
WASHINGTON (July 10, 2014)-On a mission to inspire the next generation to explore and protect their world, three recent college graduates will be driving a biodiesel ice cream truck across the country this summer, giving out free ice cream to children and encouraging them to take a conservation pledge. Caleb Kruse, Cameron Kruse and Jordan Fatke will embark next week on an Ice Cream Expedition and will be filming a documentary about how conservation is seen from a child's point of view. The expedition received funding from a National Geographic Young Explorers Grant, and the trio is partnering with National Geographic Kids to spread the word and share the journey digitally with kids around the world.
Launching Thursday, July 17, at the Birch Aquarium at Scripps Institution of Oceanography, University of California, San Diego, the Young Explorers will drive a retrofitted ice cream truck that runs on vegetable oil across 33 states. Sharing a free scoop of Magnolia Tropical Ice Cream as a conversation starter, the team will make stops at parks, museums, aquariums and other venues to talk to children about the importance of exploration and ways to help preserve natural areas. They will also encourage children to sign a pledge to explore and protect a place that is meaningful to them, such as a local pond or a backyard garden. Magnolia will be donating all of the ice cream for the trip, and the available tropical flavors will be avocado, mango, guava and a mix of purple yam and coconut. Magnolia Tropical Ice Cream has been made in Northern California for more than 40 years by third-generation family company Ramar Foods.
Throughout the cross-country journey, which will end in New York City in September, the Young Explorers will share updates at www.theicecreamexpedition.com and will post on Facebook, Twitter and Instagram using the hashtag #icecreamexpedition. To view the full itinerary and take the conservation pledge, visit kids.nationalgeographic.com/icecreamexpedition.
I've always wanted to drive across the country, and a friend once jokingly suggested I do it in an ice cream truck, and the idea took hold, said Caleb. The ice cream truck holds a unique position in a community and can be used as a platform to start talking to people, especially kids - and that's who we're trying to inspire.
All three Young Explorers spent much of their childhood outside, fostering a passion for exploration that has continued as they've grown older. While pursuing a bachelor's degree in Earth systems at Stanford University, Caleb, 22, conducted field research projects on four continents and at sea. His brother, Cameron, 24, earned a degree in biology from Pepperdine University and worked with developing communities in Togo. Cameron also spent a year researching the immune-boosting potential of a native plant while on a Fulbright Fellowship in Ahmedabad, India. After graduating from the film program at George Fox University, Jordan, 25, worked with Invisible Children to develop creative ways to use film to instigate social action to help end the use of child soldiers by a rebel group in Africa.
To pursue his dream of driving an ice cream truck across the country, Caleb applied for a National Geographic Young Explorers Grant. Since 2007, the Young Explorers Grants program has helped cover field project costs for more than 350 individuals ages 18 through 25 to pursue field-based research, conservation and exploration projects consistent with National Geographic's existing grant programs.
Caleb, Cameron and Jordan raised additional funds through a Kickstarter campaign that exceeded its $18,000 goal. They purchased a diesel step van, converted it into the ice cream truck and retrofitted it to run on vegetable oil. The rest of the money raised will go toward living expenses during the trip, event materials and costs of making the documentary.
Caleb's application also caught the eye of the National Geographic Kids team, which is helping with planning, developing and spreading the word about the project. The Ice Cream Expedition home page will live on the newly redesigned National Geographic Kids website and will feature a trip map, pictures and updates from the road and video highlights. National Geographic Kids magazine will also feature the expedition in its September 2014 issue.
National Geographic Kids is proud to be supporting these Young Explorers in their expedition across the United States, said Rachel Buchholz, editor and vice president of National Geographic Kids and a committee member of the Young Explorers Grants program. Through their work, they're inspiring kids to explore their world as well as protect it. And who doesn't love free ice cream!
* Tentative route stops and dates:
San Diego, July 17
Los Angeles, July 18
San Francisco, July 20
Portland, Oregon, July 23
Seattle, July 25
Boulder, Colorado, Aug. 2
Colorado Springs, Colorado, Aug. 3
Lincoln, Nebraska, Aug. 6
Austin, Texas, Aug. 10
New Orleans, Aug. 16
Tallahassee, Florida, Aug. 24
Charlotte, North Carolina, Aug. 30
Chicago, Sept. 6
Washington, D.C., Sept. 12
Boston, Sept. 20
New York City, Sept. 23
* Locations and dates are subject to change. Visit kids.nationalgeographic.com/icecreamexpedition for the most up-to-date information.
