Sony Pixel Power calrec Sony

Grass Valley highlights innovation at NAB Show

08/04/2024

The technology provider for the live media and entertainment industry is marking its 65th anniversary with a cluster of breakthrough camera and switcher enhancements

Sponsored Content

Published: April 8, 2024

The technology provider for the live media and entertainment industry is marking its 65th anniversary with a cluster of breakthrough camera and switcher enhancements

target=_blank title=Share on LinkedIn class=share-linkedin> The technology provider for the live media and entertainment industry is marking its 65th anniversary with a cluster of breakthrough camera and switcher enhancements

https://www.tvbeurope.com/production-post/grass-valley-highlights-innovation-at-nab-show title=Share via Email class=share-email>

In an industry that moves ever forward, there is rarely much opportunity to look back. But as Grass Valley marks the 65th anniversary of its founding in April 1959, ahead of what promises to be another highly dynamic instalment of the NAB Show, it's hard to resist asking some of today's GV executives about what they regard as the key milestones of the past 6.5 decades.

On the camera side of the business, director of product marketing Klaus Weber highlights several innovations including the first market launch of CMOS sensors with global shutter. Only this technology made it possible to realise HD cameras and later also UHD cameras with the necessary light sensitivity, and only these sensors made it possible to realise both super slow-motion cameras and HDR operation with the best quality, he says.

Examining GV's history of video production switcher development, VP for switchers Greg Huttie pinpoints from the tech point of view an additive trio were introduced directly into switcher processing frames: 2110 IP I/O capability, full raster UHD 4K 2160p at a large scale, and HDR processing. Through this integration, along with user interfaces built from the technical director's point of view multi-format productions could be realised with greater flexibly, cost-effectiveness, and without creative compromise.

But whilst it's nice to look back, the slew of announcements that Grass Valley has planned for NAB Show 2024 confirms that the company's commitment to media technology innovation is very much ongoing.

Elevating broadcast camera technology The Grass Valley LDX C150 Compact Camera delivers unprecedented operational freedom Headlining GV's broadcast camera presence at NAB will be several significant enhancements to the LDX 100 Series platform that underscore the company's commitment to addressing the complex demands of live production environments. The latest updates include:

Advanced HDR/SDR Operations: Integrated LUT processing in all LDX 100 series cameras ensures optimal HDR/SDR signal quality directly from the camera head and base station, reducing the need for external converters. Notes Weber: In the area of HDR/SDR productions, there are more and more applications that require an efficient and cost-effective workflow, and the LUT processing integrated into the cameras meets exactly these requirements.

Improved Design for Enhanced Usability: Modifications to the shoulder pad, handgrip and housing materials have made the camera lighter and more ergonomic, while airflow optimisations have resolved previous heat generation issues.

Innovative High-Speed Shooting: New capabilities allow for 6x 1080p shooting with native UHD resolution of the live signal output, supported in both NativeIP and XCU base station operations. Weber says: In the area of native UHD productions, there is an increasing desire to integrate super slow-motion cameras with the best possible image quality into the workflow. The native UHD signal output for the live signal in 6x 3G super slow-motion mode addresses this requirement.

Wireless Camera Version: A new camera model optimised for wireless operation paves the way for seamless integration with wireless transmission technologies and cloud-based production solutions. Weber explains: The launch of a wireless camera in the LDX 100 series fulfils users' desire for a flexible camera that can be used for a wide range of applications, including wireless cameras in sports or entertainment productions, as well as remote production applications with wireless integration into IP infrastructures.

Redefining production switching The K-Frame XP video production switcher series is already the first choice for high-profile live productions thanks to its exceptional capabilities and versatility. But at the NAB Show, Grass Valley will introduce multiple new enhancements to the series, including:

Advanced IP I/O boards: New generation IP I/O boards with JPEG XS encoding/decoding capability without loss of I/O count, 100GbE QSFP and 25GbE SFP ports, plus extended buffers in 2160p.

