The part that I enjoy most about this program is how much everyone involved cares about our growth and success. From the internship itself to our time with Leadership Triangle, everyone is super invested in what we are doing and making sure that we gain as much as possible from the program.
- Emerging Leaders Intern Kyndall Ray
For the past 4 months, 10 students from NC Central University have been interning in Capitol Broadcasting divisions through the inaugural Emerging Leaders Program. A partnership between CBC and Leadership Triangle, the program combines hands on learning in departments aligned to their interests along with workshops led by LT coaches. The program will culminate with a graduation ceremony on December 16. In the final weeks leading up to that conclusion, Capcom is profiling the individual outstanding students.
2022 Emerging Leaders Intern Kyndall Ray works on American Tobacco's gift basket for the Durham Magazine promotion.
Kyndall Ray is interning with American Tobacco in the Communications and Marketing departments. Ray is a junior at NC Central, pursuing a major in Business Administration with a concentration in Marketing.
ATC Events & Property Experience Director Valerie Ward has served as Ray's CBC mentor and is impressed that the college student is already contributing her own ideas for marketing American Tobacco.
Kyndall has been a delight to work with, said Ward. Extremely communicative and diligent in her work, she embraced her marketing role by taking full control of our social media. It was her idea to start a Reels' section on our Instagram page and these creative videos have gotten a ton of views. She is also working on documentation how to create a Reel to cross-train me on continuing her legacy.
Ray dove into the opportunity to be a part of the inaugural class of Emerging Leaders interns.
I changed my major to Business Administration with a Marketing Concentration from Biomedical Science at the end of my sophomore year, she explained. I felt like I was behind because I was starting off with the intro business classes instead of hopping into my concentration like the rest of the people in my class. When I got the email from the School of Business with this opportunity, I was excited to be able to gain marketing experience during the semester while I was taking my other business classes. I also saw that I would be able to gain leadership experience during the program, so I was excited to be able to grow in multiple aspects.
2022 Emerging Leaders Intern Kyndall Ray is usually behind the camera at American Tobacco, snapping photos like this one, for marketing on social media.
Being selected for the program was a real boost to her confidence, both in herself and in her new path.
I felt amazing! she said of being selected as an Emerging Leader. I had major impostor syndrome, so finding out that CBC, American Tobacco Campus, and Leadership Triangle felt that I was qualified enough to handle this position really made me feel like I made the right decision in changing directions with my career.
Ward hit the ground running with Ray, training her on a variety of events and projects.
Kyndall also worked with me as part of the 18th Annual American Tobacco Tower Lighting team, said Ward. She oversaw the Luminaria production in collaboration with Cristo Rey High School and participated in the pre-show meetings staging. She is currently working on a project with Durham Magazine to run a contest to boost our social media likes'.
Ward has worked to impart lessons she has learned through her many years in the industry.
First thing, despite the months planning, things don't always go as planned, said Ward. As we worked on events, I tried to point out real life business problems such as: How do you post a photo of an event when the attendance is low? What marketing assets could ATC use to help the client boost attendance in the future? What was the attendee experience like and how can that be improved?
Ward continued, We also talked about careers as a whole such as taking advantage of all opportunities that come your way as they could be a steppingstone to your dream job. And, once you get that dream job the importance of starting to save for your retirement.
Ray says she is taking a great deal of knowledge away from her time at American Tobacco.
I've been able to learn a lot about what all goes into planning and executing a large event, she said. I was able to sit in on planning meetings with partner organizations, learn about coordinating with sponsors, and learn about event marketing in general.
Ward sees great value in Emerging Leaders Program and what it can do for both the interns and for the future workforce for CBC and other companies
For CBC this program is a great opportunity to find new talent, she said. I've already heard of some interns being offered jobs, so in its first year the program has paid off for both the host organization and the intern. As for the future workforce, the leadership skills learned during their internship will transfer both to business and community opportunities. Our interns now have mentors and resources they can lean on as they start their career journey.
Ray also sees much benefit in the program.
I would definitely recommend this program to others, she said. You are able to gain a lot of real-world experience in whichever field you are in as well as well as hands on leadership training. The leadership training is very useful in both your professional and personal life.
