
A man sells toffee coconuts in a street of Havana. || Photo courtesy of YAMIL LAGE/AFP/Getty Images
In partnership with UC Food Observer: The UC Food Observer is your daily serving of must-read news from the world of food, curated by the University of California. Follow on Twitter.
When it comes to food, I would say that I eat more healthy than I did, and less. - Marc Frank, on his diet in Cuba
There's a lot to learn - and unlearn - about Cuba. That's a key takeaway from my recent trip to the island nation, as part of a people-to-people exchange with the Kellogg Fellows Leadership Alliance (KFLA). During a packed 10-day adventure, our group met with a range of people across Cuba, including scholars and local experts. In addition to learning about Cuba's diverse culture, we explored the country's health, educational, political and agricultural/food systems.
#mustread || Photo courtesy of UC Food Observer
One of the most interesting individuals that we met was Marc Frank, an American journalist who has lived in Cuba for more than two decades. Marc writes for Thomson Reuters and the Financial Times. He is also the author of two books, the most recent being Cuban Revelations: Behind the Scenes in Havana, which examines the impacts of U.S. policies toward Cuba and considers what the future might hold.
In preparation for the trip, I read a handful of books and numerous articles. Cuban Revelations was by far the most comprehensive and important. In it, Marc provides vital historical context for the Revolution and explores a wide range of social, political and economic issues, including agricultural reform. This book is a #mustread for anyone interested in Cuba.
Marc first traveled to Cuba in 1984, but his relationship with Cuba goes back further, through a family connection. He is the grandson of Waldo Frank, a prolific and well-known American writer, social critic and expert on Latin America, who wrote Cuba: Prophetic Island (1961), an early account of the Revolution and what its impacts might be.
In our discussions, Marc emphasized that he is not Cuban, although he is married to a Cuban and has a large, extended Cuban family. As an American, his experiences are different from average Cubans. He shared that as an American and a journalist, he has had material benefits (including access to a car and telephone) that most Cubans do not enjoy.
This is the third in a series about Cuba.
What's it like to live in Cuba? How have your food experiences changed?
There are many things I appreciate about living in Cuba and there are also negatives.
I enjoy living without constant fear, though one does have to lock up. I enjoy the people, their complexity and warmth. I enjoy the challenge of understanding a different culture and politics. I love that I waste nothing and that I am not bombarded with sales pitches.
(Editor's Note: Commercial advertising is technically banned in Cuba; read this piece from The Atlantic to learn how Cubans have devised work arounds. Advertising in Cuba is reserved for government purposes; billboards are used to convey messages about the Revolution, like the one pictured to the left.)
But living in Cuba sometimes feels like I'm living in a pressure cooker and constantly on edge. How much this is due to U.S. pressure and how much to domestic failures is always difficult to judge. It is frustrating to live in a country where there is no guaranteed supply of anything but the very basics, where one has to search the city to get simple things like dish washing liquid or cheese. It is depressing to witness infrastructure decay and so many young people throwing up their arms in despair and leaving for greener pastures.
When it comes to food I would say I eat more healthily than I did, and less. My major complaint is the lack of spices and sauces. Until very recently I went out to eat very little, but now that there are more and more eateries I go out once a week. When my wife is around I eat Cuban - rice, beans, vianda, chicken, pork, goat, salad, eggs, etc. When I cook or she is out of town, my famous spaghetti, grilled this and that, more hot sauce, etc.
(Editor's Note: In addition to rice and beans, viandas are an essential part of the Cuban diet. Viandas refers to a range of starchy foods, mostly tubers and root crops. Viandas include yuca, sweet potatoes, potatoes, malanga, pumpkin, squash, taro and plantains. Vianda - derived from viand - can also mean food or meal. They are prepared in a variety of ways; they can be boiled or fried and are often served with a sauce. Tostones - shown in this photo - are viandas that are formed into balls and deep fried. Learn more about how Cubans are faring on the food front in this New York Times piece).
Cuban cuisine fusion: pork tip steak with green peppers || Photo courtesy of Roberto Machado Noa/LightRocket/Getty Images
Capitalist enterprises are gaining traction in Cuba. Is that evident in the food system?