NOTE: Photos are available at http://press.nationalgeographic.com/downloads/IceCreamExpedition/.
(username: press; password: press)
About National Geographic Kids
National Geographic Kids inspires young adventurers to explore the world through award-winning magazines, books, apps, games, toys, videos, events and a website, and is the only kids brand with a world-class scientific organization at its core. National Geographic Kids magazine (10 issues per year) and Little Kids magazine (six issues per year) are photo-driven publications availab
Most recent headlines
04/09/2025
Monumental Sports & Entertainment (MSE), in collaboration with Dalet, has been a...
19/04/2025
SDVI, the leading platform provider for cloud-native media supply chains, today announced that the company earned multiple awards at the 2025 NAB Show, with two...
19/04/2025
Ateliere Creative Technologies, a leading GenAI media software solutions company, today announced that Dan Goman has stepped down as CEO and David Bortis, Ateli...
19/04/2025
As Director of Media and Aerial Production at Terrible Herbst Motorsports, Bryan Moore is setting new standards in off-road racing media coverage thanks to his ...
19/04/2025
A next-generation collaboration device that redefines connectivity for meeting environments
Lightware, an industry-leading manufacturer of signal management so...
19/04/2025
Calrec is today announcing that its True Control 2.0 is a Remote Production winner in the 2025 NAB Show Product of the Year Awards. This official awards program...
19/04/2025
Appear, a global leader in live production technology, proudly announces it has been recognised alongside NBCUniversal with the prestigious NAB Show Delivery Pr...
19/04/2025
Deity Microphones, a leader in innovative audio equipment, is proud to announce the expected release of our Ultra-Wide Band IFB to the market. The THEOS DIFB wi...
19/04/2025
A world renowned broadcaster and long-standing LiveU customer has successfully completed a series of live connectivity tests using LiveU's revolutionary, aw...
19/04/2025
BitFire (bitfire.tv), a longtime leader in live video transport, today announced dual NAB Show award wins at the 2025 NAB Show in Las Vegas. The company's M...
19/04/2025
BitFire (bitfire.tv), a longtime leader in live video transport, today announced three major award wins at the 2025 NAB Show, April 5-9, in Las Vegas. The compa...
19/04/2025
AI video discovery company Moments Lab and Satisfaction Group, a leading independent unscripted television production company, are proud to announce a unique st...
19/04/2025
As the media industry navigates the triple challenge of AI-driven production, distributed teams, and skyrocketing content demand, DigitalGlue s creative.space h...
19/04/2025
Network technology startup Miri Technologies Inc. capped off its tremendously successful NAB Show debut by winning two prestigious industry awards for its cutti...
19/04/2025
CINCINNATI Scripp's Nuvyyo USA has concluded a deal with Warner Bros. Discovery to bring 45 FAST channels to Nuvyyo's Tablo TV device....
19/04/2025
In a ruling that could have broader implications on the legality of regulatory agencies levying fines through administrative proceedings, the 5th U.S. Circuit C...
19/04/2025
WASHINGTON Federal Communications Commission chair Brendan Carr has blasted Comcast over MSNBC's coverage of the deportation of Kilmar Abrego Garcia in a so...
19/04/2025
Berklee NYC and NYC Media Launch Season 3 of Inside Power Station @BerkleeNYC This season features faculty member Arun Pandian as the new host and interviews ...
18/04/2025
Director Andrew Ahn, alongside actors Youn Yuh-jung and Joan Chen, takes a photo of the audience after the premiere of his film The Wedding Banquet at Eccles ...
18/04/2025
In a ruling that could have a major impact on the digital advertising market, a federal judge has ruled that Google has monopolized some types of advertising te...
18/04/2025
Broadcast and cable TV news outlets saw strong social media growth in March, according to new data from the social video analytics company Tubular Labs ....
18/04/2025
Berklee Student Yukai Yang Named 2025 Yamaha Young Performing Artist The drummer secured a spot among the elite winners in this years competition.
By
Maddie...
18/04/2025
Boston Conservatory Alums Bring Real Women Have Curves to Broadway The Latin American immigrant community takes center stage in a new musical featuring Tatian...
