
COVID drives remote production on televisions En la 4K HDR Summit, en la que participar n m s de 30 ponentes, se debatir sobre el papel que juega la producci n remota y el uso de la nube en el nuevo entorno marcado por la pandemia.
Among the main repercussions that the pandemic of the COVID-19 en la industria audiovisual, una est muy clara: la remote production ha llegado para quedarse y no habr marcha atr s, seg n avanzan varios de los expertos que participar n en la cumbre mundial de la Ultra Alta Definici n (UHD), la 4K HDR Summit, que se celebrar los d as 17, 18 y 19 de noviembre in a virtual way organized by Medina Media que cuenta con Panorama Audiovisual como media partner.
La 4K HDR Summit re ne anualmente desde 2015 a los top engineers' y a los top content producers' para compartir sus novedades y experiencias en 4K, 8K, HDR Y en esta sexta edici n, la primera virtual, la agenda incluye a m s de 30 ponentes de las principales multinacionales l deres en la UHD, como la canadiense Ross, la estadounidense-sueca Mediakind and the norway Appear TV.
As , los ingenieros Gideon Ferber and David estruch, de la multinacional canadiense Ross, presentar n sus ltimos desarrollos y soluciones en la producci n remota virtual, con casos de xito como la retransmisi n de la fiesta del A o Nuevo en China.
Entre las innovaciones que presentar Ross en la sexta edici n de la 4K HDR Summit est n sus soluciones Voyager y Lucy, que permiten la producci n remota en la nube (Ross Production Cloud), como el c lebre Cubo (The Cube), al que se teletransportan los protagonistas y presentadores para realizar entrevistas.
Tambi n Ross ofrecer detalles de sus aplicaciones para convertir pantallas f sicas en cromas, para ofrecer una diversidad de innovadoras opciones a las estaciones y a los realizadores de televisi n para sus programas, grabados o en directo.
Por su parte, la multinacional estadounidense Mediakind tambi n presentar sus propuestas para contribuci n y distribuci n de contenido en Ultra Alta Definici n (UHD).
David Symons, el responsable de ventas de Mediakind para Europa, Oriente Medio y Asia, reflexionar sobre la importancia del software en el futuro de la contribuci n y distribuci n de contenidos, de forma flexible y segura, aprovechando lo mejor de la prestigiosa y amplia cultura y tradici n de Ericsson.
No hay vuelta atr s. La pandemia ha impulsado el desarrollo de la producci n en remoto, a nivel mundial , defiende Symons.
La experiencia n rdica en UHD tambi n estar presente, por segundo a o consecutivo, por la multinacional noruega AppearTV, cuyo portafolio ya est presente en m s de 100 pa ses.
David Mitchinson, su director de soluciones de Appear TV, contar en la 4KHDR Summit c mo se est redescubriendo la descompresi n de los contenidos en Ultra Alta Definici n (UHD).
Y hay que hacerlo viable, con precios razonables, para que se pueda trabajar con la m xima calidad y en producci n remota. Cada vez tiene menos sentido para las televisiones y las productoras afrontar los traslados, los gastos desproporcionados y el riesgo sanitario. La producci n remota es la soluci n del futuro, y ya es presente , defiende Mitchinson.
Los inscritos a la 4K HDR Summit Virtual 2020 podr n seguir estas exclusivas ponencias, as como las 30 sesiones que se ofrecer n a lo largo de los 3 d as por streaming, adem s de consultar demos online, asistir a webinars exclusivos y hacer networking a trav s de v deo reuniones con ponentes y participantes.
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