
A Cisco study shows that people around the world are ready to work alongside virtual teammates. In fact, adding a virtual teammate just might make workers happier.
We surveyed workers in 10 countries.1 We wanted to know how people feel about advanced technologies in the workplace. This comes on the heels of our recent announcement of Cisco Spark Assistant, the world's first enterprise-ready voice assistant for meetings; read more about that here.
Key themes and findings
The 52-question survey produced lots of intriguing data points. For instance, 94 percent said they dread meetings, yet 45 percent of innovators said they spend more than half the day in meetings. Clearly, anything we can do to make meetings more enjoyable will be a game changer.
Four primary themes predominated. They are:
We are optimistic. Most people think that technology advances will lead to more jobs, not mass unemployment. Plus they think that machines will free us from boring tasks and give us more time to focus on the bigger picture.
Supporting findings:
Almost all workers (95 percent) said they believe AI can improve work tasks such as scheduling meetings, taking notes, or typing documents and emails.
Six in 10 workers expressed optimism, saying they believe technology advances will lead to more jobs.
When asked how a virtual assistant would benefit their team, more than half said it would increase productivity (57 percent) and focus (51 percent).
We are OK with machines being part of the team. Bots as co-workers? Bring it on. Across the board, people indicated they are OK with machines being part of the team.
Supporting findings:
Six in 10 people said they want AI to do drudge work such as scheduling meetings and taking notes. Perhaps surprisingly, 39 percent of people who said they don't trust AI indicated they would gladly hand over their least favorite tasks to AI.
More than half the people we surveyed said they have a human assistant at work; 82 percent of them said they would be more productive if they also had a virtual assistant. When asked how satisfied they were at work, half the people with human assistants said they were very satisfied. Only 32 percent of those with no human assistants said they were very satisfied. This suggests that giving workers virtual assistants could boost job satisfaction and even happiness.
We described a scenario in which a bot would attend a meeting, discern the topics discussed, and offer its analysis. Nine in 10 people expressed interest in or excitement about the idea. Very few said they were terrified or not interested.
We asked how they would feel if the next time you walk into your office, your computer recognizes you, knows that you have a call starting soon, asks you: Would you like me to join you to your call now?' and then takes the action (assuming you say yes). Fewer than 1 in 10 described it as creepy or disturbing. The rest chose terms such as productive, cool, smart, savvy, or awesome.
Eight in 10 people said they want bots to take an active role in conference calls by learning to tell the difference between a barking dog and the presenter and then removing noise.
Sixty-two percent of all workers expect talking to virtual assistants will eventually fully replace typing; 3 in 10 expect we'll toss the keyboards in the next five years.
Personality, age, and even interest in the iPhone X and Star Trek fandom influence AI opinions. Factors that influence how you feel about having machines as teammates include your age, your Meyers-Briggs type, and even how much you love Captain Kirk.
Supporting findings:
Seven in 10 people who said they are trusting and enjoy new things (extraverts) thought advanced technology will create more jobs than it eliminates. Fifty-four percent of those who said they are cautious and crave routine (introverts) thought AI would result in mass unemployment.
Nearly 10 percent of introverts think AI is disturbing versus just 5 percent of extraverts.
Star Trek and Star Wars fans are more excited about advanced technologies than nonfans; 78 percent of fans said they are super excited about the possibility AI could help them perform better at work, compared with 68 percent of nonfans.
Desire for a virtual assistant was highest among those who said they would buy the iPhone X as soon as it went on sale (67 percent vs. 35 percent those who are in no rush to buy the new iPhone X).
Data privacy matters. Despite the excitement, people have concerns.
Supporting findings:
Sixty-five percent of survey respondents said security was a key concern for them.
People who said they would not use Google Assistant or Alexa at work cited data privacy and security concerns as the top two reasons (42 percent of responders).
Like the people who responded to this survey, I am optimistic about the prospects that AI will make our work lives better, said Rowan Trollope, SVP and GM, Applications Group, Cisco. Working in an AI-enhanced company means we'll have more opportunity to succeed, and more flexibility to do the work we find rewarding.
Additional Resources
Read Rowan Trollope's blog post, Team AI is Not Personal AI.
Read Rowan Trollope's blog post, The Five Levels of Meeting AI.
