ENTERTAINMENT ONE PARTNERS WITH LEOLANDIA FOR THE WORLDS FIRST PJ MASKS THEME PARK ATTRACTION
06/11/2019
LONDON: November 5, 2019 - Entertainment One (eOne) is excited to announce that it has secured a multi-year agreement with Leolandia, Italy's leading theme park destination for families, that will see the launch of the world's first PJ Masks City theme park attraction in 2020.
Construction on PJ Masks City is already underway and the inauguration is set to take place next spring. The attraction will be a fully themed area dedicated to eOne's popular animated series featuring rides, shops, restaurants and many more areas aiming to create a fully immersive environment that brings the brand to life. Cutting-edge technology and next-generation special effects will make guests of all ages feel like they have stepped into the world of PJ Masks. Visitors to the attraction can experience the most iconic locations, interact with their heroes and re-enact their adventures complete with amazing vehicles and fun-filled experiences.
eOne's Ami Dieckman, SVP International Licensing, Family & Brands said, We are fully committed to expanding our live events portfolio with partnerships that enhance the content through tangible experiences. We're therefore thrilled to be collaborating with Leolandia once again to launch this new attraction in 2020. PJ Masks City will cement the brand's longevity in the region and we look forward to creating everlasting memories for fans of the show.
Giuseppe Ira, the President at Leolandia said, This important project represents the crowning achievement of a long-term partnership between Leolandia and eOne. The aim is to make the guests the real protagonists of a compelling story and offer a unique, immersive experience, designed to leave a mark. This announcement comes at the end of an outstanding summer season that was characterised by double-digit growth both in terms of turnover and number of visitors .
PJ Masks is a leading preschool property in Italy where it airs daily on Disney Junior and RAI Yoyo. These new agreements builds on eOne's long-standing partnership with Leolandia following a hugely successful programme of PJ Masks meet and greet appearances at the theme park since 2017 where Catboy, Owlette and Gekko have met in excess of 500k fans during live entertainment activities.
ENDS
For press enquiries please contact:
Diana Veysey
Email: Diana@licensetopr.co.uk Tel: 020 7637 4660
About Entertainment One
Entertainment One Ltd. (LSE: ETO) is a global independent studio that specialises in the development, acquisition, production, financing, distribution and sales of entertainment content. The Company's diversified expertise spans across film, television and music production and sales; family programming, merchandising and licensing; digital content; and live entertainment. Through its global reach and expansive scale, powered by deep local market knowledge, the Company delivers the best content to the world.
Entertainment One's robust network includes international feature film distribution company Sierra/Affinity; Amblin Partners with DreamWorks Studios, Participant Media, and Reliance Entertainment; Makeready with Brad Weston; unscripted television production companies Whizz Kid Entertainment, Renegade 83, Daisybeck and Blackfin; live entertainment leaders Round Room Entertainment; world-class music labels Dualtone Music Group and Last Gang; innovative music platform Audio Network; and award-winning emerging content and technology studio Secret Location.
The Company s rights library, valued at US$2.1 billion (as at 31 March 2019), is exploited across all media formats and includes about 80,000 hours of film and television content and approximately 40,000 music tracks.
LINK: | https://www.entertainmentone.com/press/entertainment-one-partners-with... |
See more stories from entertainment1 |
Most recent headlines
15/01/2025
Canon Unveils Camera Color-Matching Application
MELVILLE, N.Y. Canon USA has announced key features and availability for its new Camera Color Matching Application, a powerful new Windows-compatible software a...
15/01/2025
Altice's Optimum Complains to FCC Over Nexstar Retrans Negotiations
NEW YORK Altice USA has sent a letter to the Federal Communications Commission complaining about Nexstar's handling of retransmission consent negotiations, ...
15/01/2025
Heartland Video Systems Buys Videstra
PLYMOUTH, Wisc. Heartland Video Systems (HVS) has acquired Videstra, a company that offers solutions to integrate micro-local cameras for weather, towers and tr...
15/01/2025
NAB Show Opens Registration, Launches New Sports Summit
WASHINGTON The National Association of Broadcasters said registration is open for the 2025 NAB Show, which will bring the global media and entertainment industr...
15/01/2025
West Virginia AG Reaches $119.5 Million Settlement with Altice USA
CHARLESTON, W. Va. After a multi-year investigation, West Virginia Attorney General Patrick Morrisey has reached a $119.5 million settlement with Altice USA to ...
15/01/2025
Curl Commercial Shot on Blackmagic Cinema Camera 6K
Cur l Commercial Shot on Blackmagic Cinema Camera 6K Brie Clayton January 14, 2025 0 Comments Japanese skincare brand's new web commercial shot in...
15/01/2025
New BLAM Release Set to Transform End-to-End Workflow Management
New BLAM Release Set to Transform End-to-End Workflow Management Brie Clayton January 14, 2025 0 Comments Blue Lucy's recent software update for o...