Colour Mapping HDR<>SDR / 3D LUT Translation: Internal mapping and translation within the video processing frame to support the most demanding event coverage, assisting productions in handling the ever-increasing variety of programme outputs required.

ClipStore II: A new generation of ClipStore offering up to 4-channels of playback and record in all formats including UHD 4K 2160p with both SDI and IP connections.

Reflecting on the new additions, Huttie remarks: The expanded capabilities of the IP connection and the additional possibility of supporting compressed signals in the video production switches meet the requirements of users in the most demanding applications. The same applies to the integration of LUT processing, which makes HDR/SDR productions with mixed signal sources a simple affair.

These enhancements are also likely to be pressed into service during this year's very busy schedule of sporting events. For major sports productions scheduled for summer 2024, these extended functionalities will be used to
LINK: https://www.tvbeurope.com/production-post/grass-valley-highlights-inno...
See more stories from tvb

Europe Stories

09/12/2024

Dalet Named an IDC Innovator in Media and Entertainment

Dalet, a leading technology and service provider for media-rich organizations, today announced that it has been named an IDC Innovator in the IDC Innovators: ...

09/11/2024

Dalet Expands Leadership Team to Fuel Next Stage of Growth

Dalet, a leading technology and service provider for media-rich organizations, today announced three new members of its executive team. Tara Bryant joins as Chi...

17/10/2024

It's Never Too Early To Spread Festive Cheer, Our Spotify Holiday Singles Are Here

The air is turning crisp, and it won't be long until everyone is walking aro...

17/10/2024

Coldplay Unites With Spotify and FC Barcelona To Release a Special El Clsico Shirt, Merch Collection, and Matchday Playlist

Spotify is once again collaborating with record-breaking legends from the worlds...

17/10/2024

Gold Medal Gymnast Rebeca Andrade Gives Us a Peek at Her Spotify

Rebeca Andrade knows her way around the gym floor . . . and vault, and uneven bars, and balance beam. The 25-year-old is the most decorated Latin American gymna...

17/10/2024

Your Exclusive Look Inside Our Charli xcx and Troye Sivan SWEAT Tour Afterparty

Since Charli xcx and Troye Sivan kicked off SWEAT, their joint tour of North America, in September, the live shows have become part of the cultural canon. Toget...

17/10/2024

Last Cut Media Increases EditShare Footprint to Streamline Production

Last Cut Media Increases EditShare Footprint to Streamline Production Adds capacity, AI indexing and sharing technologies Boston, MA, 17 October 2024 - EditS...

17/10/2024

BLAM vs BOLT: what's in a name?

Since its launch in 2020, Blue Lucy's flagship product, BLAM, has also been the company's only product. BLAM is a sophisticated workflow orchestration, ...

17/10/2024

Opinion: The transformative impact of remote production and cloud migration on the media industry

John Wastcoat, SVP business development and marketing at Zixi, highlights how me...

17/10/2024

How cinematographer Haris Zambarloukos captured the colour of Beetlejuice Beetlejuice

Zambarloukos details the cameras and lenses he used to capture Tim Burtons spook...

17/10/2024

EMG/Gravity Media names Eamonn Curtin as chief commercial officer

He takes up the role immediately, having spent the past 10 years as global client director at EMG/Gravity Media By Jenny Priestley Published: October 17, 202...

17/10/2024

Council pulls plug on Mo-Sys Plumstead Power Station deal

Mo-Sys planned to refurbish the Grade II listed site, opening eight studio stages By Matthew Corrigan Published: October 17, 2024 Mo-Sys planned to refurb...

17/10/2024

VEON Files its 2023 Form 20-F

17 Oct 2024 VEON Files its 2023 Form 20-F Amsterdam, 17 October 2024, 20:45: VEON Ltd. (Nasdaq: VEON, Euronext Amsterdam: VEON), a global digital operator ( VE...

