
LiveU unveils plans to equip all motor racing cars with mobile TX units Formula 1 and NASCAR targeted in bold standardisation drive Adrian Pennington
Wednesday, February 13, 2019 - 15:43
Print This Story
As Griiip's start-up motorsport series G1 prepares to race its first full season, LiveU has revealed ambitious plans to outfit not just G1 series vehicles with its video transmission units but the race cars of every motorsport.
We'd like to have every G1 series car manufactured by Griiip to have a LiveU installed at the factory, reveals Ronen Artman., vice president of marketing at LiveU.
So, it won't matter whether you compete in a G1 series or whether you buy that car to compete elsewhere, there will be a LiveU unit installed. Customers can then reach out to us and request to operate that unit. We can set them up with access to our cloud service so that drivers stream live online.
As we move forward, we hope that every race car in every motorsport from F3, F2 and Formula One and NASCAR will come pre-installed with a LiveU.
This could open up a new market in user-generated live streaming motorsport action.
But beyond even that, LiveU has the ambition to pre-install a LiveU on board every motor-racing car, period.
As we move forward, we hope that every race car in every motorsport from F3, F2 and Formula One and NASCAR will come pre-installed with a LiveU. We envision this will become a standard for every car.
We're doing tests with 5G and we think that with the progression of cellular infrastructure and the particular way we handle high-speed transmission we think this will offer a solution for delivery of a high-quality reliable motorsport experience all over the world.
Great pairing
LiveU units are currently paired with GoPros on each of the ten cars set to compete in this year's G1 Series starting in Italy in April. The Isreal-based car manufacturer Griiip approached LiveU just two years ago.
They reached out to us via our website not knowing that we were based in Tel Aviv, explains Artman. They approached us with the vision the G1 is all about innovation and wanted to transmit races live without any hardware.
We came up with the idea to install a LU200 video field unit in each car competing in the Italian series with and to transmit video over cellular internet.
This happened during the pilot debut season of the G1 Series last year and included a remote production of the race, switching of feeds from each car overlaid with graphics and stats, streamed live to the Griiip website and to Facebook.
That was the first step. For this season we've moved to the next stage and developed with them a Stream Selector. This is the capability to allow the viewer to download an app and view feeds from all race cars on the circuit as well as a main director's cut of the race. The viewer will have the option to select the view they want.
This Stream Select interface was the second step and after some beta testing, LiveU are hopeful of launching this in time for the start of the new G1 series in April.
Same delay
Each LU200 unit is set to the same delay with contribution links encoded in H.264 and sent over cellular internet to the remote production hub which has taken place trackside in Italy, at Griiip's base which is also in Italy and in Israel.
A delay of 5 seconds is incorporated as a buffer to capture and sync streams from all cars which can travel at speeds up to 250 mph. Glass to glass - to Facebook Live, for example - the delay is around 10 seconds.
We did a lot of tests around tracks in Italy to make sure we could do this. Two modems weren't quite working but with four modems in every unit it was amazing.
LiveU is in process of upgrading all G1 cars with its LU300 transmitter which uses the more efficient HEVC compression.
It is quite amazing to see how the encoder is providing very steady and reliable feeds even at those high speeds and even around crowded circuits in Italy.
We're doing tests with 5G and we think that with the progression of cellular infrastructure and the particular way we handle high-speed transmission we think this will offer a solution for delivery of a high-quality reliable motorsport experience all over the world.
Besides the LiveU units on each of the ten race cars, two of the larger and full-featured LU600 portable transmission packs are in operation. These can deliver up to 20Mbps, file transfer speeds of 60Mbps and a 100Mbps high-speed internet connection compressed using H.265 HEVC. These are used to transmit aerial pictures from a drone and of pre-and post-race interviews and pit lane action from a roaming camera-operator.
AWS is used for cloud hosting so there's no need for a hardware server and streams can be switched by a NewTek Tricaster, Blackmagic Design ATEM or any other live switcher.
There are plans to increase the G1 race cars competing in next season's series to 15 or 16. Adding more LiveU units is very easy. Because each has a battery life of two hours you just need to charge them ahead of time power for the whole race.
