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Turner and Warner form a joint venture to launch a SVOD service

24/01/2018

Turner and Warner form a joint venture to launch a SVOD serviceEl nuevo servicio a la carta FilmStruck marca la creciente actividad de Turner en el negocio del SVoD fuera de los EE.UU.

Digital Ventures & Innovation Group, filial de Turner International y Warner Bros Digital Networks (WBDN) han puesto en marcha una joint venture para lanzar un nuevo servicio SVoD en varios territorios.

El lanzamiento de FilmStruck en el mercado internacional aprovechar la solidez de los activos en ambas compa as, reuniendo un amplio y diverso cat logo de pel culas, as como una larga experiencia en programaci n. El servicio se basar principalmente en la extensa biblioteca de Warner Bros y la de Criterion Collection, as como en otros socios de contenido globales y locales.

FilmStruck ofrecer a los amantes del cine una amplia colecci n de pel culas desde cine de culto, independiente, cl sico, a art house o documentales. Este servicio se lanzar inicialmente en Reino Unido. En este caso, la nueva plataforma de sVOD en Reino Unido mantendr una estrecha colaboraci n con Curzon, con fuerte presencia en UK e Irlanda.

Aksel van der Wal, vicepresidente ejecutivo de DV & I, se ha mostrado encantado de dar este importante paso juntos como una empresa conjunta con Warner Bros. Digital Networks, despu s de muchos a os de colaboraci n cada vez mayor entre otros proyectos con Warner Bros en su conjunto. FilmStruck nos ayudar a llevar a cabo una visi n compartida de lo que vemos como una brecha clara en el mercado para los amantes del cine en todo el mundo. Tambi n estamos encantados de trabajar con un socio de la herencia y el prestigio de Curzon .

Los fan ticos del cine internacional ahora tienen un nuevo hogar para una amplia y diversa gama de pel culas, incluidos algunos de los t tulos m s emblem ticos de Warner Bros , agreg Craig Hunegs, presidente de Business and Strategy, Warner Bros Television Group y presidente de Warner Bros. Digital Networks.

La expansi n internacional del servicio SVoD de Turner con FilmStruck marca la creciente actividad de Turner en el negocio del SVoD fuera de los EE.UU. y es su primer servicio SVoD en el espacio general de entretenimiento. Turner International ahora ofrece tres marcas internacionales de SVoD, con EI Plus en Brasil y la recientemente lanzada marca n rdica Toonix, respectivamente, que ofrecen contenidos OTT deportivos y para ni os y familias.
LINK: https://www.panoramaaudiovisual.com/en/2018/01/22/turner-y-warner-join...
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