Overall, the experience has been a win for Ward.
It was so nice to have an extra set of hands to get the job done! she said. It's hard to work an event and documents/post at the same time. Kyndall was helpful in keeping our social posts timely. She also created a port
Most recent headlines
17/02/2025
TVBEurope talks to the team who brought a piece of broadcasting history back to life on BBC Wales last night
By Jenny Priestley
Published: February 14, 2025 ...
17/02/2025
Eligible studios will receive the relief directly from their local authorities, with no need to submit a claim
By Matthew Corrigan
Published: February 17, 20...
17/02/2025
As DEI initiatives come under pressure in the USA, supporters of Rise, which promotes diversity in the media and entertainment sector, discuss the continuing im...
17/02/2025
EIB Global loan will partially fund SES's continued O3b mPOWER medium earth orbit (MEO) fleet expansion enabling additional capacity worldwide. O3b mPOWER s...
15/02/2025
At Nielsen, Business Resource Groups (BRGs) play a critical role in nurturing a ...
15/02/2025
Innovation to empower creativity: Explore the latest in Lightroom
Rob Christensen February 15, 2025
0 Comments
Whether you want to remove distracting ...
15/02/2025
Wisycom, a worldwide leader in RF technology and provider of wireless solutions, announces a new distribution agreement with EQUAPHON. An Argentinian profession...
15/02/2025
DPA Microphones, the leading manufacturer of high-quality microphone solutions, is pleased to welcome Nicholas Nick Mariano and Vincent Vince Divine to the ...
15/02/2025
Tuxera, a leading provider of quality-assured file systems and networking solutions, will showcase how Tuxera Fusion SMB enables unprecedented performance for m...
15/02/2025
Bitmovin's latest Video Developer Report indicates an increasing role of AI, the slow adoption of next-generation codecs, and continuing challenges when it ...
15/02/2025
When Michelin Enterprises set out to promote its prestigious Hotel Guide in the new Sleepless in the Kitchen , campaign, veteran German/Slovenian gaffer Robert...
15/02/2025
Formula E, the world's first all-electric racing series, revolutionizing motorsport with cutting-edge technology and a commitment to sustainability has sele...
15/02/2025
Agile Content, a global leader in TV and video technology solutions, announces its rebranding to AgileTV.
The transition to AgileTV stems from a commitment to ...
15/02/2025
Hiltron Communications will promote the latest additions to its range of satellite communication products, systems and supporting services at GovSatCom 2025. Th...
15/02/2025
Following the success of the original Airglow Booklight, DoPchoice debuts a new addition to their inflatable line the Float. This lightweight, inflatable, round...
15/02/2025
LAS VEGAS Marshall Electronics has announced that it will debut its newest camera controller, the RCP Plus, at the 2025 NAB Show at Booth N2649 between April 5 ...
15/02/2025
ATLANTA Gray Media has named Blake Sebo as the next general manager of KTUU and KYES, Gray's NBC and CBS affiliates in Anchorage, Alaska....
15/02/2025
KOKKEDAL, Denmark DPA Microphones will feature its new CORE+ technology for distortion-free microphone sound at the 2025 NAB Show, April 5-9, in Las Vegas....
15/02/2025
SWANSEA, U.K. QuickLink will launch StudioPro-NDI and StudioPro-3, two new models of its QuickLine StudioPro video production platform, at the 2025 NAB Show, Ap...
15/02/2025
Live From 2025 NBA All-Star Game Weekend: After 25 Years, Turner Sports All-In F...
15/02/2025
NASCAR Driver Cam on Max Embraces Cloud-Based Workflow for 2025 Season Chris Brown of WBD Sports says Mobii will play key part in delivering signals from the tr...
14/02/2025
Last month, we officially launched the Spotify Partner Program, a powerful new m...
14/02/2025
From an island off the coast of Lutruwita to the global stage in France SBS & ...
14/02/2025
The future of electro-optical/infrared (EO/IR) land systems is evolving so that ...
14/02/2025
Here are 5 reasons why you should attend ISE 2025
Discover more about Calrec: Learn more about Calrec's legacy of innovation in broadcast audio solutions ...