Along the route
While LiveU tech is currently used in other motorsports it is mostly on the periphery. These include the Silk Way off-road rally in Russia last year where LU600 HEVC units were used for the start and finish points, along the route a team truck and overhead on a helicopter.
With rights holder and promoter WRC, the tech was pushed further in coverage of last October's FIA World Rally Championship's from Germany. LU600's transmitted live footage from different stages of the rally, interviews in the service park, and file transfer from the field all controlled and monitored remotely by WRC TV.
Until now, motorsport events like WRC have mainly relied on satellite and RF to cover events where stages spread up
Most recent headlines
04/09/2025
Monumental Sports & Entertainment (MSE), in collaboration with Dalet, has been a...
19/04/2025
SDVI, the leading platform provider for cloud-native media supply chains, today announced that the company earned multiple awards at the 2025 NAB Show, with two...
19/04/2025
Ateliere Creative Technologies, a leading GenAI media software solutions company, today announced that Dan Goman has stepped down as CEO and David Bortis, Ateli...
19/04/2025
As Director of Media and Aerial Production at Terrible Herbst Motorsports, Bryan Moore is setting new standards in off-road racing media coverage thanks to his ...
19/04/2025
A next-generation collaboration device that redefines connectivity for meeting environments
Lightware, an industry-leading manufacturer of signal management so...
19/04/2025
Calrec is today announcing that its True Control 2.0 is a Remote Production winner in the 2025 NAB Show Product of the Year Awards. This official awards program...
19/04/2025
Appear, a global leader in live production technology, proudly announces it has been recognised alongside NBCUniversal with the prestigious NAB Show Delivery Pr...
19/04/2025
Deity Microphones, a leader in innovative audio equipment, is proud to announce the expected release of our Ultra-Wide Band IFB to the market. The THEOS DIFB wi...
19/04/2025
A world renowned broadcaster and long-standing LiveU customer has successfully completed a series of live connectivity tests using LiveU's revolutionary, aw...
19/04/2025
BitFire (bitfire.tv), a longtime leader in live video transport, today announced dual NAB Show award wins at the 2025 NAB Show in Las Vegas. The company's M...
19/04/2025
BitFire (bitfire.tv), a longtime leader in live video transport, today announced three major award wins at the 2025 NAB Show, April 5-9, in Las Vegas. The compa...
19/04/2025
AI video discovery company Moments Lab and Satisfaction Group, a leading independent unscripted television production company, are proud to announce a unique st...
19/04/2025
As the media industry navigates the triple challenge of AI-driven production, distributed teams, and skyrocketing content demand, DigitalGlue s creative.space h...
19/04/2025
Network technology startup Miri Technologies Inc. capped off its tremendously successful NAB Show debut by winning two prestigious industry awards for its cutti...
19/04/2025
CINCINNATI Scripp's Nuvyyo USA has concluded a deal with Warner Bros. Discovery to bring 45 FAST channels to Nuvyyo's Tablo TV device....
19/04/2025
In a ruling that could have broader implications on the legality of regulatory agencies levying fines through administrative proceedings, the 5th U.S. Circuit C...
19/04/2025
WASHINGTON Federal Communications Commission chair Brendan Carr has blasted Comcast over MSNBC's coverage of the deportation of Kilmar Abrego Garcia in a so...
19/04/2025
Berklee NYC and NYC Media Launch Season 3 of Inside Power Station @BerkleeNYC This season features faculty member Arun Pandian as the new host and interviews ...
18/04/2025
Director Andrew Ahn, alongside actors Youn Yuh-jung and Joan Chen, takes a photo of the audience after the premiere of his film The Wedding Banquet at Eccles ...
18/04/2025
In a ruling that could have a major impact on the digital advertising market, a federal judge has ruled that Google has monopolized some types of advertising te...
18/04/2025
Broadcast and cable TV news outlets saw strong social media growth in March, according to new data from the social video analytics company Tubular Labs ....
18/04/2025
Berklee Student Yukai Yang Named 2025 Yamaha Young Performing Artist The drummer secured a spot among the elite winners in this years competition.
By
Maddie...
18/04/2025
Boston Conservatory Alums Bring Real Women Have Curves to Broadway The Latin American immigrant community takes center stage in a new musical featuring Tatian...