Read more about the survey in this white paper.
1 We surveyed 2,270 white-collar workers in the United States, UK, Canada, France, Germany, Brazil, Mexico, Australia, India, and China.
# # #
Cisco (NASDAQ: CSCO) powers the world's Internet experiences. We securely connect people, processes, data and things to enable innovation that benefits business and society. For more information, visit: http://thenetwork.cisco.com.
Cisco and the Cisco logo are trademarks or registered trademarks of Cisco and/or its affiliates in the U.S. and other countries. A listing of Ciscos trademarks can be foun
Most recent headlines
04/09/2025
Monumental Sports & Entertainment (MSE), in collaboration with Dalet, has been a...
19/04/2025
SDVI, the leading platform provider for cloud-native media supply chains, today announced that the company earned multiple awards at the 2025 NAB Show, with two...
19/04/2025
Ateliere Creative Technologies, a leading GenAI media software solutions company, today announced that Dan Goman has stepped down as CEO and David Bortis, Ateli...
19/04/2025
As Director of Media and Aerial Production at Terrible Herbst Motorsports, Bryan Moore is setting new standards in off-road racing media coverage thanks to his ...
19/04/2025
A next-generation collaboration device that redefines connectivity for meeting environments
Lightware, an industry-leading manufacturer of signal management so...
19/04/2025
Calrec is today announcing that its True Control 2.0 is a Remote Production winner in the 2025 NAB Show Product of the Year Awards. This official awards program...
19/04/2025
Appear, a global leader in live production technology, proudly announces it has been recognised alongside NBCUniversal with the prestigious NAB Show Delivery Pr...
19/04/2025
Deity Microphones, a leader in innovative audio equipment, is proud to announce the expected release of our Ultra-Wide Band IFB to the market. The THEOS DIFB wi...
19/04/2025
A world renowned broadcaster and long-standing LiveU customer has successfully completed a series of live connectivity tests using LiveU's revolutionary, aw...
19/04/2025
BitFire (bitfire.tv), a longtime leader in live video transport, today announced dual NAB Show award wins at the 2025 NAB Show in Las Vegas. The company's M...
19/04/2025
BitFire (bitfire.tv), a longtime leader in live video transport, today announced three major award wins at the 2025 NAB Show, April 5-9, in Las Vegas. The compa...
19/04/2025
AI video discovery company Moments Lab and Satisfaction Group, a leading independent unscripted television production company, are proud to announce a unique st...
19/04/2025
As the media industry navigates the triple challenge of AI-driven production, distributed teams, and skyrocketing content demand, DigitalGlue s creative.space h...
19/04/2025
Network technology startup Miri Technologies Inc. capped off its tremendously successful NAB Show debut by winning two prestigious industry awards for its cutti...
19/04/2025
CINCINNATI Scripp's Nuvyyo USA has concluded a deal with Warner Bros. Discovery to bring 45 FAST channels to Nuvyyo's Tablo TV device....
19/04/2025
In a ruling that could have broader implications on the legality of regulatory agencies levying fines through administrative proceedings, the 5th U.S. Circuit C...
19/04/2025
WASHINGTON Federal Communications Commission chair Brendan Carr has blasted Comcast over MSNBC's coverage of the deportation of Kilmar Abrego Garcia in a so...
19/04/2025
Berklee NYC and NYC Media Launch Season 3 of Inside Power Station @BerkleeNYC This season features faculty member Arun Pandian as the new host and interviews ...
18/04/2025
Director Andrew Ahn, alongside actors Youn Yuh-jung and Joan Chen, takes a photo of the audience after the premiere of his film The Wedding Banquet at Eccles ...
18/04/2025
In a ruling that could have a major impact on the digital advertising market, a federal judge has ruled that Google has monopolized some types of advertising te...
18/04/2025
Broadcast and cable TV news outlets saw strong social media growth in March, according to new data from the social video analytics company Tubular Labs ....
18/04/2025
Berklee Student Yukai Yang Named 2025 Yamaha Young Performing Artist The drummer secured a spot among the elite winners in this years competition.
By
Maddie...
18/04/2025
Boston Conservatory Alums Bring Real Women Have Curves to Broadway The Latin American immigrant community takes center stage in a new musical featuring Tatian...