14/01/2025
L3Harris Unveils New Resilient Waveform Package
Available today and interoperable with the RF-7850 Family of Radios, Vanguard and Vapor fill a critical requirement for secure and survivable multi-domain wideb...
14/01/2025
L3Harris to Provide Integrated Platform Management System for Royal Australian Navy Frigates
Rendering of Hunter Class frigate at sea. Image credit: BAE...
14/01/2025
EdgeBeam Wireless ATSC 3.0 Datacasting Hits the Ground Running
It's still early days for EdgeBeam Wireless, the joint venture of E.W. Scripps Co., Sinclair, Gray Media and Nexstar Media Group aiming to deliver datacasti...
14/01/2025
DirecTV Launches MySports Streamer
DirecTV has announced the launch of MySports, a new sports streaming service featuring 40 sports and broadcast channels. For $50 per month, it is initially av...
14/01/2025
Comscore Expands Local Measurement Deal with Coastal Television
RESTON, Va. Comscore has announced a new deal with Coastal Television's Media Group to provide of TV measurement and advanced audience data across 12 of Coa...
14/01/2025
Digital Alert Systems Adds Daniel Dillon as Product and Project Manager
LYNDONVILLE, N.Y. Emergency communications solutions provider Digital Alert Systems has tapped Daniel Dillon as a product and project manager....
14/01/2025
NESN Turns To Bitcentral Core News for Content Management
NEWPORT BEACH, Calif. New England Sports Network (NESN) has partnered with Bitcentral to add state-of-the-art media management and production tools to its opera...
14/01/2025
The Spring Signature Series Presents Kendrick Scott Berklee Ensemble
The Spring Signature Series Presents Kendrick Scott Berklee Ensemble The acclaimed percussionist has toured and collaborated with jazz legends Herbie Handcock...
14/01/2025
Ross Video Buys EagleEye Cable Camera Business, Technology
OTTAWA, Canada Ross Video has acquired EagleEye from sec.swiss (Swiss Electronic Creation), a strategic move that enhances its portfolio of camera motion system...
14/01/2025
How UNIT created a CG photoreal gorilla for Paramount+ drama Stags
UNIT VFX supervisor Nuno Pereira tells TVBEurope about the work that went into creating an emotive CG gorilla called El Ni o By Jenny Priestley Published: Ja...
14/01/2025
Vizio Launches App Bundle With Discounted Starz, AMC+ Offer
IRVINE, Calif. Vizio has launched a new bundled app on its TV that gives viewers access to the vast selection of movies and TV shows in the Starz and AMC+ libra...
14/01/2025
T-Mobile Ramps Up Ad Business With $600 Million Vistar Media Acquisition
BELLEVUE, Wash. T-Mobile is further expanding its advertising business with the announcement that it has entered into a definitive agreement to acquire Vistar M...
14/01/2025
Comcast NBCUniversal Donates $10 Million to Support L.A. Wildfire Relief
LOS ANGELES Comcast NBCUniversal said it will donate $10 million in cash to support Los Angeles-area wildfire disaster relief and recovery efforts....
14/01/2025
Scripps' Brian Lawlor To Receive 2025 Golden Mic Award
NEW YORK The Broadcasters Foundation of America said that Scripps Sports President Brian Lawlor will receive its 2025 Golden Mic Award, presented at the group...
14/01/2025
Live on Wednesday: Behind the VFX Scenes of UFO Sweden
Live on Wednesday: Behind the VFX Scenes of UFO Sweden Brie Clayton January 13, 2025 0 Comments Uncover the truth behind UFO Sweden's cutting-ed...
14/01/2025
A.I. Search in Seconds
A.I. Search in Seconds Michael Cioni January 13, 2025 0 Comments How much time do you spend sifting through hours and hours of footage? What if you di...
14/01/2025
Healthcare Leaders, NVIDIA CEO Share AI Innovation Across the Industry
AI is making inroads across the entire healthcare industry - from genomic research to drug discovery, clinical trial workflows and patient care. In a fireside ...
14/01/2025
NVIDIA GTC 2025: Quantum Day to Illuminate the Future of Quantum Computing
Quantum computing is one of the most exciting areas in computer science, promising progress in accelerated computing beyond what's considered possible today...
14/01/2025
UKTV Ventures partners with digital community for the over 50s, Rest Less, in airtime-for-equity deal
Leading multi-channel broadcaster UKTV has today announced it has invested in Re...
14/01/2025
5VREAL: EMG / Gravity Media Italy and Vodafone Contribute to Innovative Sports Analysis and Fan Engagement Project
5VREAL: EMG / Gravity Media Italy and Vodafone contribute to innovative sports a...
14/01/2025
SMPTE Elects Richard Welsh as President
SMPTE Elects Richard Welsh as President By Ken Kerschbaumer, Editorial Director Tuesday, January 14, 2025 - 9:44 am Print This Story | Subscribe Story H...
