November 28, 2021
Could AI really revolutionise the way we produce and manage content?Whats a Rich Text element?The rich text element allows you to create and format headings, paragraphs, blockquotes, images, and video all in one place instead of having to add and format them individually. Just double-click and easily create content.
Static and dynamic content editingA rich text element can be used with static or dynamic content. For static content, just drop it into any page and begin editing. For dynamic content, add a rich text field to any collection and then connect a rich text element to that field in the settings panel. Voila!
How to customize formatting for each rich textHello h1Hello h2hello h3Hello h4Hello h5Hello h6hello this is a link to google
Headings, paragraphs, blockquotes, figures, images, and figure captions can all be styled after a class is added to the rich text element using the "When inside of" nested selector system.
Never has there been such a need for video content to be so compelling and available on multiple devices and platforms instantly. With so much competition for viewing time in almost every media sector, producers are creating more elaborate content in a number of separate formats and resolutions.
In response to this, AI technology looks sets to completely shake up the way we produce content for entertainment, pointing to a revolution in cinema, TV, VR and other video content production.
By integrating AI frameworks with media management solutions, it is possible to extract additional value from content libraries, even those in massive archives. AI is able to automate the tagging of content with metadata, therefore making content libraries highly searchable with very little man-hours. Naturally, the ability to find relevant content at a quick pace means it is much easier to monetise content, both legacy and newly-ingested.
There are a number of examples where AI technology could prove significant during the production process:
SportsAI technology has the potential to streamline the production of sports assets for distribution on various platforms. One example is the generation of sub-clips for use on social media. With an AI-based framework analysing every moment of ingested game footage, memorable moments could be identified and called up by a solution ready for distribution. If, for example, a user wanted to post a short clip of Zlatan Ibrahimovics two goals scored during the EFL final against Southampton in 2017, it would take only minutes to find the exact clips and push these to social platforms.
MarketingMarketers are creating video at an outstanding rate. Its an integral component in most marketing strategies but 43% of marketers said theyd create even more video content if there were no obstacles like time, resources, or budget. AI technology could be the solution.
Consider if a user wished to create two versions of an advert, perhaps for separate regions where there are cultural differences, or pre and post the 9pm watershed. Its much easier to find the right content and assemble that into an asset (this advert for example) if a user can set a parameter to disqualify from a search any items which contain content some viewers might find offensive.
In our own cloud-based media management platform, iconik, users can plugin any AI framework they choose to best fit their products or business. For example, they could choose to implement a custom-trained AI capable of recognising exact content or specific products, perhaps Nike Air Zoom Pegasus 34iD, rather than simply white sneaker.
Broadcasting and OTTAutomated distribution using AI can increase the value of content and remonetise libraries, too. In the broadcast space, if a certain actor or comedian suddenly becomes popular in a certain region, a broadcasters media management solution could use AI to identify content featuring this actor and add these to the distribution line-up for a television channel and so on. In a broadcast news setting, AI-frameworks make it possible to immediately identify and call up clips relating to a specific topic within breaking news. In the case of a natural disaster in India, for example, a broadcaster could search within a content library and use AI to perhaps identify legacy footage of what an area looked like before the disaster, or maybe the last time something similar occurred in the area. This has been possible in the past, but in this case every piece of footage would have been tagged manually, requiring hours of labour.
Broadcast archives are traditionally massive in scale, and the more content that exists, the more difficult it is to manually tag content. Automated workflows, such as AI tagging, are therefore more important than ever.
The future of AI
At the moment, it isnt possible for AI technology to operate completely without human intervention. Thats because it simply isnt accurate enough. Within iconik, weve made it possible for users to set rules so that if the AI framework returns a confidence rating below a certain level, that tag is discarded and anything above a certain level is automatically approved. Then, anything between these two levels is sent for human approval. The best thing about AI is that as the technology improves and the AI is able to learn from its mistakes, it will become more accurate over time.
