Sony Pixel Power calrec Sony

SVG New Sponsor Spotlight: CUE's Ira Akers on Placing the Fan at the Center of the In-Venue Experience

13/11/2024

SVG New Sponsor Spotlight: CUE's Ira Akers on Placing the Fan at the Center of the In-Venue Experience By Kristian Hern ndez, Senior Editor

Wednesday, November 13, 2024 - 11:30 am

Print This Story | Subscribe

Story Highlights

The infusion of technology into the fan experience has birthed new ideas for in-venue production teams on gameday. For example, light shows leveraging fans' mobile devices have taken over this sector of the industry. A key driver to these activations is CUE - a provider of fan engagement solutions that range from LightShow data-through-sound technology to social media opportunities through FanSee and PostUp on videoboards and centerhungs.

In this SVG New Sponsor Spotlight, SVG's Kristian Hern ndez chats with CUE's Co-Founder Ira Akers about their full suite of game presentation offerings, how their business has benefitted from sports venues adopting light shows, how they're making inroads in the live entertainment space, why the hiring of former in-venue production personnel from the professional and collegiate ranks fosters a better relationship with their clients, and what their goals are for 2025.

Watch Now on SVG PLAY:

To introduce yourself to more of SVG's newest sponsors, watch the SVG New Sponsor Spotlight series on SVG PLAY.
LINK: https://www.sportsvideo.org/2024/11/13/svg-new-sponsor-spotlight-cues-...
See more stories from svg

More from Sports Video Group

22/11/2024

NWSL Championship 2024: CBS Sports Caps Off First Year of In-House Broadcasts With Saturday's Final in Kansas City

NWSL Championship 2024: CBS Sports Caps Off First Year of In-House Broadcasts Wi...

22/11/2024

Premier League To Establish In-House Media-Operations Business for 2026-27 Season

Premier League To Establish In-House Media-Operations Business for 2026-27 Seaso...

22/11/2024

SailGP Season 5 Set to Be Most Expansive Yet'

SailGP Season 5 set to be most expansive yet' By George Bevir Friday, November 22, 2024 - 10:34 Print This Story SailGP: The New Zealand Sail Grand P...

22/11/2024

SailGP Season 5: New Broadcasters, New Requirements

SailGP Season 5: New broadcasters, new requirements By George Bevir Friday, November 22, 2024 - 10:34 Print This Story The Germany SailGP team in action a...

22/11/2024

SailGP Season 5: AI Cameras to Get Viewers Closer to the Action

SailGP Season 5: AI cameras to get viewers closer to the action By George Bevir Friday, November 22, 2024 - 10:33 Print This Story Getting viewers closer ...

22/11/2024

SailGP Season 5: Getting Umpires Onscreen and More Studio-Based Content

SailGP Season 5: Getting umpires onscreen and more studio-based content By George Bevir Friday, November 22, 2024 - 10:33 Print This Story Australia SailG...

22/11/2024

SailGP Season 5: Enhanced LiveLine Graphics Bring Augmented Reality to Chase Boats

SailGP Season 5: Enhanced LiveLine graphics bring augmented reality to chase boa...

22/11/2024

Full House: Inside Production of the European Curling Championships

Full house: Inside production of the European Curling Championships By Kevin Hilton Thursday, November 21, 2024 - 12:40 Print This Story Curling star Anna...

22/11/2024

NBC Sports President Rick Cordella on How Comcast's NBCU Cable Net Spinoff Will Impact Sports Ops

NBC Sports President Rick Cordella on How Comcast's NBCU Cable Net Spinoff W...

21/11/2024

Philadelphia Eagles' Lincoln Financial Field Beefs Up IPTV, Digital Signage With FanConnect

Philadelphia Eagles' Lincoln Financial Field Beefs Up IPTV, Digital Signage ...

21/11/2024

Riot Games' Allyson Gormley Offers a Peek at the New Esports Production Palace: the Remote Broadcast Center Powered by AWS

Riot Games' Allyson Gormley Offers a Peek at the New Esports Production Pala...

21/11/2024

NFL's Brian Rolapp: No, We're Not Worried' About Netflix's Streaming Capabilities for NFL Christmas Games

NFL's Brian Rolapp: No, We're Not Worried' About Netflix's Stre...

21/11/2024

Under New NBA Rights Package, Amazon Prime Video Will Handle Production End to End Internally'

Under New NBA Rights Package, Amazon Prime Video Will Handle Production End to ...

