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Spotify and Crunchyroll Present the Sounds of Anime

19/08/2024

The world of anime is rapidly expanding, finding fans all over. On Spotify, global streams of anime music have surged by 395% since 2021, and there are 6.7 million user-generated anime playlists-proving that listeners enjoy being fully immersed in the audio of their favorite series and movies. Now, Spotify is teaming up with global anime brand Crunchyroll to bring fans epic listening adventures on a whole other level.

Within Spotify's Anime hub, fans will find custom Curated by Crunchyroll playlists including:

Crunchyroll Anime Essentials: A brand-new anime season has arrived on Crunchyroll this summer! Listen along to the music behind the lineup.

The Broody Black-Haired MC: Anguished with a tragic past, this character's demeanor may intimidate some, but deep down they just need a hug.

The Bubbly Pink-Haired BFF: Always close at hand when a friend is in need, this character brings light, positivity, and an often underestimated strength.

The OP White-Haired Sensei: Underneath their cool, unbothered exterior, this character is an enigma to be unraveled.

The Journey Begins: You are the main character of your own story. The fate of the world depends on you and of course there are side quests.

Crunchyroll will also have a dedicated shelf of content within the hub, including the brand's recently released podcast Crunchyroll Presents: The Anime Effect, which digs into the latest anime headlines and features guest stars like rapper Denzel Curry and J-Pop icon LiSA.

We are thrilled to partner with Crunchyroll to bring listeners a new curation of anime music to explore, shared Kyota Onishi, Head of Music in Japan at Spotify. On Spotify, global streams of anime have surged over the past few years, and we hope the Anime hub will become an indispensable part of anime culture.

The Anime hub also includes an editorially curated lineup of playlists like Anime Now, Anime On Replay, and Women of Anime.

If you're looking to bolster your own playlists with new tracks or artists, take some inspiration from what we're seeing from listeners on Spotify. When looking at global user-generated anime playlists, top songs added include by LiSA, unravel by TK from Ling tosite sigure, by Ikimonogakari, Kaikai Kitan by Eve, and by KANA-BOON. LiSA takes the reign as the top artist added to user-generated anime playlists on Spotify, followed by Linked Horizon, 7 Minutoz, Hiroyuki Sawano, and FLOW, respectively.

To get started listening, check out the Anime hub here.
LINK: https://newsroom.spotify.com/2024-08-19/spotify-and-crunchyroll-presen...
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