The Christmas lottery, for the first time in the red button of TVE La nueva aplicaci n de segunda pantalla de RTVE.es, permitir capturar los fragmentos m s especiales y compartirlos en redes sociales. En todos los dispositivos se podr comprobar si los n meros han sido premiados
El sorteo de Loter a de Navidad se podr seguir este domingo, 22 de diciembre, en directo en todas las pantallas de Televisi n Espa ola. La 1 y TVE Internacional lo emitir n desde las 8 de la ma ana y el sorteo acompa ar a los usuarios en todos los dispositivos: web, m viles, tabletas y, como novedad este a o, en televisores conectados a trav s del Bot n Rojo. Adem s, la aplicaci n +TVE permitir compartir los mejores momentos del sorteo m s esperado del a o.
A las 8 de la ma ana comenzar el programa especial del sorteo, presentado por Ana Bel n Roy y Miguel ngel Box, con el apoyo de Eva Hern ndez. Hasta las 9, cuando los ni os de San Ildefonso comiencen a cantar los premios, ofrecer entrevistas y reportajes sobre los 250 a os de historia de la Loter a en Espa a; c mo es el proceso de confecci n de los d cimos, que este a o tienen como protagonista un cuadro del Museo del Prado; o un repaso a las supersticiones y man as a la hora de comprar un n mero.
La retransmisi n incluir el sorteo en directo y el ambiente que se vive en el Teatro Real. Al terminar el sorteo, comenzar un especial de The morning, con Maril Montero y Carlos C rdoba, que conectar n en directo con los agraciados de la jornada y har n un repaso de los n meros premiados. En 2012, el 44,7% de los espectadores vio el Sorteo de Navidad en La 1. Fueron en total 2.370.000 personas, aunque casi 10 millones sintonizaron en alg n momento la cadena p blica para informarse de la marcha del sorteo.
Red button
Como novedad este a o, el Bot n Rojo dar la posibilidad de ver el sorteo y al mismo tiempo consultar en directo los n meros ganadores en directo en televisores conectados, as como acceder a contenidos adicionales. +TVE, la nueva aplicaci n de segunda pantalla de RTVE.es, permitir capturar los fragmentos m s especiales y compartirlos en redes sociales, comentar el sorteo con el resto de la comunidad y conocer curiosidades e informaci n en directo durante la emisi n.
The website of the Corporation has already operating portal www.rtve.es/ lottery, en el que los usuarios pueden saber donde se venden sus n meros favoritos, busc ndolos por n mero completo o por terminaci n, y tambi n por provincia y ciudad. El buscador informa de la direcci n y el tel fono de cada administraci n, al tiempo que la posiciona en un mapa. En esta p gina tambi n hay un trivial sobre la Loter a de Navidad para que los internautas pongan a prueba sus conocimientos. Se puede participar hasta tres veces y los tres primeros clasificados se llevar n un lote de libros. Este concurso estar abierto hasta las 23.59 del 25 de diciembre.
Como en a os anteriores, se podr seguir el sorteo en directo desde la web (en v deo y mediante una narraci n minuto a minuto) y desde dispositivos m viles. Gracias a los tel fonos, tabletas y ordenadores y a la aplicaci n de RTVE.ES, los usuarios pueden ver el sorteo desde casi cualquier lugar, comentarlo y comprobar si sus d cimos han sido premiados.
RTVE.es fue uno de los medios m s buscados en 2012 para conocer los n meros premiados y obtuvo un r cord hist rico: 2.4 millones de internautas siguieron el sorteo por la web y comprobaron sus n meros en esta p gina. Los accesos desde dispositivos m viles se incrementaron un 114% y, durante el sorteo, el hashtag #LoteriaRTVE fue trending topic.
La Loter a tambi n llegar a trav s de RNE, en un programa especial conducido por Pepa Fern ndez en Radio 1, Radio 5 y Radio Exterior. El equipo de It is not any day, con el apoyo de la red de emisoras territoriales comentar en directo el sorteo y recorrer n Espa a para hablar con los afortunados.
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The Christmas lottery, for the first time in the red button of TVE La nueva aplicaci n de segunda pantalla de RTVE.es, permitir capturar los fragmentos m s especiales y compartirlos en redes sociales. En todos los dispositivos se podr comprobar si los n meros han sido premiados 