17/10/2024

DUNE: PROPHECY coming exclusively to Sky and NOW on November 18, as official trailer released

DUNE: PROPHECY coming exclusively to Sky and NOW on November 18, as official tra...

17/10/2024

Rohde & Schwarz achieves full coverage of Skylos test plan for NB-NTN devices, enabling SMS services

Rohde & Schwarz achieves full coverage of Skylos test plan for NB-NTN devices, e...

17/10/2024

RNZ Selects Dalet for New Editorial System

Dalet, a leading technology and service provider for media-rich organizations, today announced that RNZ has partnered with Dalet to transform its editorial syst...

17/10/2024

Blancco Launches Free ROI Calculator to Help Enterprises Quantify Financial and ESG Benefits of Data Erasure

Home News & Press Press Release Blancco Launches Free ROI Calculator to He...

17/10/2024

2024-10-16

For the first time, businesses of all sizes around the world - even those without a brick-and-mortar presence - can manage the way they appear to over 1 billion...

17/10/2024

Thales makes first shipment of 300 night vision goggles for French Army under Bi-NYX contract

Facebook Twitter LinkedIn French forces have received the first 300 Thales...

17/10/2024

Genelec opens new Seoul Experience Centre

Genelec opens new Seoul Experience Centre posted: 17/10/2024 Seoul, South Korea, October 2024....Genelec has added Seoul to its growing global network of ...

17/10/2024

Joe Duffy returns with the 18th season of The Meaning of Life'

Guests include Sin ad Burke, Bryan Dobson, Sonia O'Sullivan, Ricky Tomlinson, David Norris, Catherine Joyce Collins, Ronan Tynan, Olwen Fou r , Fintan O'...

17/10/2024

Hollywood actors Colin Farrell, Rupert Everett and Aidan Quinn among guests on this Friday's Late Late Show

Hollywood actors Colin Farrell, Rupert Everett and Aidan Quinn among guests on t...

16/10/2024

New role at Thomson for Federica Varalda

We are pleased to announce that Federica Varalda has been appointed as Managing Director - Development for the Thomson Group. She will be leading project develo...

16/10/2024

It's Never Too Early To Spread Festive Cheer-Our Spotify Holiday Singles Are Here

The air is turning crisp, and it won't be long until everyone is walking aro...

16/10/2024

Setting Dynamic DNS (DDNS) On A Siretta Router

Applicable Products Part number Description QUARTZ-22-LTE (EU) Dual Port Dual SIM LTE Router (EU) QUARTZ-22-UMTS (EU) Dual Port Dual SIM UMTS Rout...

16/10/2024

Chayse Irvin, ASC, CSC on Travis Scott's Mo City Flexologist

Director Kahlil Joseph's name is just as likely to appear in world-renowned art exhibitions as it is atop the credits for lauded music videos. In the latter...

16/10/2024

Kunstmin Theater in Dordrecht Chooses Clear-Com Arcadia for Communication Revolution

eds3_5_jq(document).ready(function($) { $(#eds_sliderM519).chameleonSlider_2_1({...

16/10/2024

ARRI launches 14-strong Ens Prime lens range

Ens lenses feature a magnification ratio of 1:4 on most focal lengths, equivalent to 10 close focus on the 32mm, which, said the company, is only 3.7 from the ...

16/10/2024

Thales demonstrates its capacity to deploy drone swarms with unparalleled levels of autonomy using AI

Facebook Twitter LinkedIn On 16 October 2024, in the first flight tests of...

16/10/2024

Riedel Communications Appoints Jason Barden as Regional Sales Director for CALA/LATAM Market

Wuppertal October 16, 2024 Riedel Communications Appoints Jason Barden as Regi...

16/10/2024

MP visits unique Northern Ireland transmitter site

Sorcha Eastwood MP visits transmitting station, highlighting personal and national importance of broadcast infrastructure October 15, 2024: Sorcha Eastwood, MP...