18/04/2025
WASHINGTON The FCC's call for public comments and suggestions on outdated regulations that it should be eliminated, has prompted a slew of fillings from bro...
18/04/2025
In a ruling that could have a major impact on the digital advertising market, a federal judge has ruled that Google has monopolized some types of advertising te...
18/04/2025
PEARL RIVER, N.Y. Global media solutions company Active Media Services (AMS) has formed a new relationship with VideoAmp, a measurement company for linear TV, c...
18/04/2025
Netflix reported generally positive results for first-quarter 2025, with revenue up 13% year-over-year to $10.543 billion and operating income growing by 27% to...
18/04/2025
NHL Playoffs 2025: TNT Sports Hits the Road for Onsite Productions With Mobile U...
18/04/2025
EVSs S bastien Verlaine on U.S. Expansion, Next-Generation Products Beyond replay, offerings also target asset management and media infrastructure By Ken Kersc...
18/04/2025
ESPN Unleashes 4DREPLAY as NCAA Women's Gymnastics Championships Hit ABC Men's championships to follow Saturday night on ESPN2 By Brandon Costa, Direct...
18/04/2025
Visualizing Victory: The Latest in AR, XR, and Virtual Production in Live Sports This panel discussion featured leaders from ESPN, CBS Sports, Warner Bros. Disc...
18/04/2025
NHL Playoffs 2025: With 16 Games in First Six Days, ESPN Deploys Variety of Remo...
17/04/2025
Emilie Blichfeldt attends the 2025 Sundance Film Festival premiere of The Ugly ...
17/04/2025
R-GPS gives warfighters a decisive battlefield advantage by punching through adv...
17/04/2025
This year's NAB Show in Las Vegas marked a noticeable shift in the priorities of media and broadcast organisations. Gone are the days of chasing flashy, or ...
17/04/2025
class=attachment-thumbnail size-thumbnail f-align-center alt= decoding=async data-lazy-srcset=https://www.antonbauer.com/wp-content/uploads/2024/12/Amy-Daniel-1...
17/04/2025
SAN JOSE, Calif. Roku and Adobe have announced that they are collaborating on a real time data platform made possible by a a new integration of the Roku Data C...
17/04/2025
NEW YORK Internet advertising revenues demonstrated strong growth in 2024, increasing 14.9% year-over-year to $258.6 billion, according to the IAB Internet Adv...
17/04/2025
SDVI Earns Both Product and Project of the Year Awards at 2025 NAB Show
Brie Clayton April 17, 2025
0 Comments
Left to right, Geoff Stedman, CMO, SDVI...
17/04/2025
Singapore Polytechnic Readies Aspiring AV Professionals for Live IP Productions ...
17/04/2025
Calrec Wins 2025 NAB Show Product of the Year Award for True Control 2.0
Brie Clayton April 17, 2025
0 Comments
Image: The Calrec True Control 2.o on ...
17/04/2025
In Return to Berklee, Lucius Looks Back and Moves Forward From mood boards to live demos, the alumni band gave students an exclusive look at the process behin...
17/04/2025
DirecTV's free streaming service MyFree DirecTV has just added another eight channels from NBCUniversal....
17/04/2025
LOS ANGELES The virtual production company GameChanger has announced that it is expanding its global footprint by bringing its virtual production technology to ...
17/04/2025
DENVER The International Broadcaster Coalition Against Piracy (IBCAP) has announced that it has developed a proprietary, automated software-based system to iden...
17/04/2025
Pixalate's new CTV Device Market Share report for Q1 2025 shows that Roku has the highest open programmatic CTV device market share in the United States, wi...
17/04/2025
Edward J. Lewis III Named Senior Vice President of Institutional Advancement Lewis has more than 20 years of industry experience, leading fundraising initiati...
17/04/2025
The Curling Group Puts On Inaugural Curling All-Star Game in Nashville The location in Music City is intended to broaden the sport's appeal By Dan Daley, ...
17/04/2025
April 17th, 2025 Press Materials Available Here
Tribeca Festival 2025 Announces TV & NOW Lineup
World Premieres and Exclusive Cast Panels with Apple TV '...
17/04/2025
SVG Sit-Down: Cisco's Bryan Bedford on Providing End-to-End Support for Clie...