20/11/2024

SAVE THE DATE: SVG College Summit Returns to Atlanta, May 28-29, 2025

SAVE THE DATE: SVG College Summit Returns to Atlanta, May 28-29, 2025 17th-annual meeting of the college sports video production industry will address the press...

20/11/2024

Hofstra University's New Centralized Broadcast-Control Room a Credit to Cross-Campus Collaboration

Hofstra University's New Centralized Broadcast-Control Room a Credit to Cros...

20/11/2024

Disney, ESPN, NBA Set To Dunk the Halls With Animated Alt-Cast of Spurs-Knicks Christmas Day Game

Disney, ESPN, NBA Set To Dunk the Halls With Animated Alt-Cast of Spurs-Knicks C...

19/11/2024

IMG Digital Trends Report Released: Second Screen Gives Way to Both Screens?

IMG Digital Trends Report Released: Second Screen Gives Way to Both Screens? By Ken Kerschbaumer, Editorial Director Tuesday, November 19, 2024 - 10:31 am ...

19/11/2024

SVG Sit-Down: IMG Digital's Francois Westcombe on Personalization and Understanding Global Trends

SVG Sit-Down: IMG Digital's Francois Westcombe on Personalization and Unders...

19/11/2024

National Lacrosse League Launches NLL+, a Direct-to-Consumer Streaming Service for International Fans

National Lacrosse League Launches NLL , a Direct-to-Consumer Streaming Service f...

19/11/2024

SVG All-Stars: Rob Hedrick, Senior Director, Production, NHRA

SVG All-Stars: Rob Hedrick, Senior Director, Production, NHRA The former Oklahoma storm chaser is innovating sports television in ways he never dreamed By Bran...

19/11/2024

Pac-12 Conference Taps Octagon to Lead Media Rights Strategy

Pac-12 Conference Taps Octagon to Lead Media Rights Strategy Conference has commitments from Boise State, Colorado State, Fresno State, Gonzaga, San Diego State...

19/11/2024

2024 Sports Broadcasting Hall of Fame: Tommy Roy, a Passion for Sports and Storytelling

2024 Sports Broadcasting Hall of Fame: Tommy Roy, a Passion for Sports and Story...

19/11/2024

Dolby Creator Talks Podcast: Mixing Live Sports in Atmos with Glenn Stilwell

Dolby Creator Talks Podcast: Mixing Live Sports in Atmos With Glenn Stilwell By Ken Kerschbaumer, Editorial Director Tuesday, November 19, 2024 - 2:26 pm P...

18/11/2024

WBD, NBA Extend Media Partnership; TNT To Produce Inside the NBA for ESPN

WBD, NBA Extend Media Partnership; TNT To Produce Inside the NBA for ESPN By Ken Kerschbaumer, Editorial Director Monday, November 18, 2024 - 9:50 am Print...

18/11/2024

Break Off: Sunset+Vine Pots BBC Snooker Contract with the Triple Crown

Break off: Sunset Vine pots BBC Snooker contract with the Triple Crown By Heather McLean Friday, November 15, 2024 - 09:20 Print This Story Sports product...

18/11/2024

Ten Hot Takes From ESPN's EDGE Innovation Conference

Ten Hot Takes From ESPN's EDGE Innovation Conference Discussions for tech execs range from generative AI to alternative broadcasts By Ken Kerschbaumer, Ed...

18/11/2024

NBC Universal's Stamford Studios Turns 15

NBC Universal's Stamford Studios Turns 15 46,000-square-foot production center offers two soundstages, state-of-the-art HD control rooms By SVG Staff Mon...

15/11/2024

SVG Summit 2024: New Tuesday Tech Talks' Workshop To Focus on HDR10+, M&E, Wireless Spectrum, and Sustainability

SVG Summit 2024: New Tuesday Tech Talks' Workshop To Focus on HDR10+, M&E, ...

15/11/2024

Serie A Goes UHD: A Look at How Seamless Contribution Made the Upgrade Possible

Serie A Goes UHD: A Look at How Seamless Contribution Made the Upgrade Possible Sonys Director, Networked Solutions Deon LeCointe offers a detailed analysis of ...

15/11/2024

First SVG NEXT: AI, XR, and Beyond Conference Draws 250+ Attendees to Dissect Bleeding-Edge Technologies Revolutionizing Live Sports Video

First SVG NEXT: AI, XR, and Beyond Conference Draws 250+ Attendees to Dissect Bl...

15/11/2024

Cosm, CBS Sports Kick Off New NFL Deal This Weekend With Shared Reality' Presentation of Chiefs-Bills Showdown

Cosm, CBS Sports Kick Off New NFL Deal This Weekend With Shared Reality' Pr...

