Amazon Echo Look-a First-of-its-Kind Echo Focused on Style-Now Available to All U.S. Customers
Alexa helps you look your best-with Echo Look simply say, Alexa, take a photo or Alexa, take a video to build your own personal lookbook, no smartphone camera or mirror required
Use the Style Check feature to get a second opinion about which outfit looks best on you
Keep track of what you've worn in the Echo Look app; edit and share photos; get suggestions of new pieces to pair with what you already own; sort looks by color or into custom Collections; and get inspired by fashion content from Amazon, Vogue, and GQ
Echo Look includes everything you love about Alexa-just ask to set alarms, timers and reminders; get the weather forecast, your morning news, your schedule for the day, and much more
SEATTLE--(BUSINESS WIRE)--Jun. 6, 2018-- (NASDAQ: AMZN)-Alexa helps you look your best with Echo Look, a first-of-its-kind Echo device with a hands-free depth-sensing camera, built-in LED lighting, and computer vision-based background blur to make your outfits pop. Simply say, Alexa, take a photo or Alexa, take a video to get a share-worthy shot of your look, no smartphone camera or mirror required. Alexa on Echo Look is the style assistant that gives you personalized recommendations, helps keep your closet organized, and provides fashion inspiration. Features like Style Check, Collections, and suggestions of new pieces to complement your existing wardrobe all come with Echo Look (#echolook), which is now available to all customers for $199.99 at www.amazon.com/echolook.
This press release features multimedia. View the full release here: https://www.businesswire.com/news/home/20180606005744/en/
Amazon Echo Look, now available to all U.S. customers at www.amazon.com/echolook. (Photo: Business Wire)
Like a trustworthy best friend, Alexa helps you nail your look every time-with Echo Look, she can give advice on which of two outfits looks best, offer personalized recommendations on items that pair well with clothes you already own, create your personal lookbook, keep your closet organized, and much more, said Linda Ranz, Director of Echo Product Management at Amazon. Over the last year we invited customers to use Echo Look and give us feedback, which led to the launch of many new features-we're now excited to make the device available to all customers, with even more fashionable features and functionality to come that will help customers look their best every day.
Alexa as your style assistant on Echo Look uses a combination of machine learning algorithms and advice from fashion specialists to provide personalized recommendations. Style Check, one of the most popular features on Echo Look, gives you a second opinion on which of two outfits looks best on you-simply submit two photos and, in about a minute, Style Check will return a recommendation based on fit, color, styling, and current trends, plus an explanation of why one is better. One of the newest features on Echo Look will suggest items that pair well with clothes you already own to help you get more out of your closet. Recommended items are all shoppable on Amazon.com.
Echo Look also makes it easier to keep your closet organized. To keep track of your styles, use Daily Look-each photo or short video you take of an outfit is automatically added to a lookbook that you can browse for inspiration and tag with descriptions. You can also filter looks by color to easily find a specific piece or decide whether you need yet another black top. The Collections feature helps organize your closet by category for easy searching. The Echo Look app will automatically organize Daily Looks into groups including Favorites, Seasons, and Weather. You can then create your own personalized collections like outfits for your vacation, business trip, items to donate, and more. When you're away from home, you can use the Echo Look app to keep capturing outfit photos so you'll never forget what you wore, or where you wore it. The photos will appear in the Looks tab in your app, where they'll be available to browse, edit, share, and submit to Style Check.
And since fashion is all about getting inspired by the next trend, customers can get tips from Amazon, Vogue, and GQ right in the Echo Look app. Or you can tap into Community Voting to submit outfit polls to the Amazon Spark community for additional input and feedback from other customers who love fashion. Ask specific questions like, Which is better for a summer wedding? or Is this appropriate for a job interview? and see the votes in real time.
Plus, Echo Look includes everything you love about Alexa. Simply ask for timers and alerts, the weather and news, and much more. You can also share Echo Look with one other person while keeping your lookbooks separate. Household Profiles allows you to register up to two accounts to your Echo Look and switch just by asking or, using Your Voice, Alexa can recognize your voice and switch accounts automatically when enabled-you don't even need to ask.
