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FAST Channels Rise Across India: Inside the Innovation in Content Distribution Thought leaders from Disney Star India, Amagi, AWS share their expertise By SVG Staff
Wednesday, July 3, 2024 - 8:00 am
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Story Highlights
FAST (free advertising-supported television) is a global phenomenon. Even in the massive market of India, it's proving to be a new way to reach viewers in an efficient way. According to Statista, the number of FAST users in the Indian market is expected to reach more than 152 million, and the country's FAST market is projected to reach $140.6 million in revenue this year.
As the streaming delivery method explodes, a panel of industry experts from India share their experiences and their learnings from working in FAST channels.
Participants in the discussion:
Paul Devlin, AWS, Principal/Business Development Manager, Global Sports
Imran Khan, Amagi, Director, Sales
Gajendra Tijare, Disney Star India, Head of Broadcast Technology and Operations (BTO)
The session was hosted at the 2024 SVG India Summit on April 30 and was moderated by Anil Wanvari, Founder/Chairman/Editor-in-Chief, Indiantelevision.com and AnimationXpress.com.
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