14/02/2025
World Radio Day: On the same wavelength
By Graham Murray, International Sales Manager at Calrec
To mark World Radio Day, Calrec's International Sales Ma...
14/02/2025
DALLAS and TYSONS, Va. Tegna has concluded a broadcast rights agreement that makes Tegna's KFAA in Dallas the exclusive local television partner of the Dall...
14/02/2025
Amazon's Prime Video has released a new app for Apple TV that the streamer said delivers an improved streaming experiences with faster scrolling, improved s...
14/02/2025
CLEVELAND Telos Alliance announced a software update for its Axia Quasar XR and SR line of audio-over-IP (AoIP) mixing consoles and will show the offering at th...
14/02/2025
Puget Systems Returns to HPA Tech Retreat 2025 with New Analysis Tools for Puge...
14/02/2025
Glass Animals: Tour of Earth Uses Blackmagic Live Production Workflow
Brie Clayton February 14, 2025
0 Comments
80six deploys Blackmagic URSA Broadcas...
14/02/2025
A dispute between Paramount and Youtube TV that would have pulled CBS stations and Paramount's cable channels from the streaming service has been temporaril...
14/02/2025
Colourist Deidre (Dee) McClelland details how she helped shape the distinct look and feel of whimsical Oscar-nominated stop-motion film, Memoir of a Snail
By C...
14/02/2025
BitFire said it intends to introduce forward-looking services that simplify the launch of live production workflows, and enhance real-time collaboration
By Jen...
14/02/2025
The claim by the liquidators is the latest twist in the ongoing saga of the companys collapse at the end of 2021
By Matthew Corrigan
Published: February 14, ...
14/02/2025
A carriage dispute between YouTube TV and Paramount could come to a head today (Feb. 13), with the virtual pay TV provider threatening to pull all of the progra...
14/02/2025
ENGLEWOOD CLIFFS, N.J. LG Electronics USA has opened a new in-house, state-of-the-art virtual production studio at its 360,000-square-foot North American headqu...
14/02/2025
NEW YORK In a bid to help local broadcasters find new ways of monetizing their content, the Coalition for Innovative Media Measurement (CIMM) and TVB have relea...
14/02/2025
WASHINGTON Three Democratic U.S. Senators have sent a stern letter blasting FCC Chair Brendan Carr for the weaponization of the agency for attacking broadcast...
14/02/2025
Years after launching the streaming service Apple TV+ in November of 2019, Apple has finally released a version of its steaming app for Android devices....
14/02/2025
FOOTHILL RANCH, Calif. Red Digital Cinema will make its V-RAPTOR [X] and KOMODO-X camera systems available with Nikon's premier Z Mount, providing filmmaker...
14/02/2025
DAYTONA, Fla. The Fox Sports production of this year's Daytona 500 will see the addition of a few new tech elements and the continued unfolding of the broad...
14/02/2025
Watch Bryson Battles Blind Audition on The Voice Get a Four-Chair Turn Michael Bubl said the Boston Conservatory at Berklee musical theater senior might have...
14/02/2025
2025 Daytona 500: FOX Sports Looks To Ride Super Bowl LIX Momentum Into NASCAR S...
14/02/2025
14 Feb 2025
VEON's Kyivstar and the Come Back Alive Foundation Raise USD 2....
14/02/2025
Max Renews THE PITT, Starring Noah Wyle, For A Second Season
Max
Warner Bros. Television Group
The Pitt
New Episodes Of The Medical Drama From John...
14/02/2025
This year, Technicolor proudly celebrates 110 years of shaping the magic of cinema pioneering color, visual effects, and innovation that bring unforgettable l...
14/02/2025
NBA All-Star: More Games, More Teams, More Music, More Sound From the Court Turner Sports' team will deploy familiar tech to capture all the audio By Dan D...
14/02/2025
LIV Golf Continues To Innovate With Drones, Data-Driven Graphics, and All-Access...
The part that I enjoy most about this program is how much everyone involved cares about our growth and success. From the internship itself to our time with Leadership Triangle, everyone is super invested in what we are doing and making sure that we gain as much as possible from the program. 