18/04/2025
WASHINGTON The FCC's call for public comments and suggestions on outdated regulations that it should be eliminated, has prompted a slew of fillings from bro...
18/04/2025
In a ruling that could have a major impact on the digital advertising market, a federal judge has ruled that Google has monopolized some types of advertising te...
18/04/2025
PEARL RIVER, N.Y. Global media solutions company Active Media Services (AMS) has formed a new relationship with VideoAmp, a measurement company for linear TV, c...
18/04/2025
Netflix reported generally positive results for first-quarter 2025, with revenue up 13% year-over-year to $10.543 billion and operating income growing by 27% to...
18/04/2025
NHL Playoffs 2025: TNT Sports Hits the Road for Onsite Productions With Mobile U...
18/04/2025
EVSs S bastien Verlaine on U.S. Expansion, Next-Generation Products Beyond replay, offerings also target asset management and media infrastructure By Ken Kersc...
18/04/2025
ESPN Unleashes 4DREPLAY as NCAA Women's Gymnastics Championships Hit ABC Men's championships to follow Saturday night on ESPN2 By Brandon Costa, Direct...
18/04/2025
Visualizing Victory: The Latest in AR, XR, and Virtual Production in Live Sports This panel discussion featured leaders from ESPN, CBS Sports, Warner Bros. Disc...
18/04/2025
NHL Playoffs 2025: With 16 Games in First Six Days, ESPN Deploys Variety of Remo...
17/04/2025
Emilie Blichfeldt attends the 2025 Sundance Film Festival premiere of The Ugly ...
17/04/2025
R-GPS gives warfighters a decisive battlefield advantage by punching through adv...
17/04/2025
This year's NAB Show in Las Vegas marked a noticeable shift in the priorities of media and broadcast organisations. Gone are the days of chasing flashy, or ...
17/04/2025
class=attachment-thumbnail size-thumbnail f-align-center alt= decoding=async data-lazy-srcset=https://www.antonbauer.com/wp-content/uploads/2024/12/Amy-Daniel-1...
17/04/2025
SAN JOSE, Calif. Roku and Adobe have announced that they are collaborating on a real time data platform made possible by a a new integration of the Roku Data C...
17/04/2025
NEW YORK Internet advertising revenues demonstrated strong growth in 2024, increasing 14.9% year-over-year to $258.6 billion, according to the IAB Internet Adv...
17/04/2025
SDVI Earns Both Product and Project of the Year Awards at 2025 NAB Show
Brie Clayton April 17, 2025
0 Comments
Left to right, Geoff Stedman, CMO, SDVI...
17/04/2025
Singapore Polytechnic Readies Aspiring AV Professionals for Live IP Productions ...
17/04/2025
Calrec Wins 2025 NAB Show Product of the Year Award for True Control 2.0
Brie Clayton April 17, 2025
0 Comments
Image: The Calrec True Control 2.o on ...
17/04/2025
In Return to Berklee, Lucius Looks Back and Moves Forward From mood boards to live demos, the alumni band gave students an exclusive look at the process behin...
17/04/2025
DirecTV's free streaming service MyFree DirecTV has just added another eight channels from NBCUniversal....
17/04/2025
LOS ANGELES The virtual production company GameChanger has announced that it is expanding its global footprint by bringing its virtual production technology to ...
17/04/2025
DENVER The International Broadcaster Coalition Against Piracy (IBCAP) has announced that it has developed a proprietary, automated software-based system to iden...
17/04/2025
Pixalate's new CTV Device Market Share report for Q1 2025 shows that Roku has the highest open programmatic CTV device market share in the United States, wi...
17/04/2025
Edward J. Lewis III Named Senior Vice President of Institutional Advancement Lewis has more than 20 years of industry experience, leading fundraising initiati...
17/04/2025
The Curling Group Puts On Inaugural Curling All-Star Game in Nashville The location in Music City is intended to broaden the sport's appeal By Dan Daley, ...
17/04/2025
April 17th, 2025 Press Materials Available Here
Tribeca Festival 2025 Announces TV & NOW Lineup
World Premieres and Exclusive Cast Panels with Apple TV '...
17/04/2025
SVG Sit-Down: Cisco's Bryan Bedford on Providing End-to-End Support for Clie...