Lights, Camera, Fashion
Echo Look made its debut at New York Fashion Week: The Shows in February, where Amazon partnered with Prabal Gurung. Amazon used the device to photograph the backstage action to design a digital lookbook inspired by the designers Fall 2018 collection. In another collaboration, customers have also seen content from Vogue and GQ appear in the home screen of their apps offering links to fashion tips and trends on Vogue.com and GQ.com. Additionally, designer and stylist Rachel Zoe collaborated with Amazon to promote Echo Look in a recent episode of Real Life with Rachel Zoe, using Alexa as her style assistant in sessions with influencers Sheryl Luke, Natalie Lim Suarez, and Brittany Xavier.
Alexa is my new styling assistant. I wish I had Echo Look early o
Most recent headlines
17/02/2025
TVBEurope talks to the team who brought a piece of broadcasting history back to life on BBC Wales last night
By Jenny Priestley
Published: February 14, 2025 ...
17/02/2025
Eligible studios will receive the relief directly from their local authorities, with no need to submit a claim
By Matthew Corrigan
Published: February 17, 20...
17/02/2025
As DEI initiatives come under pressure in the USA, supporters of Rise, which promotes diversity in the media and entertainment sector, discuss the continuing im...
17/02/2025
EIB Global loan will partially fund SES's continued O3b mPOWER medium earth orbit (MEO) fleet expansion enabling additional capacity worldwide. O3b mPOWER s...
15/02/2025
At Nielsen, Business Resource Groups (BRGs) play a critical role in nurturing a ...
15/02/2025
Innovation to empower creativity: Explore the latest in Lightroom
Rob Christensen February 15, 2025
0 Comments
Whether you want to remove distracting ...
15/02/2025
Wisycom, a worldwide leader in RF technology and provider of wireless solutions, announces a new distribution agreement with EQUAPHON. An Argentinian profession...
15/02/2025
DPA Microphones, the leading manufacturer of high-quality microphone solutions, is pleased to welcome Nicholas Nick Mariano and Vincent Vince Divine to the ...
15/02/2025
Tuxera, a leading provider of quality-assured file systems and networking solutions, will showcase how Tuxera Fusion SMB enables unprecedented performance for m...
15/02/2025
Bitmovin's latest Video Developer Report indicates an increasing role of AI, the slow adoption of next-generation codecs, and continuing challenges when it ...
15/02/2025
When Michelin Enterprises set out to promote its prestigious Hotel Guide in the new Sleepless in the Kitchen , campaign, veteran German/Slovenian gaffer Robert...
15/02/2025
Formula E, the world's first all-electric racing series, revolutionizing motorsport with cutting-edge technology and a commitment to sustainability has sele...
15/02/2025
Agile Content, a global leader in TV and video technology solutions, announces its rebranding to AgileTV.
The transition to AgileTV stems from a commitment to ...
15/02/2025
Hiltron Communications will promote the latest additions to its range of satellite communication products, systems and supporting services at GovSatCom 2025. Th...
15/02/2025
Following the success of the original Airglow Booklight, DoPchoice debuts a new addition to their inflatable line the Float. This lightweight, inflatable, round...
15/02/2025
LAS VEGAS Marshall Electronics has announced that it will debut its newest camera controller, the RCP Plus, at the 2025 NAB Show at Booth N2649 between April 5 ...
15/02/2025
ATLANTA Gray Media has named Blake Sebo as the next general manager of KTUU and KYES, Gray's NBC and CBS affiliates in Anchorage, Alaska....
15/02/2025
KOKKEDAL, Denmark DPA Microphones will feature its new CORE+ technology for distortion-free microphone sound at the 2025 NAB Show, April 5-9, in Las Vegas....
15/02/2025
SWANSEA, U.K. QuickLink will launch StudioPro-NDI and StudioPro-3, two new models of its QuickLine StudioPro video production platform, at the 2025 NAB Show, Ap...
15/02/2025
Live From 2025 NBA All-Star Game Weekend: After 25 Years, Turner Sports All-In F...
15/02/2025
NASCAR Driver Cam on Max Embraces Cloud-Based Workflow for 2025 Season Chris Brown of WBD Sports says Mobii will play key part in delivering signals from the tr...
14/02/2025
Last month, we officially launched the Spotify Partner Program, a powerful new m...
14/02/2025
From an island off the coast of Lutruwita to the global stage in France SBS & ...
