Sony Pixel Power calrec Sony

Super Bowl LVIII: CBS Sports' Jason Cohen on the Doink Cam' Development, Making Vegas Shine

08/02/2024

Super Bowl LVIII: CBS Sports' Jason Cohen on the Doink Cam' Development, Making Vegas Shine The 165-camera production will cover much more than the Big Game By Ken Kerschbaumer, Editorial Director

Thursday, February 8, 2024 - 12:17 pm

Print This Story | Subscribe

Story Highlights

CBS Sports VP, Remote Technical Operations, Jason Cohen sat down with SVG during a CBS Media Day event to discuss how the broadcaster will make the city of Las Vegas shine and offered a deep dive into the development of the much anticipated doink cam.

CBS Sports' Jason Cohen: It's a huge project when you consider all the different branches of the production all over Las Vegas.

How is CBS trying to bring Las Vegas home to viewers this week ahead of Super Bowl LVIII and use the city as a storytelling element?

Personally, I went to UNLV, and I know the city like the back of my hand. You can't go to Las Vegas and not embrace the city as part of the environment, the story, the atmosphere, and, quite frankly, the game.

We're happy with the way we blanketed the city, starting at the camera at the very highest point of Las Vegas on top of the Strat and working our way south toward the strip with cameras covering the Sphere, with cameras on top of Planet Hollywood, or shooting the Bellagio with all our activations at the fountains from the multiple sets and the 1,000-ft. Flycam as well as a heavy-lift drone and an FPV drone.

As you continue to work your way south down Las Vegas Boulevard, when you get to the stadium, there is a 53-ft. MovieBird crane, a tethered drone at a parking lot next to the stadium, and a robo camera on the top of Mandalay Bay shooting both the Strip and Allegiant Stadium. We felt like we had to capture every angle, every marquee, every light, the overall essence of Las Vegas, and I think we are [doing that].

Also, this is about more than the three hours on Sunday for the game. We're giving all those cameras, all those angles, the drones, the Flycam, the robos, and they're being used on CBS News and HQ CBS Sports Network. We've distributed them to multiple outlets all over the country to bring what we're doing in Las Vegas to life for people across the country.

How did the doink cam go from a vision to a reality. Whom did you call to make it happen?

There are two phone calls we had to make when we first had the idea. First, you need to talk to the NFL and ask if it is even feasible. Their response was We're not going to say no. We're intrigued, but you've got to do some engineering background and prove it's not going to affect the integrity of the uprights. You need to call the company that makes the uprights, Sports Field, learn about them, give us some engineering background, and then do a test in the preseason. We said, Got it.

The second call we made was to Fletcher. They never back away from a crazy innovation or a new enhancement, and a specialty camera is kind of in their DNA. Fletcher, combined with a company called Antelope, which was known for the Pico cameras, had developed a new camera called the Nucleus. It's similar to a camera that we've started to embed in the pylons as well, but it is a 4K 4X-super-slow-motion mini POV camera. I had said, Great, let's just put a regular [small] camera in there. [Fletcher] said, No, no, no, you want to go super-slow-motion; you want to go to the 4K cutout. Let's bring in Antelope. So Fletcher kind of pushed me to think a little bit higher-tech about what could be inside the uprights.

How did you work through the design phase?

We started to make some drawings with how big the cutouts [in the uprights] need to be and what is the best position on the upright. Should it be high? Should it be low? Should it be facing inward or at a 45-degree angle straight outward? We got feedback from production, and we even asked analyst Jay Feely, our resident kicker.

We debated amongst ourselves and came up with a plan for the first preseason game on Aug. 19 at the Meadowlands, when the Jets played the Buccaneers. We got a kicker in the game who kicked the ball and hit the upright. It was a home run; it was what we were praying for.

What else did you learn?

We learned that there are some camera angles that might work better and to use a wide-angle lens and not a narrow lens because a wide-angle lens gives a sense of place and lets you see if the ball went through the uprights. We also learned that a little yellow filter on the lens give the illusion that we're inside the upright, where we're not supposed to be.

We tested it again on the Las Vegas home game in Week 6 of the NFL on Oct. 15. That was another successful test, and we learned a little bit more about angles. From there, the NFL gave us the green light and said, Okay, you're approved for Las Vegas.

