Back to All News
Crafting a Killer Goodbye to YOU'
The cast of YOU' pictured with fans outside the Mooney's pop-up in New York City. (Credit: Netflix)
Entertainment
24 April 2025
GlobalUnited States
Link copied to clipboard
Goodbye, YOU.
Netflix rolled out the red carpet glass cage for the farewell season of the serial killer drama YOU. To welcome back the famous - or should we say infamous? - Joe Goldberg to New York for the show's final episodes, we built an immersive Mooney's pop-up in New York City to give fans the perfect place to bid adieu to this bone-chilling classic.
This out-of-the-box send-off was a fitting finale for the beloved series, which has attracted 500M+ global views since YOU moved from Lifetime to Netflix in late 2018. Since the start of the Netflix Top 10 in 2021, YOU has made the Global Top 10 list 31 times and reached the Top 10 in all countries we track. On social, Seasons 2-4 have amassed over 1B impressions each. Ahead of Thursday's premiere, Season 5 has already garnered over 800M impressions globally.
Running April 22 and April 23, the Mooney's activation included a one-of-a-kind hunt - something Joe is all too familiar with - that brought iconic YOU moments to life through the show's most memorable books. In each tome, fans had to find a highlighted word and a handwritten note in the margin served as a clue about what book you need to track down next. Each highlighted word combined to spell out a cryptic hint to the end of the series. The final book also revealed the hidden entrance to Mooney's basement, where fans could step inside Joe's iconic (or horrific, depending on your take) cage for an epic photo that will be sure to get some on social.
Even Joe Goldberg himself couldn't resist the trip down memory lane as star Penn Badgley and several other cast members made a surprise appearance at Mooney's on opening day to visit his old haunt and meet a few of the show's, ahem, die-hard fans.
YOU' star Penn Badgley at the Mooney's pop-up experience on April 22. (Credit: Netflix)
If snagging a photo with the elusive Joe wasn't enough, a few lucky visitors who completed the hunt on Day 1 grabbed invites to one of two advanced Season 5 screenings. The screenings took place the following evening, April 23, at the Paris Theatre with the first one followed by a Q&A with the show's cast.
Those outside of Manhattan also had a chance to get in on the action. Black Pearl Books in Austin, TX; Books & Books in Miami; Booksmith in San Francisco; and The Ripped Bodice's Los Angeles and Brooklyn locations also hosted in-store scavenger hunts with prizes including free YOU merch and access to Tudum's virtual fan screening, where they could join thousands of Joe's followers from around the world and watch the Q&A.
The immersive Mooney's pop-up is just the latest experience to bring YOU fans together. In Season 4, we celebrated across the pond with a bloody tea cup ride in central London. For Season 2's move to Los Angeles, we hosted a city-wide scavenger hunt in partnership with Overheard LA. And after Season 1's Netflix debut, Badgley and co-star Shay Mitchell met fans in the cage in the Philippines.
Want more of YOU? Tudum has complete series coverage including everything you need to know for Season 5, a guide to all this season's new faces, set secrets to all the show's biggest Easter eggs, a special thank you from Badgley for the fans and a comprehensive (and obsessive) YOU by the numbers that breaks down every Hello, every blue hat and every unsuspecting victim (#RIP).
As you binge the new season, check out Tudum's special Inside the Episode videos and in-depth series finale deep dive to get fresh insight from the series' cast and creative team, plus new details from the final days of production.
Here's to the last breath.
All five seasons of YOU are now streaming.
Most recent headlines
04/09/2025
Monumental Sports & Entertainment (MSE), in collaboration with Dalet, has been a...
24/04/2025
We're huge fans of shining a spotlight on the documentaries that empower, en...
24/04/2025
Playlists have always been at the heart of the Spotify experience. Since AI Playlist in beta launched last year, Premium users have used it to create millions o...
24/04/2025
From the California desert and Chicago's Grant Park to New York City's Flushing Meadows Corona Park and beyond, music festivals this spring and summer w...
24/04/2025
The sounds of Asia are as diverse and vibrant as the continent itself. From the lively beats of Indonesian pop to the gritty rhymes of Pinoy hip-hop, the region...
24/04/2025
Highlights*
Revenue of $5.1 billion
Operating margin of 10.2%; Adjusted segment operating margin of 15.6%
Diluted EPS of $2.04; Non-GAAP diluted EPS of $2.4...
24/04/2025
For more than 50 years, the company's commercial approach to delivering resi...
24/04/2025
Century City, Calif. and Bilbao, Spain (July 8, 2024) - Ateliere Creative Technologies, a leading GenAI media software solutions company, and Agile Content, a l...
24/04/2025
Agile Content to Showcase Industry-Leading TV-as-a-Service Platform at IBC 2024
Bilbao, September 4th - Agile Content, a leading provider of Internet televisio...
24/04/2025
Boosting TVaaS in the German-speaking countries with expert integration and 24/7 local support
Bilbao/Wiesbaden, September 5th 2024 Agile Content and netorium...
24/04/2025
New partnership between Agile Content and GlobalDots promises to introduce automated multi-CDN solutions, optimizing content delivery and easing provider manage...
24/04/2025
Empowering operators with real-time content delivery optimization, improved video quality, and reliable end-to-end service visibility
Amsterdam, Netherlands, S...
24/04/2025
Agile Content joins forces with Convergenze to introduce a new platform in Italy, offering a wide range of premium content for all audiences.
Bilbao, September...
24/04/2025
Bilbao, October 10th 2024 - Agile Content, a global provider of PayTV end-to-end solutions, has received the Bronze EcoVadis Sustainability Rating. This ranking...
