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New National Geographic Store to Open at Dublin Airport

09/06/2014

DUBLIN (June 9, 2014) - Travellers to Dublin will now be able to experience a new and exciting way to explore and engage with the world when they visit National Geographic's first commercial spot in Ireland. The new National Geographic Store will open on Monday, June 9, at Ireland's international airport in Dublin.

The store will occupy a 135-square-metre space in Terminal 1. It is National Geographic's second airport store in Europe; the first opened in Rome's international airport in summer 2013. Both stores are operated by Global Retailer, one of the leading travel retail

companies on the market, specialized in running licensed shops of top brands. Since its establishment in 2009, Global Retailer has earned many awards and accolades, and has joined the ranks of elite travel retail companies worldwide who are recognized for their constant innovation.

Our first pop-up store in Rome received such an enthusiastic response that we decided to team up with Global Retailer to bring this concept to Dublin. By partnering with retail experts like Global Retailer, we plan to expand this innovative format around the world, said Marisa Selfa, CEO of Worldwide Retail Store S.L.

We are extremely delighted to mark another milestone in our international development by opening a second National Geographic Store, agreed Marco Passoni, CEO of Global Retailer.

Drawing on National Geographic's 126-year history of inspiring people to care about the planet, the new National Geographic Store in Dublin will offer its products and services in a constantly evolving, culturally inspired setting.

Visitors from around the globe are drawn to Ireland's rich heritage, said Alison Middleton, senior vice president of International Brand Licensing at the National Geographic Society. We're excited to bring a retail experience that provides opportunities for cultural discovery.

The new establishment will feature a diverse selection of National Geographic products, including its award-winning magazines and books. The store will also offer items designed for the rigors of adventure and exploration, from casual travel gear to multi-layered apparel suitable for diverse climates and activities. Key product lines will include apparel, optical, luggage, travel collection, accessories, stationery, maps, globes and a unique selection of children's products.

National Geographic Dublin Store

Dublin Airport

Terminal 1

Dublin, Ireland

+353 1 814-1111

5:00 a.m. to 9:30 p.m. Monday to Sunday

About the National Geographic Society

Founded in 1888, the National Geographic Society is one of the world's largest nonprofit scientific and educational organizations. With a mission to inspire people to care about the planet, the member-supported Society offers a community for members to get closer to explorers, connect with other members and help make a difference. The Society reaches more than 500 million people worldwide each month through its media platforms, products and events. National Geographic has funded more than 11,000 scientific research, conservation and exploration projects and supports an education program promoting geographic literacy. For more information, visit www.nationalgeographic.com.

About Worldwide Retail Store S.L.

Worldwide Retail Store S.L. (WRS) leads retail operations for the National Geographic Society's worldwide network of stores. Using a variety of retail formats, WRS has expanded its National Geographic Stores to London, Madrid, Panama, Rome, Sydney and now Dublin.

About Global Retailer

Global Retailer runs licensed shops for several top brands in the travel retail market. Founded in 2009 as a spin-off from Meridian Duty Free, the leader in Italy's duty-free market, Global Retailer is now among the top companies in the field of licensed travel retail shops. For more information, visit www.global-retailer.com
LINK: http://press.nationalgeographic.com/2014/06/09/new-national-geographic...
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