By U.S. standards I see very little capitalist enterprise in the food system here. There are a few processing joint ventures and that is about it. The state owns more than 70 percent of the arable land and leases most of it to cooperatives and family farmers. They are now allowed to hire labor but acreage remains restricted. The state used to supply all inputs at subsidized prices and purchase 90 percent of output at fixed prices, then wholesale and retail the output. Under reforms begun six years ago the state said it would sell inputs on demand to farmers and allow them to eventually sell 60 percent or more of output on the open market. This has not happened and now the state, citing food inflation, is reversing itself and returning to the old model. Imported food is strictly monopolized by the state from purchase to sale.
--
--
There are various statistics about wh
Most recent headlines
04/09/2025
Monumental Sports & Entertainment (MSE), in collaboration with Dalet, has been a...
19/04/2025
SDVI, the leading platform provider for cloud-native media supply chains, today announced that the company earned multiple awards at the 2025 NAB Show, with two...
19/04/2025
Ateliere Creative Technologies, a leading GenAI media software solutions company, today announced that Dan Goman has stepped down as CEO and David Bortis, Ateli...
19/04/2025
As Director of Media and Aerial Production at Terrible Herbst Motorsports, Bryan Moore is setting new standards in off-road racing media coverage thanks to his ...
19/04/2025
A next-generation collaboration device that redefines connectivity for meeting environments
Lightware, an industry-leading manufacturer of signal management so...
19/04/2025
Calrec is today announcing that its True Control 2.0 is a Remote Production winner in the 2025 NAB Show Product of the Year Awards. This official awards program...
19/04/2025
Appear, a global leader in live production technology, proudly announces it has been recognised alongside NBCUniversal with the prestigious NAB Show Delivery Pr...
19/04/2025
Deity Microphones, a leader in innovative audio equipment, is proud to announce the expected release of our Ultra-Wide Band IFB to the market. The THEOS DIFB wi...
19/04/2025
A world renowned broadcaster and long-standing LiveU customer has successfully completed a series of live connectivity tests using LiveU's revolutionary, aw...
19/04/2025
BitFire (bitfire.tv), a longtime leader in live video transport, today announced dual NAB Show award wins at the 2025 NAB Show in Las Vegas. The company's M...
19/04/2025
BitFire (bitfire.tv), a longtime leader in live video transport, today announced three major award wins at the 2025 NAB Show, April 5-9, in Las Vegas. The compa...
19/04/2025
AI video discovery company Moments Lab and Satisfaction Group, a leading independent unscripted television production company, are proud to announce a unique st...
19/04/2025
As the media industry navigates the triple challenge of AI-driven production, distributed teams, and skyrocketing content demand, DigitalGlue s creative.space h...
19/04/2025
Network technology startup Miri Technologies Inc. capped off its tremendously successful NAB Show debut by winning two prestigious industry awards for its cutti...
19/04/2025
CINCINNATI Scripp's Nuvyyo USA has concluded a deal with Warner Bros. Discovery to bring 45 FAST channels to Nuvyyo's Tablo TV device....
19/04/2025
In a ruling that could have broader implications on the legality of regulatory agencies levying fines through administrative proceedings, the 5th U.S. Circuit C...
19/04/2025
WASHINGTON Federal Communications Commission chair Brendan Carr has blasted Comcast over MSNBC's coverage of the deportation of Kilmar Abrego Garcia in a so...
19/04/2025
Berklee NYC and NYC Media Launch Season 3 of Inside Power Station @BerkleeNYC This season features faculty member Arun Pandian as the new host and interviews ...
18/04/2025
Director Andrew Ahn, alongside actors Youn Yuh-jung and Joan Chen, takes a photo of the audience after the premiere of his film The Wedding Banquet at Eccles ...
18/04/2025
In a ruling that could have a major impact on the digital advertising market, a federal judge has ruled that Google has monopolized some types of advertising te...
18/04/2025
Broadcast and cable TV news outlets saw strong social media growth in March, according to new data from the social video analytics company Tubular Labs ....
18/04/2025
Berklee Student Yukai Yang Named 2025 Yamaha Young Performing Artist The drummer secured a spot among the elite winners in this years competition.
By
Maddie...
18/04/2025
Boston Conservatory Alums Bring Real Women Have Curves to Broadway The Latin American immigrant community takes center stage in a new musical featuring Tatian...