Can you share more details on the cameras and setup?

Each side of the field will have three cameras for a total of six doink cams. Each upright has a camera shooting at a 45-degree angle. You basically see a little bit of the [opposite] upright so you can see a doink when the ball hits the other upright, but you can also see the upright the camera is in in case it gets hit. The third camera is a little bit closer to the bottom of the base so, if the ball just clears the crossbar, you can see it just pass through. It gives some different looks and angles.

It seems that this camera can provide more than just coverage of field-goal attempts.

Yes. When we did the test in October, we learned it is a 4K 4X camera in a position that has never been done before. It's not a high-slash or a high-end-zone, and it's not a low-pylon. It's new, unique, and almost mid-high-angle. It even gets cool angles of the goal line, and you can zoom in on the pylons with super-slow-motion and get shots from
LINK: https://www.sportsvideo.org/2024/02/08/super-bowl-lviii-cbs-sports-jas...
See more stories from svg

Most recent headlines

04/09/2025

Monumental Sports & Entertainment and Dalet Win Prestigious 2025 NAB Show Project of the Year Award

Monumental Sports & Entertainment (MSE), in collaboration with Dalet, has been a...

19/04/2025

SDVI Earns Both Product and Project of the Year Awards at...

SDVI, the leading platform provider for cloud-native media supply chains, today announced that the company earned multiple awards at the 2025 NAB Show, with two...

19/04/2025

Ateliere Announces CEO Transition

Ateliere Creative Technologies, a leading GenAI media software solutions company, today announced that Dan Goman has stepped down as CEO and David Bortis, Ateli...

19/04/2025

Marshall CV574 Miniature 4K UHD Camera Revolutionizes Off...

As Director of Media and Aerial Production at Terrible Herbst Motorsports, Bryan Moore is setting new standards in off-road racing media coverage thanks to his ...

19/04/2025

Lightware Launches Dual Screen Extended Desktop Taurus

A next-generation collaboration device that redefines connectivity for meeting environments Lightware, an industry-leading manufacturer of signal management so...

19/04/2025

Calrec Wins 2025 NAB Show Product of the Year Award for N...

Calrec is today announcing that its True Control 2.0 is a Remote Production winner in the 2025 NAB Show Product of the Year Awards. This official awards program...

19/04/2025

Appear and NBCUniversal Win Project of the Year at NAB Sh...

Appear, a global leader in live production technology, proudly announces it has been recognised alongside NBCUniversal with the prestigious NAB Show Delivery Pr...

19/04/2025

Deity Microphones Announces The Deity THEOS DIFB at NAB 2...

Deity Microphones, a leader in innovative audio equipment, is proud to announce the expected release of our Ultra-Wide Band IFB to the market. The THEOS DIFB wi...

19/04/2025

LiveU IQ Technology Delivers Breakthrough Network Perform...

A world renowned broadcaster and long-standing LiveU customer has successfully completed a series of live connectivity tests using LiveU's revolutionary, aw...

19/04/2025

BitFire Wins 2025 NAB Show Project of the Year and Produc...

BitFire (bitfire.tv), a longtime leader in live video transport, today announced dual NAB Show award wins at the 2025 NAB Show in Las Vegas. The company's M...

19/04/2025

BitFire Wins Three Top Awards at 2025 NAB Show

BitFire (bitfire.tv), a longtime leader in live video transport, today announced three major award wins at the 2025 NAB Show, April 5-9, in Las Vegas. The compa...

19/04/2025

Moments Lab and Satisfaction Group Form Unique Strategic...

AI video discovery company Moments Lab and Satisfaction Group, a leading independent unscripted television production company, are proud to announce a unique st...

19/04/2025

The Infrastructure of Creative Flow DigitalGlues creative...

As the media industry navigates the triple challenge of AI-driven production, distributed teams, and skyrocketing content demand, DigitalGlue s creative.space h...

19/04/2025

Miri Technologies Wins Two Prestigious Awards for X510 Bo...

Network technology startup Miri Technologies Inc. capped off its tremendously successful NAB Show debut by winning two prestigious industry awards for its cutti...

19/04/2025

Tablo Adds 45 New FAST Channels From Warner Bros. Discovery

CINCINNATI Scripp's Nuvyyo USA has concluded a deal with Warner Bros. Discovery to bring 45 FAST channels to Nuvyyo's Tablo TV device....