14/02/2025
The future of electro-optical/infrared (EO/IR) land systems is evolving so that ...
14/02/2025
Here are 5 reasons why you should attend ISE 2025
Discover more about Calrec: Learn more about Calrec's legacy of innovation in broadcast audio solutions ...
14/02/2025
World Radio Day: On the same wavelength
By Graham Murray, International Sales Manager at Calrec
To mark World Radio Day, Calrec's International Sales Ma...
14/02/2025
DALLAS and TYSONS, Va. Tegna has concluded a broadcast rights agreement that makes Tegna's KFAA in Dallas the exclusive local television partner of the Dall...
14/02/2025
Amazon's Prime Video has released a new app for Apple TV that the streamer said delivers an improved streaming experiences with faster scrolling, improved s...
14/02/2025
CLEVELAND Telos Alliance announced a software update for its Axia Quasar XR and SR line of audio-over-IP (AoIP) mixing consoles and will show the offering at th...
14/02/2025
Puget Systems Returns to HPA Tech Retreat 2025 with New Analysis Tools for Puge...
14/02/2025
Glass Animals: Tour of Earth Uses Blackmagic Live Production Workflow
Brie Clayton February 14, 2025
0 Comments
80six deploys Blackmagic URSA Broadcas...
14/02/2025
A dispute between Paramount and Youtube TV that would have pulled CBS stations and Paramount's cable channels from the streaming service has been temporaril...
14/02/2025
Colourist Deidre (Dee) McClelland details how she helped shape the distinct look and feel of whimsical Oscar-nominated stop-motion film, Memoir of a Snail
By C...
14/02/2025
BitFire said it intends to introduce forward-looking services that simplify the launch of live production workflows, and enhance real-time collaboration
By Jen...
14/02/2025
The claim by the liquidators is the latest twist in the ongoing saga of the companys collapse at the end of 2021
By Matthew Corrigan
Published: February 14, ...
14/02/2025
A carriage dispute between YouTube TV and Paramount could come to a head today (Feb. 13), with the virtual pay TV provider threatening to pull all of the progra...
14/02/2025
ENGLEWOOD CLIFFS, N.J. LG Electronics USA has opened a new in-house, state-of-the-art virtual production studio at its 360,000-square-foot North American headqu...
14/02/2025
NEW YORK In a bid to help local broadcasters find new ways of monetizing their content, the Coalition for Innovative Media Measurement (CIMM) and TVB have relea...
14/02/2025
WASHINGTON Three Democratic U.S. Senators have sent a stern letter blasting FCC Chair Brendan Carr for the weaponization of the agency for attacking broadcast...
14/02/2025
Years after launching the streaming service Apple TV+ in November of 2019, Apple has finally released a version of its steaming app for Android devices....
14/02/2025
FOOTHILL RANCH, Calif. Red Digital Cinema will make its V-RAPTOR [X] and KOMODO-X camera systems available with Nikon's premier Z Mount, providing filmmaker...
14/02/2025
DAYTONA, Fla. The Fox Sports production of this year's Daytona 500 will see the addition of a few new tech elements and the continued unfolding of the broad...
14/02/2025
Watch Bryson Battles Blind Audition on The Voice Get a Four-Chair Turn Michael Bubl said the Boston Conservatory at Berklee musical theater senior might have...
14/02/2025
2025 Daytona 500: FOX Sports Looks To Ride Super Bowl LIX Momentum Into NASCAR S...
14/02/2025
14 Feb 2025
VEON's Kyivstar and the Come Back Alive Foundation Raise USD 2....
14/02/2025
Max Renews THE PITT, Starring Noah Wyle, For A Second Season
Max
Warner Bros. Television Group
The Pitt
New Episodes Of The Medical Drama From John...
14/02/2025
This year, Technicolor proudly celebrates 110 years of shaping the magic of cinema pioneering color, visual effects, and innovation that bring unforgettable l...
14/02/2025
NBA All-Star: More Games, More Teams, More Music, More Sound From the Court Turner Sports' team will deploy familiar tech to capture all the audio By Dan D...
14/02/2025
LIV Golf Continues To Innovate With Drones, Data-Driven Graphics, and All-Access...
Amazon Echo Look-a First-of-its-Kind Echo Focused on Style-Now Available to All U.S. Customers 
