![](//www.4rfv.com/images/no_image.jpg)
SintecMedia is introducing OnBoard, an innovative, robust TV Sales Side Platform (TV SSP) that makes TV and digital advertising more effective by enabling broadcasters and others to offer TV advertising, audience based sales and programmatic tools. At IBC, SintecMedia will demonstrate how the SintecMedia TV SSP Platform will change the programmatic TV marketplace by bringing channels and broadcasters the tools to optimize the buying process and make the most from theirair time. Already in place with a leading European broadcaster, OnBoard is a proven solution for exploiting the programmatic marketplace.
Introducing OnBoard - A TV Sales Side Platform
OnBoard is key for enabling programmatic solutions to fuel ad revenue growth and streamline trading for buyers and sellers. Unlike other solutions, it is an Open API, providing broadcasters with the tools and technologies to manage ad sales across a variety of digital and linear platforms. Broadcasters can improve decision making on how to divide and sell inventory across various outlets, whether direct or programmatic, and how to optimize inventory pricing to maximize revenue. OnBoard significantly streamlines the sales process by automating previously manual processes and integrating directly with the various marketplaces.
OnBoard is offered as a service that lets broadcasters get up and running quickly. With the capability of managing ad sales across all channels, including mobile, broadcasters have the tools and insight to maximize ad placement strategy and revenue.
Leading Technology for Today's Market Challenges
At IBC (Hall 2 Booth C32), SintecMedia will also showcase its complete solutions for the media industry, including cross-platform opportunities to manage digital and linear TV from a single, integrated system. As the largest provider of media management software, the company will reveal advances in core products including OnAir and IBMS; highlight innovations in rights management; and promote technology innovations that let broadcasters address their changing marketplace efficiently and cost effectively.
According to SintecMedia CEO Amotz Yarden, SintecMedia's solutions are the most trusted, flexible solutions in the market. As media is delivered across increasingly diverse channels, we have developed solutions that enable broadcasters to meet the challenges of an ever changing business environment. Whether in the cloud or the digital marketplace, SintecMedia offers the most diverse, robust products to broadcasters today.
Among solutions to be highlighted at IBC 2015 are:
OnAir 4.0 OnAir is a single, integrated platform for Ad Sales, Programming, Rights Management, Traffic and Promotions whose end-to-end workflow and a common, core database enables complete coordination between departments and business teams. The latest iteration, OnAir 4.0,delivers enhanced software with a sleeker, faster architecture and new security and control features that produce more robustness with a lower cost of ownership. OnAir's intelligent user interface anticipates the workflow for users and creates automated reminders and tasks to make navigation cleaner and more streamlined.
IBMS-The IBMS product suite empowers the media enterprise by leveraging an end-to-end solution that brings together business teams. At IBC, SintecMedia will showcase IBMS OnDemand and Promo Optimization. IBMS Promo Optimization lets clients take more control over the promo process with a sophisticated, customizable promo placement engine that vastly reduces the need to manually place promos. IBMS OnDemand is the premier tool for centralized management of multi-platform digital, on-demand services. With continued investment in next generation media technologies and automation tools, IBMS optimizes inventory and ensures maximum return on investment.
CloudOnAir and IBMS Express SintecMedia's world-class cloud-based systems offer the advantage of working with a market leader without having to invest in a large technology footprint. Cloud versions of OnAir and IBMS are quick to implement and bring superior functionality together with a lower overall cost of ownership. They unite departments and streamline linear, non-linear and digital operations into an easy to use system that is scalable for organizations of all sizes.
OnRights-OnRights is a rights management solution designed to help broadcasters earn higher revenue from content and licensing inventories across their linear, non-linear and digital platforms. OnRights manages content rights and inventory across multi-platforms, territories, languages and formats including acquired, commissioned and distributed content.
For more information, visit www.sintecmedia.com.
