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IBC was back with a bang! It was great to reconnect with the industry, our customers, and our partners. You just can't beat the energy of in-person collaboration and knowledge sharing.
In one of our largest event showcases, we presented solutions from across the Kudelski Group centered around our theme: Explore the Possibilities Beyond the Horizon. Featured solutions at IBC are designed to help the industry create satisfied, profitable, and loyal subscribers, address a broader audience through an extended service reach, protect investments, and secure against business threats.
Our teams were kept busy discussing the challenges that have been faced and the resultant projects that have now been launched. As we now pour over the visitor data, let's round up the solutions we featured.
Anti-Piracy Intelligence
NAGRA Anti-Piracy Intelligence & Investigations Services provide an in-depth understanding of complex pirate ecosystems to drive optimal enforcement action against key content and service piracy targets.
Hybrid and OTT Streaming Solutions
NAGRA's fully integrated and flexible hybrid streaming platform, OpenTV Video Platform, is enabling content aggregation strategies. This empowers operators with new capabilities to market, monetize and manage content while maintaining brand relevance.
We were excited to have our valued partner, Hispasat, display their solution, Wave OTT, driven by the NAGRA OpenTV Video Platform, on our stand. The solution allows pay television operators, Internet service providers (ISP), and regional content companies to offer a high-quality multi-screen entertainment service to their clients through the internet without the need to roll out their own infrastructure. More on the Hispasat partnership here.
Smart Pricing
To help create further satisfied, profitable, and loyal subscribers, video service operators can leverage the advanced behavioral and artificial intelligence capabilities of NAGRA Insight's Smart Pricing. This allows video service operators to proactively predict changing subscriber behavior via their digital twin. Ensuring investments are optimized, and subscriber offers are personalized, the solution aims to minimize churn and maximize revenue opportunities.
Holistic Security that Addresses Streaming Piracy
The NAGRA approach addresses security gaps open to pirates. It covers devices, applications, service platforms, and content delivery networks to ensure end-to-end protection. NAGRA Active Streaming Protection protects both the content and the service to maximize subscriber value, transforming content protection initiatives from a cost center to a profit center.
NAGRA Forensic Watermarking also plays a key role in securing investments against business threats by protecting content all along the distribution chain from production through distribution. Learn how we can help protect content in many ways, from film archiving to video gaming here.
Connected Lifestyle Security
New at IBC this year was our latest innovation, NAGRA Scout. Designed to protect consumers' connected lifestyles, it directly addresses consumer concerns about the security of their digital lifestyles when in and away from the home. Featuring a consumer mobile app alongside a cloud-based back-office platform, it also provides operators with additional tools such as home network fault diagnostics, adding significant value to broadband service operators' offers.
Direct-to-TV Solutions
Complementing existing box-based propositions, NAGRA's direct-to-TV solutions, including TVkey Cloud, open new channels to market, reducing complexity and lowering acquisition costs.
CSI Award Win: Best Cybersecurity Product or Service
In a packed bar, close to the RAI, NAGRA Holistic Cyber Protection won the 2022 CSI Award in the Best Cybersecurity Product or Service category. This centralized approach equips pay-TV/ OTT and telco service providers with the solution to fight content piracy and cybercrime that is unrivaled in the industry. The solution combines NAGRA's anti-piracy intelligence capabilities, created from over 30 years of fighting content piracy, with powerful cyber threat detection and response tools from Kudelski Security, the Kudelski Group's cybersecurity division.
Utilizing leading-edge piracy intelligence services alongside incident response and wider cybersecurity services, NAGRA delivers a data-driven solution that addresses the security needs of today's media and entertainment market. The solution forewarns of service vulnerabilities, provides a single point of contact in the event of an attack, and delivers a holistic yet pragmatic approach to the many challenges facing video service operators today. Click here for more information about NAGRA Holistic Cyber Protection.
Let's Continue the Conversation!
Looking back, it's fair to say that IBC 2022 was one of the best ever! To continue the conversation on how NAGRA can help you securely distribute content, address emerging challenges, and explore new opportunities. Contact us or visit https://dtv.nagra.com/ for more information.
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