NetApp Unveils New Low-Cost FAS2220 and Expands Partner Cloud Ecosystem to Help Midsize Businesses Start Right, Keep It Simple, and Grow Smart
Sunnyvale, Calif. - June 5, 2012 - Midsize businesses face the challenge of keeping pace with growing demands while managing the volume of data being generated, all with limited IT resources and budget. Building on a simple, flexible, and efficient IT infrastructure enables the agility required to help midsize businesses capitalize on this data growth to drive their success and create a competitive advantage. As a result, the decisions midsize businesses make about their storage foundation play a critical role in their future success.
NetApps new (NASDAQ: NTAP) FAS2220, which starts at under $8,000, is the latest member of its entry-level product portfolio and builds on the momentum and success of the recently introduced FAS2240. Already an established leader in the midsize market, with more than 10,000 customers turning to NetApp each year for their storage needs, the new FAS2220 delivers innovative new technologies and increased value that enable midsize businesses to:
Start right by providing more performance and software value than traditional entry-level storage systems
Keep it simple by delivering increased performance without increasing deployment or management complexity
Grow smart by leveraging existing storage investments and easily adding new capabilities to meet changing needs
NetApp also unveiled an expanding ecosystem of value-added reseller (VAR) partners to provide midsize businesses with cloud backup and disaster recovery services built on NetApp along with new channel enablement programs to help partners expand their business.
Enhanced Portfolio Provides Powerful, Simple, and Flexible Platform
NetApps FAS2220 leverages new NetApp Flash Pool technology to provide an unmatched combination of performance and value to help midsize businesses start right and stretch their dollars. Flash Pools, which extend NetApps Virtual Storage Tier approach to the midsize market, enable customers to accelerate application performance and are simple to implement and operate out of the box. Flash Pool technology also seamlessly integrates with NetApps industry-leading suite of nine storage efficiency technologies to help customers increase utilization and reduce power costs. NetApp is the only vendor offering this unique intelligent caching approach in the entry-level storage market.
The new NetApp OnCommand System Manager 2.1 helps simplify, control, and automate both setup and ongoing management of NetApp storage. This tool allows customers to improve their storage and service efficiency, boost productivity, and reduce the impact of storage management on IT resources.
The FAS2200 series runs on the latest version of the Data ONTAP operating system to provide a truly unified, scalable architecture that enables customers to easily and affordably upgrade to higher-end systems and new capabilities without needing forklift upgrades. Data ONTAP also provides cluster-ready capabilities, enabling midsize customers to seamlessly add storage capacity as needed to their shared infrastructures with no downtime.
VAR Ecosystem Helps Midsize Businesses Leverage the Cloud
According to a recent study done by Enterprise Storage Group,[1] 74% of all midsize businesses will increase expenditures on cloud services in 2012. NetApp is working closely with select VAR partners to deliver data protection as a service (DPaaS) to help customers start right and grow smart. DPaaS enables customers to better protect their business from lost productivity, revenue, and goodwill associated with data loss and downtime.
DPaaS is a logical first step into cloud services for many midsize businesses because it delivers powerful disk-based recovery and second-site failover functionality typically enjoyed by large enterprises at a fraction of the cost of traditional disk-based solutions. And with the ability to pay as they go, decision makers with DPaaS can optimally align IT spending to the growth of the business.
DPaaS maximizes the effectiveness of limited administrative resources because it is simple to initiate and easier to maintain than legacy tape protection infrastructures. By moving to DPaaS, administrators can eliminate onerous tape management tasks, restore data in minutes versus hours or days, and leverage experienced support teams and monitoring tools to help save valuable time and resources.
New Programs Enable Channel Partners to Accelerate Business Growth
The GetSuccessful Cloud Services Program provides reseller partners with industry-leading support and connects them with NetApps ecosystem of cloud service providers to help them transform their business to capitalize on the cloud service opportunity.
Additional programs, promotions, and financing offers provided by NetApp specifically help NetApp resellers help existing customers make the transition from their legacy NetApp storage platform to the new FAS2200 portfolio. As a result, resellers have more to offer their customers and can increase their business opportunities by offering services.
NetApp will participate in VMwares Real World Advantage campaign. The campaign provides VARs with various joint sales and marketing tools to help them accelerate sales opportunities and generate leads for VMware and NetApp solutions with midsize customers.
Supporting Quotes
Bob Schoen, senior vice president of Information Technology for Digital Insurance
Digital Insurance has experienced 50% growth in the past year and we realized that our storage infrastructure needed to be able to seamlessly expand with our needs. Transitioning to a NetApp solution, which includes a FAS2240, has significantly streamlined our overall IT infrastructure and enabled us to maximize our resources thanks to the increased eff
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NetApp Unveils New Low-Cost FAS2220 and Expands Partner Cloud Ecosystem to Help Midsize Businesses Start Right, Keep It Simple, and Grow Smart 