Most recent headlines
17/02/2025
TVBEurope talks to the team who brought a piece of broadcasting history back to life on BBC Wales last night
By Jenny Priestley
Published: February 14, 2025 ...
17/02/2025
Eligible studios will receive the relief directly from their local authorities, with no need to submit a claim
By Matthew Corrigan
Published: February 17, 20...
17/02/2025
As DEI initiatives come under pressure in the USA, supporters of Rise, which promotes diversity in the media and entertainment sector, discuss the continuing im...
17/02/2025
EIB Global loan will partially fund SES's continued O3b mPOWER medium earth orbit (MEO) fleet expansion enabling additional capacity worldwide. O3b mPOWER s...
15/02/2025
At Nielsen, Business Resource Groups (BRGs) play a critical role in nurturing a ...
15/02/2025
Innovation to empower creativity: Explore the latest in Lightroom
Rob Christensen February 15, 2025
0 Comments
Whether you want to remove distracting ...
15/02/2025
Wisycom, a worldwide leader in RF technology and provider of wireless solutions, announces a new distribution agreement with EQUAPHON. An Argentinian profession...
15/02/2025
DPA Microphones, the leading manufacturer of high-quality microphone solutions, is pleased to welcome Nicholas Nick Mariano and Vincent Vince Divine to the ...
15/02/2025
Tuxera, a leading provider of quality-assured file systems and networking solutions, will showcase how Tuxera Fusion SMB enables unprecedented performance for m...
15/02/2025
Bitmovin's latest Video Developer Report indicates an increasing role of AI, the slow adoption of next-generation codecs, and continuing challenges when it ...
15/02/2025
When Michelin Enterprises set out to promote its prestigious Hotel Guide in the new Sleepless in the Kitchen , campaign, veteran German/Slovenian gaffer Robert...
15/02/2025
Formula E, the world's first all-electric racing series, revolutionizing motorsport with cutting-edge technology and a commitment to sustainability has sele...
15/02/2025
Agile Content, a global leader in TV and video technology solutions, announces its rebranding to AgileTV.
The transition to AgileTV stems from a commitment to ...
15/02/2025
Hiltron Communications will promote the latest additions to its range of satellite communication products, systems and supporting services at GovSatCom 2025. Th...
15/02/2025
Following the success of the original Airglow Booklight, DoPchoice debuts a new addition to their inflatable line the Float. This lightweight, inflatable, round...
15/02/2025
LAS VEGAS Marshall Electronics has announced that it will debut its newest camera controller, the RCP Plus, at the 2025 NAB Show at Booth N2649 between April 5 ...
15/02/2025
ATLANTA Gray Media has named Blake Sebo as the next general manager of KTUU and KYES, Gray's NBC and CBS affiliates in Anchorage, Alaska....
15/02/2025
KOKKEDAL, Denmark DPA Microphones will feature its new CORE+ technology for distortion-free microphone sound at the 2025 NAB Show, April 5-9, in Las Vegas....
15/02/2025
SWANSEA, U.K. QuickLink will launch StudioPro-NDI and StudioPro-3, two new models of its QuickLine StudioPro video production platform, at the 2025 NAB Show, Ap...
15/02/2025
Live From 2025 NBA All-Star Game Weekend: After 25 Years, Turner Sports All-In F...
15/02/2025
NASCAR Driver Cam on Max Embraces Cloud-Based Workflow for 2025 Season Chris Brown of WBD Sports says Mobii will play key part in delivering signals from the tr...
14/02/2025
Last month, we officially launched the Spotify Partner Program, a powerful new m...
14/02/2025
From an island off the coast of Lutruwita to the global stage in France SBS & ...
14/02/2025
The future of electro-optical/infrared (EO/IR) land systems is evolving so that ...
14/02/2025
Here are 5 reasons why you should attend ISE 2025
Discover more about Calrec: Learn more about Calrec's legacy of innovation in broadcast audio solutions ...