19/04/2025

Court Overrules FCC's $57 Million Fine Against AT&T

In a ruling that could have broader implications on the legality of regulatory agencies levying fines through administrative proceedings, the 5th U.S. Circuit C...

19/04/2025

FCC Chair Carr Blasts Comcast Over MSNBC Coverage

WASHINGTON Federal Communications Commission chair Brendan Carr has blasted Comcast over MSNBC's coverage of the deportation of Kilmar Abrego Garcia in a so...

19/04/2025

Berklee NYC and NYC Media Launch Season 3 of Inside Power Station @BerkleeNYC

Berklee NYC and NYC Media Launch Season 3 of Inside Power Station @BerkleeNYC This season features faculty member Arun Pandian as the new host and interviews ...

18/04/2025

Everyone Is Cordially Invited to Celebrate Queer Joy in The Wedding Banquet

Director Andrew Ahn, alongside actors Youn Yuh-jung and Joan Chen, takes a photo of the audience after the premiere of his film The Wedding Banquet at Eccles ...

18/04/2025

U.S. Judge Rules Google Illegally Monopolized Ad Technologies

In a ruling that could have a major impact on the digital advertising market, a federal judge has ruled that Google has monopolized some types of advertising te...

18/04/2025

TV News Outlets See March Spike in Social Media Usage

Broadcast and cable TV news outlets saw strong social media growth in March, according to new data from the social video analytics company Tubular Labs ....

18/04/2025

Berklee Student Yukai Yang Named 2025 Yamaha Young Performing Artist

Berklee Student Yukai Yang Named 2025 Yamaha Young Performing Artist The drummer secured a spot among the elite winners in this years competition. By Maddie...

18/04/2025

Boston Conservatory Alums Bring Real Women Have Curves to Broadway

Boston Conservatory Alums Bring Real Women Have Curves to Broadway The Latin American immigrant community takes center stage in a new musical featuring Tatian...

18/04/2025

UPDATED: Broadcasters Urge FCC to Hit the Delete Button on Antiquated Regs

WASHINGTON The FCC's call for public comments and suggestions on outdated regulations that it should be eliminated, has prompted a slew of fillings from bro...

18/04/2025

Federal Judge Rules Google Illegally Monopolized Ad Technologies

In a ruling that could have a major impact on the digital advertising market, a federal judge has ruled that Google has monopolized some types of advertising te...

18/04/2025

AMS, VideoAmp Collaborate on Cross-Channel Targeting and Measurement

PEARL RIVER, N.Y. Global media solutions company Active Media Services (AMS) has formed a new relationship with VideoAmp, a measurement company for linear TV, c...

18/04/2025

Netflix Reports Strong Q1 Revenue, Operating Income

Netflix reported generally positive results for first-quarter 2025, with revenue up 13% year-over-year to $10.543 billion and operating income growing by 27% to...

18/04/2025

NHL Playoffs 2025: TNT Sports Hits the Road for Onsite Productions With Mobile Units from NEP Group, Game Creek Video

NHL Playoffs 2025: TNT Sports Hits the Road for Onsite Productions With Mobile U...

18/04/2025

EVS's Sbastien Verlaine on U.S. Expansion, Next-Generation Products

EVSs S bastien Verlaine on U.S. Expansion, Next-Generation Products Beyond replay, offerings also target asset management and media infrastructure By Ken Kersc...

18/04/2025

ESPN Unleashes 4DREPLAY as NCAA Women's Gymnastics Championships Hit ABC

ESPN Unleashes 4DREPLAY as NCAA Women's Gymnastics Championships Hit ABC Men's championships to follow Saturday night on ESPN2 By Brandon Costa, Direct...

18/04/2025

Visualizing Victory: The Latest in AR, XR, and Virtual Production in Live Sports

Visualizing Victory: The Latest in AR, XR, and Virtual Production in Live Sports This panel discussion featured leaders from ESPN, CBS Sports, Warner Bros. Disc...

18/04/2025

NHL Playoffs 2025: With 16 Games in First Six Days, ESPN Deploys Variety of Remote-Production Models in U.S., Canada

NHL Playoffs 2025: With 16 Games in First Six Days, ESPN Deploys Variety of Remo...

