
Carbon expands its design team with Creative Director Ian Bradley
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Brie Clayton May 12, 2021
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Ian Bradley has joined creative studio Carbon's growing team of designers and directors. With deep roots in graphic design, Ian has art directed for key studios across the US including Nathan Love, Psyop, and The Mill. He joins Carbon from Framestore, where he was Creative Director and Head of Design.
I love Ian's storytelling style, says Carbon ECD Liam Chapple. The characters he creates and the worlds they live in engage the imagination in such a playful way. He knows what it takes to elevate pieces to their highest level. I'm really proud of the work coming out of our design and animation team. Having Ian and his sharply honed design eye join our roster is hugely exciting.
In his new role, Ian will focus on designing, developing, and directing content for brands and agencies. I took the leap from larger studios to Carbon because I can be a part of building something great, explains Ian. They're passionate about growing an industry-leading animation studio built on a creative culture that fosters artists to create truly inspired work.
Ian's love of design means he has never shied away from a new project. His goal is always the same; level-up the concept with unexpected and surprising solutions to the brief. He's always hunting for an interesting angle that elevates the core idea and offers the client a new perspective. As a result, the work you'll find in his portfolio ranges from commercials and concept art to short films, title sequences, immersive experiences, and interactive installations.
If you saw Marvel's Spider-Man Homecoming', you've seen Ian's design work. Working with Marvel and Perception as a Concept Artist, he helped craft the film's mixed media closing credits. For any Game of Thrones fans out there, he also design directed HBO's VR experiences Beyond the Wall' and The Dead Must Die'. Branded work includes campaigns for the likes of Amazon, Apple, Google, Twitter, and all the M's (Magic Leap, Marvel Studios, and Microsoft).
Ian adds, In my experience, artists perform at their best when they're trusted to breathe real life into captivating personalities and worlds. Whatever the style or message, the most memorable pieces of animation are those that take us on a journey. At Carbon, I will focus on continuing their 2D and 3D character-driven work, and cultivating an environment that not only attracts the best talent, but keeps them fulfilled, growing, and evolving. We've already hit the ground running, and I'm thrilled to see where we take things in the coming year. Speaking of - watch out for Ian's work at this year's OFFF Vienna. He's directing the opening titles for the popular design and innovation festival!
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