18/04/2025
WASHINGTON The FCC's call for public comments and suggestions on outdated regulations that it should be eliminated, has prompted a slew of fillings from bro...
18/04/2025
In a ruling that could have a major impact on the digital advertising market, a federal judge has ruled that Google has monopolized some types of advertising te...
18/04/2025
PEARL RIVER, N.Y. Global media solutions company Active Media Services (AMS) has formed a new relationship with VideoAmp, a measurement company for linear TV, c...
18/04/2025
Netflix reported generally positive results for first-quarter 2025, with revenue up 13% year-over-year to $10.543 billion and operating income growing by 27% to...
18/04/2025
NHL Playoffs 2025: TNT Sports Hits the Road for Onsite Productions With Mobile U...
18/04/2025
EVSs S bastien Verlaine on U.S. Expansion, Next-Generation Products Beyond replay, offerings also target asset management and media infrastructure By Ken Kersc...
18/04/2025
ESPN Unleashes 4DREPLAY as NCAA Women's Gymnastics Championships Hit ABC Men's championships to follow Saturday night on ESPN2 By Brandon Costa, Direct...
18/04/2025
Visualizing Victory: The Latest in AR, XR, and Virtual Production in Live Sports This panel discussion featured leaders from ESPN, CBS Sports, Warner Bros. Disc...
18/04/2025
NHL Playoffs 2025: With 16 Games in First Six Days, ESPN Deploys Variety of Remo...
17/04/2025
Emilie Blichfeldt attends the 2025 Sundance Film Festival premiere of The Ugly ...
17/04/2025
R-GPS gives warfighters a decisive battlefield advantage by punching through adv...
17/04/2025
This year's NAB Show in Las Vegas marked a noticeable shift in the priorities of media and broadcast organisations. Gone are the days of chasing flashy, or ...
17/04/2025
class=attachment-thumbnail size-thumbnail f-align-center alt= decoding=async data-lazy-srcset=https://www.antonbauer.com/wp-content/uploads/2024/12/Amy-Daniel-1...
17/04/2025
SAN JOSE, Calif. Roku and Adobe have announced that they are collaborating on a real time data platform made possible by a a new integration of the Roku Data C...
17/04/2025
NEW YORK Internet advertising revenues demonstrated strong growth in 2024, increasing 14.9% year-over-year to $258.6 billion, according to the IAB Internet Adv...
17/04/2025
SDVI Earns Both Product and Project of the Year Awards at 2025 NAB Show
Brie Clayton April 17, 2025
0 Comments
Left to right, Geoff Stedman, CMO, SDVI...
17/04/2025
Singapore Polytechnic Readies Aspiring AV Professionals for Live IP Productions ...
17/04/2025
Calrec Wins 2025 NAB Show Product of the Year Award for True Control 2.0
Brie Clayton April 17, 2025
0 Comments
Image: The Calrec True Control 2.o on ...
17/04/2025
In Return to Berklee, Lucius Looks Back and Moves Forward From mood boards to live demos, the alumni band gave students an exclusive look at the process behin...
17/04/2025
DirecTV's free streaming service MyFree DirecTV has just added another eight channels from NBCUniversal....
17/04/2025
LOS ANGELES The virtual production company GameChanger has announced that it is expanding its global footprint by bringing its virtual production technology to ...
17/04/2025
DENVER The International Broadcaster Coalition Against Piracy (IBCAP) has announced that it has developed a proprietary, automated software-based system to iden...
17/04/2025
Pixalate's new CTV Device Market Share report for Q1 2025 shows that Roku has the highest open programmatic CTV device market share in the United States, wi...
17/04/2025
Edward J. Lewis III Named Senior Vice President of Institutional Advancement Lewis has more than 20 years of industry experience, leading fundraising initiati...
17/04/2025
The Curling Group Puts On Inaugural Curling All-Star Game in Nashville The location in Music City is intended to broaden the sport's appeal By Dan Daley, ...
17/04/2025
April 17th, 2025 Press Materials Available Here
Tribeca Festival 2025 Announces TV & NOW Lineup
World Premieres and Exclusive Cast Panels with Apple TV '...
17/04/2025
SVG Sit-Down: Cisco's Bryan Bedford on Providing End-to-End Support for Clie...