension for Olympic Games Through 2036;...

13/03/2025

NCAA March Madness Live Returns with Expanded Availability of MultiView Vertical Video Feed, Mascot Mode, and Popular Boss Button

NCAA March Madness Live Returns with Expanded Availability of MultiView Vertical...

13/03/2025

SVG Sit-Down: Cosm's Devin Poolman on What It Takes To Deliver the Immersive Experience for Daytona, The PLAYERS, and March Madness

SVG Sit-Down: Cosm's Devin Poolman on What It Takes To Deliver the Immersive...

13/03/2025

Sky Business Launches Cloud Voice A New Cloud Communication Solution for UK Businesses

Sky Business, Sky's B2B division, providing connectivity and content to busi...

13/03/2025

Rohde & Schwarz launches R&S NRP140TWG(N) thermal power sensor: A new benchmark for F band applications

Rohde & Schwarz launches R&S NRP140TWG(N) thermal power sensor: A new benchmark ...

13/03/2025

The ICG Marketing Survey 2025

We asked the questions, analysed the answers and now we're excited to share the results of the fifth edition of the ICG Marketing Survey. Our 2025 survey p...

13/03/2025

Harmonic Amps Up Video Streaming Efficiency with New Origin Capabilities

SAN JOSE, Calif. - March 13, 2025 Harmonic (NASDAQ: HLIT) today announced a breakthrough in video streaming innovation with the launch of new origin capabilitie...

13/03/2025

Haivision Showcases Mission-Critical Video Solutions at SOF Week 2025

Haivision Showcases Mission-Critical Video Solutions at SOF Week 2025 Haivision's video wall systems, ISR technology, and DoDIN APL-certified video distri...

13/03/2025

FOR-A America Theme Connecting the Present, Building the Future Comes to Life at NAB 2025 Exhibition

Company Leads the Way with New Software-Based Production Platform, 12G Switcher,...

13/03/2025

2025-03-13

A new Apple Immersive concert experience, Metallica, is coming to Apple Vision Pro this Friday, March 14. Filmed in Mexico City during the sold-out second-year ...

13/03/2025

Italia 90 Republic of Ireland Squad, Riverdance, Cian Ducrot & B*Witched on Friday's Late Late Show

Here is your host, Patrick Kielty! Shake your Shamrocks, Patrick Kielty will be...

13/03/2025

RT Celebrating all things Irish this St. Patrick's Weekend

This St. Patrick's weekend, RT invites you to celebrate all things Irish, showcasing the very best of Irish sport, entertainment and live coverage from the...

13/03/2025

GTC 2025 - Announcements and Live Updates

What's next in AI is at GTC 2025. Not only the technology, but the people and ideas that are pushing AI forward - creating new opportunities, novel solution...

13/03/2025

T-Mobile, Thales and SIMPL ease IoT deployments with a flexible and secure connectivity solution

Facebook Twitter LinkedIn By combining T-Mobile's robust network, Thal...

13/03/2025

Relive the Magic as GeForce NOW Brings More Blizzard Gaming to the Cloud

Bundle up - GeForce NOW is bringing a flurry of Blizzard titles to its ever-expanding library. Prepare to weather epic gameplay in the cloud, tackling the genr...

13/03/2025

Gaming Goodness: NVIDIA Reveals Latest Neural Rendering and AI Advancements Supercharging Game Development at GDC 2025

AI is leveling up the world's most beloved games, as the latest advancements...

13/03/2025

Drop It Like It's Mod: Breathing New Life Into Classic Games With AI in NVIDIA RTX Remix

PC game modding is massive, with over 5 billion mods downloaded annually. Mods p...

12/03/2025

Como o Impacto Cultural e Financeiro da Indstria Musical Define Seu Sucesso em 2025

O Spotify acaba de lan ar o relat rio Loud & Clear deste ano, uma vis o transpar...

12/03/2025

Cmo el impacto cultural y financiero de la industria musical define su xito en 2025

Spotify acaba de presentar el informe Loud & Clear de este a o, una mirada trans...

12/03/2025

Nourish Mind, Body, and Soul This Ramadan With Spotify

Ramadan, a period of profound spiritual significance for Muslims worldwide, is a time for fasting, prayer, reflection, and community. Enrich your experience thi...

12/03/2025

How the Music Industry's Cultural and Financial Impact Define Its Success in 2025

Spotify has just unveiled this year's Loud & Clear report, a transparent loo...

12/03/2025

FAST now transcends back catalog content

More than 70% of FAST programming has been produced since 2010, according to new Gracenote report NEW YORK March 12, 2025 Gracenote, the content data busin...

12/03/2025

Viamedia Adopts ShowSeeker Pilot To Streamline Ad Workflows

GEONA, Nev. Independent digital and linear advertising rep firm Viamedia will adopt cloud-based ShowSeeker Pilot as its primary ad campaign and order management...

12/03/2025

Mediagenix Appoints Wael Yasin as Sales Director Central Europe

BRUSSELS Mediagenix has announced that Wael Yasin has joined the company as sales director Central Europe....

12/03/2025

Omdia: Global Online Consumer Expenditure to Hit $6.6 Trillion by 2029

LONDON A new study highlights opportunities for shoppable TV and the massive impact online consumer spending is having on the economy, with Omdia predicting tha...

12/03/2025

Comcast Technology Solutions Upgrades to Interra Systems BATON Version 9

CUPERTINO, Calif. Interra Systems has announced that Comcast Technology Solutions has integrated recent updates to BATON Version 9 into its operations....

12/03/2025

Nevion announces new 400G addition to its eMerge SDN media fabric offering

Nevion announces new 400G addition to its eMerge SDN media fabric offering Brie Clayton March 12, 2025 0 Comments High-capacity switch enhances existi...

12/03/2025

DaVinci Resolve Studio Delivers Cinematic Sound for Adam Bol

DaVinci Resolve Studio Delivers Cinematic Sound for Adam Bol Brie Clayton March 12, 2025 0 Comments Feature film relies on DaVinci Resolve Studio for ...