14/02/2025
World Radio Day: On the same wavelength
By Graham Murray, International Sales Manager at Calrec
To mark World Radio Day, Calrec's International Sales Ma...
14/02/2025
DALLAS and TYSONS, Va. Tegna has concluded a broadcast rights agreement that makes Tegna's KFAA in Dallas the exclusive local television partner of the Dall...
14/02/2025
Amazon's Prime Video has released a new app for Apple TV that the streamer said delivers an improved streaming experiences with faster scrolling, improved s...
14/02/2025
CLEVELAND Telos Alliance announced a software update for its Axia Quasar XR and SR line of audio-over-IP (AoIP) mixing consoles and will show the offering at th...
14/02/2025
Puget Systems Returns to HPA Tech Retreat 2025 with New Analysis Tools for Puge...
14/02/2025
Glass Animals: Tour of Earth Uses Blackmagic Live Production Workflow
Brie Clayton February 14, 2025
0 Comments
80six deploys Blackmagic URSA Broadcas...
14/02/2025
A dispute between Paramount and Youtube TV that would have pulled CBS stations and Paramount's cable channels from the streaming service has been temporaril...
14/02/2025
Colourist Deidre (Dee) McClelland details how she helped shape the distinct look and feel of whimsical Oscar-nominated stop-motion film, Memoir of a Snail
By C...
14/02/2025
BitFire said it intends to introduce forward-looking services that simplify the launch of live production workflows, and enhance real-time collaboration
By Jen...
14/02/2025
The claim by the liquidators is the latest twist in the ongoing saga of the companys collapse at the end of 2021
By Matthew Corrigan
Published: February 14, ...
14/02/2025
A carriage dispute between YouTube TV and Paramount could come to a head today (Feb. 13), with the virtual pay TV provider threatening to pull all of the progra...
14/02/2025
ENGLEWOOD CLIFFS, N.J. LG Electronics USA has opened a new in-house, state-of-the-art virtual production studio at its 360,000-square-foot North American headqu...
14/02/2025
NEW YORK In a bid to help local broadcasters find new ways of monetizing their content, the Coalition for Innovative Media Measurement (CIMM) and TVB have relea...
14/02/2025
WASHINGTON Three Democratic U.S. Senators have sent a stern letter blasting FCC Chair Brendan Carr for the weaponization of the agency for attacking broadcast...
14/02/2025
Years after launching the streaming service Apple TV+ in November of 2019, Apple has finally released a version of its steaming app for Android devices....
14/02/2025
FOOTHILL RANCH, Calif. Red Digital Cinema will make its V-RAPTOR [X] and KOMODO-X camera systems available with Nikon's premier Z Mount, providing filmmaker...
14/02/2025
DAYTONA, Fla. The Fox Sports production of this year's Daytona 500 will see the addition of a few new tech elements and the continued unfolding of the broad...
14/02/2025
Watch Bryson Battles Blind Audition on The Voice Get a Four-Chair Turn Michael Bubl said the Boston Conservatory at Berklee musical theater senior might have...
14/02/2025
2025 Daytona 500: FOX Sports Looks To Ride Super Bowl LIX Momentum Into NASCAR S...
14/02/2025
14 Feb 2025
VEON's Kyivstar and the Come Back Alive Foundation Raise USD 2....
14/02/2025
Max Renews THE PITT, Starring Noah Wyle, For A Second Season
Max
Warner Bros. Television Group
The Pitt
New Episodes Of The Medical Drama From John...
14/02/2025
This year, Technicolor proudly celebrates 110 years of shaping the magic of cinema pioneering color, visual effects, and innovation that bring unforgettable l...
14/02/2025
NBA All-Star: More Games, More Teams, More Music, More Sound From the Court Turner Sports' team will deploy familiar tech to capture all the audio By Dan D...
14/02/2025
LIV Golf Continues To Innovate With Drones, Data-Driven Graphics, and All-Access...