AI is already beginning to move beyond content curation and automated content production is not far from the horizon. The next steps are automated scripting/storyboarding, as well as the discovery of the most suitable clips based on the purpose of the asset. So it could be possible for an AI framework to identify the 10 best scenes in a specific movie that should be used in the creation of a new trailer, based on all previous movie trailers within a certain genre.
Although the creation of content is not in itself aut
Most recent headlines
17/02/2025
TVBEurope talks to the team who brought a piece of broadcasting history back to life on BBC Wales last night
By Jenny Priestley
Published: February 14, 2025 ...
17/02/2025
Eligible studios will receive the relief directly from their local authorities, with no need to submit a claim
By Matthew Corrigan
Published: February 17, 20...
17/02/2025
As DEI initiatives come under pressure in the USA, supporters of Rise, which promotes diversity in the media and entertainment sector, discuss the continuing im...
17/02/2025
EIB Global loan will partially fund SES's continued O3b mPOWER medium earth orbit (MEO) fleet expansion enabling additional capacity worldwide. O3b mPOWER s...
15/02/2025
At Nielsen, Business Resource Groups (BRGs) play a critical role in nurturing a ...
15/02/2025
Innovation to empower creativity: Explore the latest in Lightroom
Rob Christensen February 15, 2025
0 Comments
Whether you want to remove distracting ...
15/02/2025
Wisycom, a worldwide leader in RF technology and provider of wireless solutions, announces a new distribution agreement with EQUAPHON. An Argentinian profession...
15/02/2025
DPA Microphones, the leading manufacturer of high-quality microphone solutions, is pleased to welcome Nicholas Nick Mariano and Vincent Vince Divine to the ...
15/02/2025
Tuxera, a leading provider of quality-assured file systems and networking solutions, will showcase how Tuxera Fusion SMB enables unprecedented performance for m...
15/02/2025
Bitmovin's latest Video Developer Report indicates an increasing role of AI, the slow adoption of next-generation codecs, and continuing challenges when it ...
15/02/2025
When Michelin Enterprises set out to promote its prestigious Hotel Guide in the new Sleepless in the Kitchen , campaign, veteran German/Slovenian gaffer Robert...
15/02/2025
Formula E, the world's first all-electric racing series, revolutionizing motorsport with cutting-edge technology and a commitment to sustainability has sele...
15/02/2025
Agile Content, a global leader in TV and video technology solutions, announces its rebranding to AgileTV.
The transition to AgileTV stems from a commitment to ...
15/02/2025
Hiltron Communications will promote the latest additions to its range of satellite communication products, systems and supporting services at GovSatCom 2025. Th...
15/02/2025
Following the success of the original Airglow Booklight, DoPchoice debuts a new addition to their inflatable line the Float. This lightweight, inflatable, round...
15/02/2025
LAS VEGAS Marshall Electronics has announced that it will debut its newest camera controller, the RCP Plus, at the 2025 NAB Show at Booth N2649 between April 5 ...
15/02/2025
ATLANTA Gray Media has named Blake Sebo as the next general manager of KTUU and KYES, Gray's NBC and CBS affiliates in Anchorage, Alaska....
15/02/2025
KOKKEDAL, Denmark DPA Microphones will feature its new CORE+ technology for distortion-free microphone sound at the 2025 NAB Show, April 5-9, in Las Vegas....
15/02/2025
SWANSEA, U.K. QuickLink will launch StudioPro-NDI and StudioPro-3, two new models of its QuickLine StudioPro video production platform, at the 2025 NAB Show, Ap...
15/02/2025
Live From 2025 NBA All-Star Game Weekend: After 25 Years, Turner Sports All-In F...
15/02/2025
NASCAR Driver Cam on Max Embraces Cloud-Based Workflow for 2025 Season Chris Brown of WBD Sports says Mobii will play key part in delivering signals from the tr...
14/02/2025
Last month, we officially launched the Spotify Partner Program, a powerful new m...
14/02/2025
From an island off the coast of Lutruwita to the global stage in France SBS & ...
14/02/2025
The future of electro-optical/infrared (EO/IR) land systems is evolving so that ...
