
CreateCtrl presents broadcast management solutions at CabSat 16 January 2015
News
The Munich software company shows its newest cross-media products for TV, radio, and VoD in Dubai.
At this year s CabSat in Dubai, from March 10 - 12, at Bavarian Pavilion in Hall 2, Booth A2-44, CreateCtrl AG will present broadcast management solutions that allow media organizations the collaborative work on their content. The Munich Company focuses on the new, web-based Media Asset Management system with integrated HTML5 - video editor.
CreateCtrl presents for the first time its innovative Media Applications for broadcasters and VoD providers at CabSat in Dubai. The solution provides comprehensive content and metadata management combined with flexible program scheduling. Movies, series, trailers, contracts, and licensing information are efficiently handled in the workflow based Media Applications suite while numerous wizards make the scheduling process secure, quick, and simple. These proven products are already being used with great success by leading program suppliers like Discovery Channel and Fox International.
CreateCtrl recognizes the increasing appreciation of local quality content in the Middle Eastern broadcast and production industry, explains Wael Yasin, Head of Sales of CreateCtrl. Our solutions form a comprehensive tool set that support content creators as well as content providers in structuring their daily work from the first thought until playout. CreateCtrl's editorial and broadcast planning solutions support the local media industry in the cost efficient content production and its revenue generating multi-platform distribution.
Yasin adds We are moving within a niche market with well-accepted players offering highly specialized solutions. CreateCtrl follows the Best-of-Breed credo and works with cooperation partners to mutually provide demand oriented solutions to end-customers. It is very important for us to work with partners who have a good understanding of the local business practice, who react with short response times and are in direct touch with the broadcasters. CabSat offers a good forum for talking to local organizations fulfilling these criteria and who are interested in working together with us, either sales or technology wise.
Focal point will be the connection of the innovative video-on-demand (VoD) asset management with Microsoft's professional Cloud solution, Microsoft Azure Media Services. Content is stored and accessed through the Cloud. This makes the investment in a company's own IT hardware and the cost for their maintenance unnecessary.
In addition, CreateCtrl will present its user-friendly Editorial Planning System EPS for cross-media environments. From concept to completed planning process, the entire editorial staff can access the production process anytime independently of location and device. Thanks to the HTML5 technology, the workflow-based EPS permits flexible editorial collaboration, regardless whether the program is played out in TV, radio or online.
About CreateCtrl
CreateCtrl AG has developed innovative software solutions for the media industry for many years.
As specialized and owner-led software company, CreateCtrl AG offers a plethora of ways to manage television and radio channels, as well as cinemas and program content in a simple, flexible, and user-friendly way.
Television broadcast stations such as Sky, Discovery, FOX, or N24, as well as licensing companies like Constantin Film and Studio100, utilize CreateCtrl's applications to manage, archive, plan, and settle licenses and programs.
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