16/10/2024

IFABC Elects New President and Secretary at 31st General Assembly

This biennial event brings together IFABC members from around the world to meet and share ideas, news and developments in media auditing and digital advertising...

16/10/2024

ESA orders 6 additional radar-based satellites to Thales Alenia Space for IRIDE Earth observation constellation

Facebook Twitter LinkedIn This new batch of radar satellites will also be ...

16/10/2024

RT's exciting slate of homegrown content for children

Over 110 hours of new video and podcast content commissioned in 2024 for Ireland's youngest citizens and their families -RT jr podcast turned TV series Mad...

16/10/2024

RT is looking for a new member of the RT Audience Council

RT is looking for a new member to join the RT Audience Council which helps us understand the views of our diverse audiences. RT is required to appoint an Au...

16/10/2024

German Armed Forces receive final Ground Alerter 10 sense and warn camp protection system

Facebook Twitter LinkedIn On 16 October 2024, Thales officially handed ove...

15/10/2024

Music Videos in Beta Brings an Improved Viewing Experience to New Markets

Earlier this year, Spotify introduced music videos in beta, giving Premium subscribers in 12 markets another way to connect with the songs and artists they love...

15/10/2024

Revisit Some of Music's Most Iconic Hits With Our Spotify Anniversaries' Video Series

Music serves as a powerful memory booster, and Spotify recently introduced a new...

15/10/2024

Viasat Selects ST Engineering iDirect's Next-Generation Ground Technology to Accelerate Customers' Digital Transformation

Long-term partnership expands with new technology, paving the way for further ef...

15/10/2024

Making the dragons fly

Martin Pelletier, visual effects supervisor at Rodeo FX, explains how House of the Dragon's fantastic flying beasts are able to take to the air By Matthew ...

15/10/2024

Adobe adds Gen AI video extension capabilities to Premiere Pro

The company has also unveiled updates to Frame.io and plans to help 30 million people develop AI literacy and content creation skills by 2030 By Jenny Priestle...

15/10/2024

Watch: What caught our AI at IBC

Watch a panel featuring TVBEuropes content director Jenny Priestley discuss some of the biggest talking points from IBC2024 By TVBEurope Staff Published: Oct...

15/10/2024

Ofcom extends Channel 4's licence for a further decade

The new licence is designed to support Channel 4's digital content and distribution strategy, while safeguarding its investment in UK content, said Ofcom B...

15/10/2024

Mid-Month Drop: AEAF Awards, Dark Matter, NHL 25, Saudi Film Confex, and more.

We're halfway through a thrilling October, so it's time to take a beat and celebrate our wicked achievements so far. Caroline Parot, CEO Technicolor G...

15/10/2024

Rohde & Schwarz drives AirFuel Alliance RF standardization efforts with first RF wireless power tester prototype

Rohde & Schwarz drives AirFuel Alliance RF standardization efforts with first RF...

15/10/2024

HMS Networks changes organization to strengthen customer focus and cross-selling

HMS Networks changes organization to strengthen customer focus and cross-selling 15 Oct 2024 at 07:30 GMT+2 Regulatory press release HMS Networks AB (publ)...

15/10/2024

2024-10-15

CUPERTINO, CALIFORNIA Apple today introduced the new iPad mini, supercharged by the A17 Pro chip and Apple Intelligence, the easy-to-use personal intelligence s...

15/10/2024

Thales radios successfully tested by the German Armed Forces to be deployed within the NATO enhanced Forward Presence

Facebook Twitter LinkedIn The German Armed Forces conducted operational te...

15/10/2024

KNDS selects Thales Power Systems Solution for the Leopard 2 A8

Facebook Twitter LinkedIn KNDS awarded Thales a contract to deliver compact, programable and scalable High-Power Solid-State Power Distribution Boards (SS...