14/02/2025
Here are 5 reasons why you should attend ISE 2025
Discover more about Calrec: Learn more about Calrec's legacy of innovation in broadcast audio solutions ...
14/02/2025
World Radio Day: On the same wavelength
By Graham Murray, International Sales Manager at Calrec
To mark World Radio Day, Calrec's International Sales Ma...
14/02/2025
DALLAS and TYSONS, Va. Tegna has concluded a broadcast rights agreement that makes Tegna's KFAA in Dallas the exclusive local television partner of the Dall...
14/02/2025
Amazon's Prime Video has released a new app for Apple TV that the streamer said delivers an improved streaming experiences with faster scrolling, improved s...
14/02/2025
CLEVELAND Telos Alliance announced a software update for its Axia Quasar XR and SR line of audio-over-IP (AoIP) mixing consoles and will show the offering at th...
14/02/2025
Puget Systems Returns to HPA Tech Retreat 2025 with New Analysis Tools for Puge...
14/02/2025
Glass Animals: Tour of Earth Uses Blackmagic Live Production Workflow
Brie Clayton February 14, 2025
0 Comments
80six deploys Blackmagic URSA Broadcas...
14/02/2025
A dispute between Paramount and Youtube TV that would have pulled CBS stations and Paramount's cable channels from the streaming service has been temporaril...
14/02/2025
Colourist Deidre (Dee) McClelland details how she helped shape the distinct look and feel of whimsical Oscar-nominated stop-motion film, Memoir of a Snail
By C...
14/02/2025
BitFire said it intends to introduce forward-looking services that simplify the launch of live production workflows, and enhance real-time collaboration
By Jen...
14/02/2025
The claim by the liquidators is the latest twist in the ongoing saga of the companys collapse at the end of 2021
By Matthew Corrigan
Published: February 14, ...
14/02/2025
A carriage dispute between YouTube TV and Paramount could come to a head today (Feb. 13), with the virtual pay TV provider threatening to pull all of the progra...
14/02/2025
ENGLEWOOD CLIFFS, N.J. LG Electronics USA has opened a new in-house, state-of-the-art virtual production studio at its 360,000-square-foot North American headqu...
14/02/2025
NEW YORK In a bid to help local broadcasters find new ways of monetizing their content, the Coalition for Innovative Media Measurement (CIMM) and TVB have relea...
14/02/2025
WASHINGTON Three Democratic U.S. Senators have sent a stern letter blasting FCC Chair Brendan Carr for the weaponization of the agency for attacking broadcast...
14/02/2025
Years after launching the streaming service Apple TV+ in November of 2019, Apple has finally released a version of its steaming app for Android devices....
14/02/2025
FOOTHILL RANCH, Calif. Red Digital Cinema will make its V-RAPTOR [X] and KOMODO-X camera systems available with Nikon's premier Z Mount, providing filmmaker...
14/02/2025
DAYTONA, Fla. The Fox Sports production of this year's Daytona 500 will see the addition of a few new tech elements and the continued unfolding of the broad...
14/02/2025
Watch Bryson Battles Blind Audition on The Voice Get a Four-Chair Turn Michael Bubl said the Boston Conservatory at Berklee musical theater senior might have...
14/02/2025
2025 Daytona 500: FOX Sports Looks To Ride Super Bowl LIX Momentum Into NASCAR S...
14/02/2025
14 Feb 2025
VEON's Kyivstar and the Come Back Alive Foundation Raise USD 2....
14/02/2025
Max Renews THE PITT, Starring Noah Wyle, For A Second Season
Max
Warner Bros. Television Group
The Pitt
New Episodes Of The Medical Drama From John...
14/02/2025
This year, Technicolor proudly celebrates 110 years of shaping the magic of cinema pioneering color, visual effects, and innovation that bring unforgettable l...
14/02/2025
NBA All-Star: More Games, More Teams, More Music, More Sound From the Court Turner Sports' team will deploy familiar tech to capture all the audio By Dan D...
14/02/2025
LIV Golf Continues To Innovate With Drones, Data-Driven Graphics, and All-Access...
November 28, 2021