17/04/2025

The Ugly Stepsister: A Cinderella Body Horror Story That Will Leave a Crowd in Shambles

Emilie Blichfeldt attends the 2025 Sundance Film Festival premiere of The Ugly ...

17/04/2025

Why Resilient GPS (R-GPS) Matters for US Military Superiority: We Must Address GPS Vulnerabilities

R-GPS gives warfighters a decisive battlefield advantage by punching through adv...

17/04/2025

What NAB told us about the future of media tech

This year's NAB Show in Las Vegas marked a noticeable shift in the priorities of media and broadcast organisations. Gone are the days of chasing flashy, or ...

17/04/2025

Changing Sustainable Production in Wales and Beyond

class=attachment-thumbnail size-thumbnail f-align-center alt= decoding=async data-lazy-srcset=https://www.antonbauer.com/wp-content/uploads/2024/12/Amy-Daniel-1...

17/04/2025

Roku to Collaborate with Adobe on Real-Time Customer Data

SAN JOSE, Calif. Roku and Adobe have announced that they are collaborating on a real time data platform made possible by a a new integration of the Roku Data C...

17/04/2025

IAB: Digital Ad Revenue Surges 14.9% YoY to $259 Billion in 2024

NEW YORK Internet advertising revenues demonstrated strong growth in 2024, increasing 14.9% year-over-year to $258.6 billion, according to the IAB Internet Adv...

17/04/2025

SDVI Earns Both Product and Project of the Year Awards at 2025 NAB Show

SDVI Earns Both Product and Project of the Year Awards at 2025 NAB Show Brie Clayton April 17, 2025 0 Comments Left to right, Geoff Stedman, CMO, SDVI...

17/04/2025

Singapore Polytechnic Readies Aspiring AV Professionals for Live IP Productions with AJA

Singapore Polytechnic Readies Aspiring AV Professionals for Live IP Productions ...

17/04/2025

Calrec Wins 2025 NAB Show Product of the Year Award for True Control 2.0

Calrec Wins 2025 NAB Show Product of the Year Award for True Control 2.0 Brie Clayton April 17, 2025 0 Comments Image: The Calrec True Control 2.o on ...

17/04/2025

In Return to Berklee, Lucius Looks Back and Moves Forward

In Return to Berklee, Lucius Looks Back and Moves Forward From mood boards to live demos, the alumni band gave students an exclusive look at the process behin...

17/04/2025

MyFree DirecTV Adds 8 NBCU Channels

DirecTV's free streaming service MyFree DirecTV has just added another eight channels from NBCUniversal....

17/04/2025

GameChanger Launches in the U.S.

LOS ANGELES The virtual production company GameChanger has announced that it is expanding its global footprint by bringing its virtual production technology to ...

17/04/2025

IBCAP Launches Automated VOD Monitoring and Takedown System

DENVER The International Broadcaster Coalition Against Piracy (IBCAP) has announced that it has developed a proprietary, automated software-based system to iden...

17/04/2025

Pixalate: Roku Continues to Dominate U.S. CTV Device Market

Pixalate's new CTV Device Market Share report for Q1 2025 shows that Roku has the highest open programmatic CTV device market share in the United States, wi...

17/04/2025

Edward J. Lewis III Named Senior Vice President of Institutional Advancement

Edward J. Lewis III Named Senior Vice President of Institutional Advancement Lewis has more than 20 years of industry experience, leading fundraising initiati...

17/04/2025

The Curling Group Puts On Inaugural Curling All-Star Game in Nashville

The Curling Group Puts On Inaugural Curling All-Star Game in Nashville The location in Music City is intended to broaden the sport's appeal By Dan Daley, ...

17/04/2025

Tribeca Festival 2025 Announces TV and NOW Lineup

April 17th, 2025 Press Materials Available Here Tribeca Festival 2025 Announces TV & NOW Lineup World Premieres and Exclusive Cast Panels with Apple TV '...

17/04/2025

SVG Sit-Down: Cisco's Bryan Bedford on Providing End-to-End Support for Clients, How Industry Trends Impact Workflows

SVG Sit-Down: Cisco's Bryan Bedford on Providing End-to-End Support for Clie...