14/01/2025
Cromorama's Pablo Garcia Sees Ennio as a Solution to HDR/SDR Complexity
Cromorama's Pablo Garcia Sees Ennio as a Solution to HDR/SDR Complexity The color-conversion tool manages switching between formats across multiple channels...
14/01/2025
Canon Intros Color Matching Application for CR-N700 PTZ Camera
Canon Intros Color Matching Application for CR-N700 PTZ Camera Software simplifies consistency with main production camera By Ken Kerschbaumer, Editorial Direc...
14/01/2025
Fox Sports Australia Goes Ultra-Wide Screen as PCB Digital Installs Magna Systems LED Screen
Fox Sports Australia Goes Ultra-Wide Screen as PCB Digital Installs Magna System...
14/01/2025
What's Next: How Live Game Broadcasts are Redefining Fan Engagement
What's Next: How Live Game Broadcasts are Redefining Fan Engagement Leaders from CBS Sports, FOX Sports, Warner Bros. Discovery, the NBA, and CAA share thei...
14/01/2025
NEP Group's Josh Liemer on the Connected Solutions Rebrand, Another Season of MLS Season Pass
NEP Group's Josh Liemer on the Connected Solutions Rebrand, Another Season o...
14/01/2025
NBC Sports and Olympics' Darryl Jefferson on the Beauty of Paris 2024, Packed 2025 With NBA's Return
NBC Sports and Olympics' Darryl Jefferson on the Beauty of Paris 2024, Packe...
14/01/2025
DIRECTV Launches 40-Channel MySports Package
DIRECTV Launches 40-Channel MySports Package By Ken Kerschbaumer, Editorial Director Tuesday, January 14, 2025 - 2:13 pm Print This Story | Subscribe St...
14/01/2025
Official trailer released for Sky Documentaries three-part series Boyzone: No Matter What
Official trailer released for Sky Documentaries three-part series Boyzone: No Ma...
14/01/2025
New unleashed frequency ranges: Rohde & Schwarz extends broadband amplifiers to 18 GHz
New unleashed frequency ranges: Rohde & Schwarz extends broadband amplifiers to ...
14/01/2025
Happily Never After? I am MarriedBut!' Unveils the Realities of Marriage in Main Trailer
Back to All News Happily Never After? I am Married But!' Unveils the Reali...
14/01/2025
Comscore Expands Local Currency Partnership with Coastal Television's Media Group to Deliver Advanced TV Measurement Across 12 Markets
Comscore Expands Local Currency Partnership with Coastal Television's Media ...
14/01/2025
Ross Video Acquires EagleEye from sec.swiss, Expands Cable Camera Portfolio
Ottawa, Canada - January 14, 2025 - Ross Video, a global leader in live video production, is pleased to announce the acquisition of EagleEye from sec.swiss (swi...
13/01/2025
Nominations open for the Australia for UNHCR - SBS Les Murray Award for Refugee Recognition
Nominations open for the Australia for UNHCR - SBS Les Murray Award for Refugee ...
13/01/2025
Hub Survey: Viewers Want AI Content Labeled
PORTSMOUTH, N.H. A new survey released by Hub Entertainment Research found a majority of viewers want to know when something they're watching was created by...
13/01/2025
AccuWeather Acquires TOA Systems
NEW ORLEANS AccuWeather has acquired TOA Systems, a provider of lightning-detection hardware and one of the few global lightning networks in existence, the comp...
13/01/2025
Webinar: Streamline Digital Asset Management Creativity
Webinar: Streamline Digital Asset Management Creativity Brie Clayton January 13, 2025 0 Comments Santa Cruz Software and Activo to Host Webinar for Cr...
13/01/2025
The Listeners: creating the soundworld of the groundbreaking drama
Sound designer Steve Fanagan tells David Davies how the soundscape behind the recent BBC One series, The Listeners, was created By Contributor Published: Jan...
13/01/2025
Evolve and elevate: the role of standards in bringing immersive video to a wider audience
Philippe Guillotel, director and head of the video lab's metavideo group at ...
13/01/2025
Remembering the legend: how Scanline VFX retold the SENNA story
Craig Wentworth, overall VFX supervisor at Scanline VFX, tells TVBEurope how the spectacular sights and sounds of Formula 1 in the 80s and 90s were recreated fo...
13/01/2025
2025 M&E Trends: What's old is (sometimes) new again
Steve Reynolds, CEO of Imagine Communications, offers a view on the trends he believes will significantly impact the way the media and entertainment industry cr...
13/01/2025
Lisa Nandy looking at alternatives to BBC licence fee'
According to a report, the Secretary of State is considering alternative funding models, including mutualisation By Jenny Priestley Published: January 13, 20...
13/01/2025
Meet the principal solutions architect
Scott Wall, principal solutions architect at Signiant EMEA, details his journey in the media industry - from getting hands-on experience at Glastonbury, to bein...