24/04/2025
Through this agreement, MASORANGE will incorporate new AGILE CONTENT technologies into its television service, enhancing customer experience with optimum servic...
24/04/2025
The company reports positive results in the third quarter, despite ending the first half of 2024 with an 8.8% decline in revenue and an 18.3% drop in EBITDA com...
24/04/2025
Agile Content joins forces with Tiscali to introduce a new platform in Italy, offering a wide range of premium content for all audiences.
Bilbao, November 26,...
24/04/2025
The company positions Agile TV as the commercial brand focused on delivering TVaaS solutions for operators and media.
The chosen tagline TVaaS your way enca...
24/04/2025
A Fully Managed Solution That Maximizes Revenue for North American Operators While Combining Traditional Cable TV and OTT Apps in one Single Interface.
Bilbao,...
24/04/2025
The Entertainment Hub is a fully integrated TV solution that represents a significant step in redefining the white-label TV business model for operators across ...
24/04/2025
Feature-Rich, Widely Deployed Android TV Devices Enable Seamless Transition to Fully Managed Pay-TV Services for Network Operators
NAB Show 2025, Las Vegas, A...
24/04/2025
Aix-en-Provence, France, San Diego, USA and Bilbao, Spain, March 27, 2025 - Verimatrix, (Euronext Paris: VMX), the leader in powering the modern connected world...
24/04/2025
Sonnet Announces Solo5G USB-C to 5 Gigabit Ethernet Adapter
Brie Clayton April 24, 2025
0 Comments
Compact, Bus-powered Adapter Adds Instant 5 Gigabit...
24/04/2025
Sony Electronics Launches FE 50-150MM F2 GM
Brie Clayton April 24, 2025
0 Comments
The World's Firsti Telephoto Zoom Lens with a Maximum Focal Len...
24/04/2025
Branded cinematic shorts and documentaries have surged in popularity as more companies strategize out-of-the-box ways to connect and engage with audiences. Whil...
24/04/2025
Compact, Bus-powered Adapter Adds Instant 5 Gigabit Ethernet Connectivity to Computers With USB-C or Thunderbolt ports
What's New:
Sonnet Technologies tod...
24/04/2025
Black Box , a leading digital infrastructure solution provider, today announced that its Emerald DESKVUE PE is a remote production category winner in the 2025 ...
24/04/2025
Interra Systems, a leading provider of end-to-end quality assurance solutions for the digital media industry, today announced that its ORION content monitoring ...
24/04/2025
FingerWorks Telestrators continues to be at the forefront of live sports broadcasting with its cutting-edge solutions, supporting major events like NASCAR, the...
24/04/2025
IBC announces the launch of the IBC2025 Innovation Awards, which recognise pioneering advances in technology and social impact in the media and entertainment (M...
24/04/2025
Beam Dynamics will make its MPTS debut this year, showcasing its all-in-one platform designed to streamline workflows across live production, OB, broadcast, and...
24/04/2025
Test & measurement innovator, Leader Electronics of Europe, has announced that Czechia-based Comprimato, a leader in high performance software encoding and tran...
24/04/2025
CueScript, the leading developer of professional teleprompting solutions, took home two awards from NAB 2025 for its simple yet revolutionary solution that stre...
24/04/2025
Cobalt Digital, the leading designer and manufacturer of award-winning signal processing products and a founding partner in the openGear initiative, added anot...
24/04/2025
Dot Group, European specialists in IBM technologies for the media and entertainment industry, announces its participation at the Media Production & Technology S...
24/04/2025
Scality, a global leader in cyber-resilient storage for the AI era, today unveiled a first-of-its-kind unified software appliance developed in collaboration wit...
24/04/2025
Expanded applications for precise timing measurement across broadcast and professional AV sectors
Hitomi Broadcast, the market leader in audio/video alignment ...
24/04/2025
The Trump administration's efforts to shut down the Voice of America broadcast network were handed a setback this week when a federal court judge ordered th...
24/04/2025
BOSTON and NEW YORK The sports network NESN has announced that it has selected ViewLift provide solutions and technologies to upgrade the viewing and streaming ...
24/04/2025
YouTube is celebrating its 20th birthday with stats showing how popular the platform has become and by announcing some new features, including the ability for u...
24/04/2025
Warner Bros. Discoverys Max streaming service has announced a new U.S. product update introducing an Extra Member Add-On feature....
24/04/2025
Berklee in Puerto Rico Program to Host 30th Anniversary Concert The event will feature Grammy- and Latin Grammy-winning artist Miguel Zen n BM '98, cuatro...
24/04/2025
Detach Yourself from the Herd': Fito P ez Inspires at Berklee In a session hosted by the Mediterranean Music Institute, the influential Argentine musician...
24/04/2025
April 24th, 2025 Press Materials Available Here
Tribeca Festival 2025 Unveils Games Program
Featuring World Premieres and Playable Demos of Official Games Se...
24/04/2025
April 24th, 2025 Press Materials Available Here
Tribeca Festival 2025 Announce...
24/04/2025
April 24th, 2025 Press Materials Available Here
Tribeca Festival 2025 Announces Audio Storytelling Lineup
The Audio Storytelling Program To Kick Off With A L...
24/04/2025
Live From NFL Draft 2025: Van Wagner Turns Titletown Into Center of Fan Entertai...
24/04/2025
Live From the NFL Draft: NFL Media Splits Massive Production Between Green Bay a...
24/04/2025
Comcast Fills SpinCo Sports Executive Ranks With Matt Hong as President, Jeff Be...
Back to All News