15/11/2024

NHRA Revs Up for Championship Drama at In-N-Out Burger Finals From Pomona Dragstrip This Weekend

NHRA Revs Up for Championship Drama at In-N-Out Burger Finals From Pomona Dragst...

14/11/2024

Here to There: Sports Broadcasters Offer Their Perspectives on the State of Live Video Transmission

Here to There: Sports Broadcasters Offer Their Perspectives on the State of Live...

14/11/2024

SVG Esports Production Summit Beckons 210 Attendees to Los Angeles for Conversations on What's to Come in Competetive Gaming Broadcasts

SVG Esports Production Summit Beckons 210 Attendees to Los Angeles for Conversat...

14/11/2024

MLB Network Goes All Out for Second-Annual All-MLB Awards Show in Vegas

MLB Network Goes All Out for Second-Annual All-MLB Awards Show in Vegas Production is fully in-house, features enhanced camera complement By Jason Dachman, Edi...

14/11/2024

Los Angeles Chargers Boost The Bolt With New Content Studio

Los Angeles Chargers Boost The Bolt With New Content Studio Jack Morton Worldwide, IDF Studio Scenery, NEP Sweetwater, Samsung, Lighting Design brought the visi...

14/11/2024

Diamond Sports Group Set to Emerge From Bankruptcy, Inks DTC Streaming Deal With Prime Video

Diamond Sports Group Set To Emerge From Bankruptcy, Inks DTC Streaming Deal With...

13/11/2024

SVG New Sponsor Spotlight: CUE's Ira Akers on Placing the Fan at the Center of the In-Venue Experience

SVG New Sponsor Spotlight: CUE's Ira Akers on Placing the Fan at the Center ...

13/11/2024

ESPN Edge Innovation Conference: ESPN's Kevin Lopes and Zack Malet Preview Network's Latest in Fan Innovation

ESPN Edge Innovation Conference: ESPN's Kevin Lopes and Zack Malet Preview N...

12/11/2024

2024 Sports Broadcasting Hall of Famer Charlie Carlucci Profile: A Legacy Unlike Any Other as a CBS Sports Graphics Operator

2024 Sports Broadcasting Hall of Famer Charlie Carlucci Profile: A Legacy Unlike...

12/11/2024

SVG All-Stars: Cindy Pennington, Operations Specialist, ESPN

SVG All-Stars: Cindy Pennington, Operations Specialist, ESPN The Kentucky native is an integral behind-the-scenes leader on countless remotes By Brandon Costa,...

12/11/2024

SVG Summit 2024: State of the Remote Production Business Panel Brings Dome, GCV, MTVG, NEP, PPI to the Stage

SVG Summit 2024: State of the Remote Production Business Panel Brings Dome, GCV,...

12/11/2024

Live Cloud Production - Dispelling Some Myths

FutureSPORT 2024: Live cloud production - Dispelling some myths By Jo Ruddock Monday, November 11, 2024 - 12:10 Print This Story We are now at a point whe...

11/11/2024

The Start of Something: Seattle Kraken's Ryan Schaber and Patrick Brown Break Down the Launch of Kraken Hockey Network

The Start of Something: Seattle Kraken's Ryan Schaber and Patrick Brown Brea...

11/11/2024

Limitless Develops In-House System to Solve Timing Data Difficulties

Limitless develops in-house system to solve timing data difficulties By George Bevir Thursday, November 7, 2024 - 18:33 Print This Story Limitless Broadca...

11/11/2024

SVG Summit 2024: CBS, ESPN, Fox, MLBN, and WBD Leaders Take the Stage to Offer Up National Network Perspectives

SVG Summit 2024: CBS, ESPN, Fox, MLBN, and WBD Leaders Take the Stage to Offer U...

08/11/2024

FOX NFL SUNDAY Heads to Naval Base San Diego; Helmetcam, Drone Set to Cover Gronk Taking a Leap into Pacific

FOX NFL SUNDAY Heads to Naval Base San Diego; Helmetcam, Drone Set to Cover Gron...

08/11/2024

Speed Signals: NASCAR, LiveU Feed Fan Engagement with REMI Workflows

Speed Signals: NASCAR, LiveU Feed Fan Engagement with REMI Workflows NASCARs Matt Strickert and Mike Zylak offer a look at signal transmission in a centralized ...

08/11/2024

REMI Racing: Inside NASCAR's New Media Facility and Production Vision

REMI Racing: Inside NASCAR's New Media Facility and Production Vision NASCARs Brian Herbst and Mike Zylak offer a look at the business and technology cases ...