
SwiftStack's new breed of object storage delivers advancements to meet growing demands in media creation and delivery workflow.
SwiftStack, the leader in a new breed of object storage for Enterprises, today announced that top media and entertainment organizations and technology tool providers now are unlocking incremental value by using SwiftStack object storage in media production workflows. When used with SwiftStack, media asset management (MAM) solutions offer new levels of access and protection for improved productivity. Using SwiftStack, media producers also achieve predictive and affordable cost at scale without the need for additional expertise, enabling them to focus on the creativity that makes them unique.
The media and entertainment industry is increasingly collaborative, and as a result media producers require storage that is more accessible throughout their production ecosystem and more compatible with the applications and tool-sets they use, said Joe Arnold, President and Chief Product Officer, SwiftStack. SwiftStack is a new breed of object storage designed to give media producers the scale and offsite protection of cloud with the performance and reliability of private storage, in a package that does not require storage experts.
Vizrt, a prominent provider of content production, management and distribution tools for the digital media industry, is among the solution providers that are realizing benefits from using a SwiftStack-enabled architecture.
"The Vizrt partnership with SwiftStack is about providing the new breed of private cloud and object storage to our MAM platform customers, said Francois Laborie, Vizrts Chief Commercial Officer. "Beyond basic toolset integration, we see strategic collaborative opportunities that enable new workflows and architectures using SwiftStacks intelligent and expandable storage capabilities in conjunction with Viz Ones deep asset management feature set."
SwiftStack empowers accelerated post-production and delivery operations where storage has become a bottleneck. Without changing their preferred software tools or applications, SwiftStack Object Storage enables media creators and producers with greater performance, scale and accessibility not available using traditional disk storage or tape media.
Key SwiftStack Object Storage advantages include:
Improved Productivity -- Editors and users can get to work faster by accelerating footage ingestion in parallel across the unified storage pool. During media delivery, SwiftStack Object Storage is also much more efficient, with far less infrastructure required.
Unlimited Access -- The SwiftStack architecture excels among object storage platforms at storing massive volumes of layered assets in an active archive, where file-based workflows can often break. This means studios and distribution networks can scale-out access independently and on the fly.
Distributed Protection -- Built-in redundancy protects valued media assets with cloud durability. Data can also be geographically distributed across multiple sites so assets are closer to the user for improved user experience and offsite protection.
Simplified Management -- SwiftStack's unique Controller automates the management activities that can consume time and expertise so studio technical staff is free to focus on more strategic processes. Intuitive management requires no storage expertise.
Freedom of Choice for Lower TCO -- SwiftStack is delivered using cost-efficient standard hardware and open software, without being constrained by vendor lock-in. This means that proprietary hardware is never required, which results in the lowest acquisition cost and a low, predictable operating cost as storage grows.
SwiftStack Object Storage is actively in use by a number of animators, post-production houses, media content distribution and delivery networks, broadcasters and Media SaaS providers. Among them is live sports broadcaster Pac-12 Networks.
During our busy season alone, our storage nodes accumulate 12TBs of data per weekend. We needed a storage and archive platform that enables us to scale linearly and infinitely while simplifying how we manage our data, said Scott Adametz, Director, System Architecture & Technology at Pac-12 Networks. With SwiftStack, we're able to seamlessly deliver hours of rich media content without interruption and scale as our content grows. With the help of SwiftStack I had my architecture running in five minutes, allowing my team to focus on increasing the program count each year, while completely trusting our back-end storage platform.
About SwiftStack SwiftStack innovations power object storage for Enterprises, offering freedom of choice for genuine simplicity and TCO at scale. SwiftStack has perfected the delivery of private cloud object storage within and across data centers for content delivery, active archive, and data-centric workflows. The SwiftStack solution, built on OpenStack Swift at its core, is managed by a unique out-of-band controller and includes scale-out nodes with rolling upgrades as well as a filesystem gateway interface for traditional applications. No object storage solution is as flexible, simple, or open as SwiftStack, which has driven adoption by HP Cloud, eBay, and Pac-12 Networks among many F500 companies. Connect with us on Twitter and LinkedIn, or please visitswiftstack.com.