18/04/2025
WASHINGTON The FCC's call for public comments and suggestions on outdated regulations that it should be eliminated, has prompted a slew of fillings from bro...
18/04/2025
In a ruling that could have a major impact on the digital advertising market, a federal judge has ruled that Google has monopolized some types of advertising te...
18/04/2025
PEARL RIVER, N.Y. Global media solutions company Active Media Services (AMS) has formed a new relationship with VideoAmp, a measurement company for linear TV, c...
18/04/2025
Netflix reported generally positive results for first-quarter 2025, with revenue up 13% year-over-year to $10.543 billion and operating income growing by 27% to...
18/04/2025
NHL Playoffs 2025: TNT Sports Hits the Road for Onsite Productions With Mobile U...
18/04/2025
EVSs S bastien Verlaine on U.S. Expansion, Next-Generation Products Beyond replay, offerings also target asset management and media infrastructure By Ken Kersc...
18/04/2025
ESPN Unleashes 4DREPLAY as NCAA Women's Gymnastics Championships Hit ABC Men's championships to follow Saturday night on ESPN2 By Brandon Costa, Direct...
18/04/2025
Visualizing Victory: The Latest in AR, XR, and Virtual Production in Live Sports This panel discussion featured leaders from ESPN, CBS Sports, Warner Bros. Disc...
18/04/2025
NHL Playoffs 2025: With 16 Games in First Six Days, ESPN Deploys Variety of Remo...
17/04/2025
Emilie Blichfeldt attends the 2025 Sundance Film Festival premiere of The Ugly ...
17/04/2025
R-GPS gives warfighters a decisive battlefield advantage by punching through adv...
17/04/2025
This year's NAB Show in Las Vegas marked a noticeable shift in the priorities of media and broadcast organisations. Gone are the days of chasing flashy, or ...
17/04/2025
class=attachment-thumbnail size-thumbnail f-align-center alt= decoding=async data-lazy-srcset=https://www.antonbauer.com/wp-content/uploads/2024/12/Amy-Daniel-1...
17/04/2025
SAN JOSE, Calif. Roku and Adobe have announced that they are collaborating on a real time data platform made possible by a a new integration of the Roku Data C...
17/04/2025
NEW YORK Internet advertising revenues demonstrated strong growth in 2024, increasing 14.9% year-over-year to $258.6 billion, according to the IAB Internet Adv...
17/04/2025
SDVI Earns Both Product and Project of the Year Awards at 2025 NAB Show
Brie Clayton April 17, 2025
0 Comments
Left to right, Geoff Stedman, CMO, SDVI...
17/04/2025
Singapore Polytechnic Readies Aspiring AV Professionals for Live IP Productions ...
17/04/2025
Calrec Wins 2025 NAB Show Product of the Year Award for True Control 2.0
Brie Clayton April 17, 2025
0 Comments
Image: The Calrec True Control 2.o on ...
17/04/2025
In Return to Berklee, Lucius Looks Back and Moves Forward From mood boards to live demos, the alumni band gave students an exclusive look at the process behin...
17/04/2025
DirecTV's free streaming service MyFree DirecTV has just added another eight channels from NBCUniversal....
17/04/2025
LOS ANGELES The virtual production company GameChanger has announced that it is expanding its global footprint by bringing its virtual production technology to ...
17/04/2025
DENVER The International Broadcaster Coalition Against Piracy (IBCAP) has announced that it has developed a proprietary, automated software-based system to iden...
17/04/2025
Pixalate's new CTV Device Market Share report for Q1 2025 shows that Roku has the highest open programmatic CTV device market share in the United States, wi...
17/04/2025
Edward J. Lewis III Named Senior Vice President of Institutional Advancement Lewis has more than 20 years of industry experience, leading fundraising initiati...
17/04/2025
The Curling Group Puts On Inaugural Curling All-Star Game in Nashville The location in Music City is intended to broaden the sport's appeal By Dan Daley, ...
17/04/2025
April 17th, 2025 Press Materials Available Here
Tribeca Festival 2025 Announces TV & NOW Lineup
World Premieres and Exclusive Cast Panels with Apple TV '...
17/04/2025
SVG Sit-Down: Cisco's Bryan Bedford on Providing End-to-End Support for Clie...