About Vizrt Vizrt provides real-time 3D graphics, studio automation, sports analysis and asset management tools for the media and entertainment industry. This includes interactive and virtual solutions, animations, maps, weather, video editing, compositing, and playout tools. Vizrt has customers in more than 100 countries worldwide including CNN, CBS, Fox, BBC, BSkyB, Al Jazeera, NDR, ITN, ZDF, Star TV, Network 18, TV Today, CCTV, NHK and the list keeps growing. Vizrt has nearly 600 emplo
Most recent headlines
13/03/2025
CTIA, the wireless industry association, has named former FCC Chairman Aji Pai as its President and Chief Executive Officer, effective April 1. He replaces Mere...
13/03/2025
he National Association of Broadcasters is urging the FCC to end its investigation of that controversial CBS interview with Kamala Harris stating there is no ...
13/03/2025
MIAMI CBS News & Stations continues to expand its use of augmented and virtual reality technologies with the planned launch of an augmented reality/virtual real...
13/03/2025
Srividhya Srinivasan, co-founder and chief customer success & innovation Officer at Amagi, tells TVBEurope how staying ahead of the latest trends is essential f...
13/03/2025
WASHINGTON FCC Chairman Brendan Carr announced that the agency has launched a massive, new deregulatory initiative that could potentially subject virtually all ...
13/03/2025
SUNNYVALE, Calif. SDVI has announced that it has integrated its Rally media supply chain management platform with the Spectra Vail multi-cloud data management s...
13/03/2025
ATLANTA Gray Media has announced that the Federal Communications Commission (FCC) has granted a waiver of its local ownership rules to permit Gray Media to acqu...
13/03/2025
TV Tech: What do you anticipate will be the most significant technology trends at the 2025 NAB Show?...
13/03/2025
Watch Student Naomi Soleils Folk Pop Performance on The Voice The songwriting major sang Stars by Grace Potter and the Nocturnals during the blind auditions.
...
13/03/2025
Facebook
Twitter
LinkedIn
By combining T-Mobile's robust network, Thal...
13/03/2025
Bundle up - GeForce NOW is bringing a flurry of Blizzard titles to its ever-expanding library.
Prepare to weather epic gameplay in the cloud, tackling the genr...
13/03/2025
AI is leveling up the world's most beloved games, as the latest advancements...
13/03/2025
PC game modding is massive, with over 5 billion mods downloaded annually. Mods p...
12/03/2025
O Spotify acaba de lan ar o relat rio Loud & Clear deste ano, uma vis o transpar...
12/03/2025
Spotify acaba de presentar el informe Loud & Clear de este a o, una mirada trans...
12/03/2025
Ramadan, a period of profound spiritual significance for Muslims worldwide, is a time for fasting, prayer, reflection, and community. Enrich your experience thi...
12/03/2025
Spotify has just unveiled this year's Loud & Clear report, a transparent loo...
12/03/2025
More than 70% of FAST programming has been produced since 2010, according to new Gracenote report
NEW YORK March 12, 2025 Gracenote, the content data busin...
12/03/2025
GEONA, Nev. Independent digital and linear advertising rep firm Viamedia will adopt cloud-based ShowSeeker Pilot as its primary ad campaign and order management...
12/03/2025
BRUSSELS Mediagenix has announced that Wael Yasin has joined the company as sales director Central Europe....
12/03/2025
LONDON A new study highlights opportunities for shoppable TV and the massive impact online consumer spending is having on the economy, with Omdia predicting tha...
12/03/2025
CUPERTINO, Calif. Interra Systems has announced that Comcast Technology Solutions has integrated recent updates to BATON Version 9 into its operations....
12/03/2025
Nevion announces new 400G addition to its eMerge SDN media fabric offering
Brie Clayton March 12, 2025
0 Comments
High-capacity switch enhances existi...
12/03/2025
DaVinci Resolve Studio Delivers Cinematic Sound for Adam Bol
Brie Clayton March 12, 2025
0 Comments
Feature film relies on DaVinci Resolve Studio for ...
12/03/2025
SVT Leverages Ateliere Live to Pioneer 100% Software-Defined Production at Rally...
12/03/2025
Berklee Awards Fenway Neighborhood Improvement Grant to Four Organizations A total of $17,000 will be distributed among the Boston-based nonprofits.
By
Madd...
12/03/2025
TVBEuropes Jenny Priestley sits down with new SMPTE president Richard Welsh to discuss his aims for the organisation going forward, its efforts to attract a you...
12/03/2025
The new process has significantly enhanced operational efficiencies, with automation freeing up creators to concentrate on higher value tasks
By Matthew Corrig...
12/03/2025
Jellyfish Pictures, which has offices in London and Sheffield, said it has been battling hard in the face of strong headwinds over the last 12 months
By Jenny ...
12/03/2025
Visit Booth #W2213 to Experience the Latest in AI-Driven Content Discovery and Workflow Automation
Bitcentral, a leader in media workflow solutions, is set to ...
12/03/2025
CHICAGO Jeff Lilly has been named WGN-TV director of technology effective March 17, 2025, according to Ric Harris, WGN-TV vice president and general manager....
12/03/2025
MOUNTAIN VIEW, Calif. A new study from LG Ad Solutions indicates that consumers want more features that would allow them to shop for products on the connected T...
12/03/2025
BOTHELL, Wash. The Alliance for IP Media Solutions (AIMS), Advanced Media Workflow Association (AMWA) and the Video Services Forum (VSF) will once again present...
12/03/2025
PHILADELPHIA Comcast announced that it has upgraded Xfinity Internet speeds for more than 20 million customers for no additional cost....
12/03/2025
Create with Maxon: Cinema 4D Fundamentals Workshop - March 12-14
Brie Clayton March 11, 2025
0 Comments
Makin' Waffles with Elly Wade
During Marc...
12/03/2025
Ottawa, Canada - March 12, 2025 - Ross Video is pleased to announce the appointment of Aaron Tunnell as Business Development Director, Cloud Solutions, reinforc...
12/03/2025
12 Mar 2025
VEON to release 4Q 2024 trading update on 20 March 2025 Dubai, 12 March 2025 - VEON Ltd. (NASDAQ: VEON), a global digital operator, today confirms ...
12/03/2025
Getting set for the Winter Olympics: Inside SVT's ongoing software-based pro...
12/03/2025
THE PLAYERS Championship 2025: AI Commentary, Shared-Reality Viewing at COSM, La...
12/03/2025
Seamless SMPTE 2110: A Discussion on Making the Move to IP Less Painful Leaders from Netflix, Monumental Sports & Entertainment, LinkedI, and Megapixel address ...
12/03/2025
Opening Doors of Perception: Meta's Ajit Ninan on Rethinking AR/MR Perceptua...
12/03/2025
With the 2025 Formula 1 season set to begin in Melbourne on March 16, Sky Sports is gearing up to deliver its most comprehensive F1 coverage yet. Following a th...
12/03/2025
Unicanal and Trece TV revolutionize Digital TV in Paraguay with Rohde & Schwarz ...
12/03/2025
Honoring Service, Celebrating Sport: Rohde & Schwarz UK Sponsors NavyFit Rugby D...
12/03/2025
New HVS-Q12 Represents a Quantum Leap in Switcher Design...
12/03/2025
Telespazio and ABS Expand Partnership to Deliver Tailored C-Band Connectivity So...
12/03/2025
ABC conducts independent audits across the TAG programs. In the March 2025 TAG s...
12/03/2025
Facebook
Twitter
LinkedIn
Moonlight: ESA program to create a satellite con...
12/03/2025
Facebook
Twitter
LinkedIn
In 2025, Thales ranks among the top 0.01% of the...
12/03/2025
Consumer show back following hugely successful first series
10 March 2025 Following a hugely successful first series, The Complaints Bureau returns to RT ...